Professional Documents
Culture Documents
Substitution Effects
y* = y(px,py,I)
• Prices and income are exogenous
– The individual has no control over these
parameters
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3
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Demand Functions
• Homogeneity
– Double all prices and income - the optimal
quantities demanded would remain
unchanged
– The budget constraint is unchanged
y*=0.7I/py
• Homogeneity
• CES utility function:
utility = U(x,y) = x0.5 + y0.5
• The demand functions are:
1 I 1 I
x* y*
1 px / p y px 1 p y / px p y
• Homogeneity
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5
Changes in Income
• An increase in income
– Will cause the budget constraint out in a
parallel fashion
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Changes in Income
• Normal good
– Over some range of income
– A good xi for which xi/I 0 over that
range of income
• Inferior good
– Over some range of income
– A good xi for which xi/I < 0 over that
range of income
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5.1
Effect of an Increase in Income on the Quantities of x and y Chosen
Quantity of y I3
I2
y3
y2
I1 U3
y1
U2
U1
x1 x2 x3 Quantity of x
Quantity of y
y3
I2
U3
y2 I3
I1
U2
y1
U1
z3 z2 z1 Quantity of z
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9
Changes in a Good’s Price
• A change in the price of a good
– Alters the slope of the budget constraint
– Changes the MRS at the consumer’s
utility-maximizing choices
– Two effects come into play
• Substitution effect
• Income effect
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Changes in a Good’s Price
• Substitution effect of a price change
– Even if the individual were to stay on the
same indifference curve
– Consumption patterns would be allocated
so as to equate the MRS to the new price
ratio
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Changes in a Good’s Price
• Income effect of a price change
– Arises because a price change
necessarily changes an individual’s ‘‘real’’
income
– The individual cannot stay on the initial
indifference curve and must move to a
new one
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5.3
Demonstration of the Income and Substitution Effects of a Decrease in the Price of x
Total increase in x
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13
5.4
Demonstration of the Income and Substitution Effects of an Increase in the Price of x
Total increase in x
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14
Changes in a Good’s Price
• If a good is normal, substitution and
income effects reinforce one another
– When p :
• Substitution effect quantity demanded
• Income effect quantity demanded
– When p :
• Substitution effect quantity demanded
• Income effect quantity demanded
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Changes in a Good’s Price
• For normal goods, a fall in price leads to
an increase in quantity demanded
– Substitution effect
• Purchase more - as the individual moves
along an indifference curve
– Income effect
• Purchase more - because the resulting rise in
purchasing power allows the individual to
move to a higher indifference curve
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Changes in a Good’s Price
• For normal goods, a rise in price leads to
a decline in quantity demanded
– Substitution effect
• Purchase less - as the individual moves along
an indifference curve
– Income effect
• Purchase less - because the resulting drop in
purchasing power moves the individual to a
lower indifference curve
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Changes in a Good’s Price
• If a good is inferior, substitution and
income effects move in opposite
directions
– When p :
• Substitution effect quantity demanded
• Income effect quantity demanded
– When p :
• Substitution effect quantity demanded
• Income effect quantity demanded
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Changes in a Good’s Price
• Giffen’s paradox
– If the income effect of a price change is
strong enough, there could be a positive
relationship between price and quantity
demanded
• An increase in price leads to a drop in real
income
• Since the good is inferior, a drop in income
causes quantity demanded to rise
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Changes in a Good’s Price
• For inferior goods, no definite prediction
can be made for changes in price
– The substitution effect and income effect
move in opposite directions
– If the income effect outweighs the
substitution effect, we have a case of
Giffen’s paradox
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The Individual’s Demand Curve
• An individual’s demand for x
– Depends on preferences, all prices, and
income: x* = x(px,py,I)
– It may be convenient to graph it assuming
that income and the price of y (py) are held
constant
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5.5
Construction of an Individual’s Demand Curve
Quantity of y px
I = px’’’x + pyy
I / py
px’
px’’
px’’’
U3
U1 U2 x
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The Individual’s Demand Curve
• Shifts in the demand curve
– Three factors are held constant when a
demand curve is derived
• Income
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The Individual’s Demand Curve
• A change in quantity demanded
– Movement along a given demand curve
• Caused by a change in the price of the good
• A change in demand
– Shift in the demand curve
• Caused by changes in income, prices of other
goods, or preferences
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5.2 Demand Functions and Demand Curves
• Cobb-Douglas
• The demand functions: x=0.3I/px and y=0.7I/py
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27
Compensated (HICKSIAN) Demand
Curves and Functions
• Actual level of utility
– Varies along the demand curve
• As the price of x falls, the individual
moves to higher indifference curves
– Assumption: nominal income is held
constant as the demand curve is derived
– “Real” income rises as the price of x falls
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Compensated (HICKSIAN) Demand
Curves and Functions
• Alternative approach
– Hold real income (or utility) constant while
examining reactions to changes in px
• The effects of the price change are
“compensated” so as to force the individual to
remain on the same indifference curve
• Reactions to price changes include only
substitution effects
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Compensated (HICKSIAN) Demand
Curves and Functions
• Compensated (Hicksian) demand curve
– Shows the relationship between the price
of a good and the quantity purchased
• Assuming that other prices and utility are held
constant
– Is a two-dimensional representation of the
compensated demand function
x* = xc(px,py,U)
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5.6
Construction of a Compensated Demand Curve
Quantity of y px
U2 Slope = p’x/py
Slope = p”x/py
px’
Slope = p”’x/py
px’’
px’’’
xc
The curve xc shows how the quantity of x demanded changes when px changes,
holding py and utility constant. That is, the individual’s income is ‘‘compensated’’ to
keep utility constant. Hence xc reflects only substitution effects of changing prices.
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31
Compensated (HICKSIAN) Demand
Curves and Functions
• Shephard’s lemma
– Compensated demand function for a good
• Can always be found from the expenditure
function by differentiation with respect to
good’s price
• Lagrangian: ℒ =pxx+pyy+λ[U(x,y)-Ū]
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5.7
Comparison of Compensated and Uncompensated Demand Curves
px
px’
px’’
px’’’
x(px,py,I)
xc(px,py,U)
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A Mathematical Development
of Response to Price Changes
• Indirect approach
– Assume there are only two goods, x and y
xc (px,py,U) = x [px,py,E(px,py,U)]
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A Mathematical Development
of Response to Price Changes
• Indirect approach
– The substitution effect
• The first term: the slope of the compensated
demand curve
– The income effect
• The second term: measures the way in which
changes in px affect the demand for x through
changes in purchasing power
x c x x E x x c x E
, or:
px px E px px px E p x
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A Mathematical Development
of Response to Price Changes
• The Slutsky equation
x x c
substitution effect
px px U constant
x E x E c x
income effect x
E px I px I
Slutsky equation: substitution effect + income effect
x( px , p y , I ) x x
x c
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A Mathematical Development
of Response to Price Changes
• The Slutsky equation
– The substitution effect
• Always negative as long as MRS is diminishing
• The slope of the compensated demand curve
must be negative
– The income effect
• If x is a normal good, then x/I > 0
– The entire income effect is negative
• If x is an inferior good, then x/I < 0
– The entire income effect is positive
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5.4 A Slutsky Decomposition
• Marshallian demand function for good x
x(px,py,I) = 0.5I/px
• Compensated demand function for this good
xc(px,py, U)=px-0.5py0.5U
• Total effect of a price change on Marshallian
demand
x( px , p y , I ) 0.5 I
px px2
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41
5.4 A Slutsky Decomposition
x ( px , p y , U )
c
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42
Marshallian Demand Elasticities
• Marshallian demand elasticities
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Marshallian Demand Elasticities
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Price elasticity of demand
• The own price elasticity of demand is
always negative
– The only exception is Giffen’s paradox
• The size of the elasticity is important
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49
Compensated Price Elasticities
x / x x px
c
x c
( p x , p y , U ) px
c c
ex c , p c c
x
px / px px x px x
x p y x ( px , p y ,U ) p y
c
x / x c c c
ex c , p c c
y
p y / p y p y x p y x
using the Slutsky equation:
px x px x c px x
ex , px c x exc, p x sx ex , I
x px x px x I
where s x p x x / I is the share of total income
devoted to the purchase of good x
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50
Compensated Price Elasticities
• The Slutsky equation shows
– That the compensated and
uncompensated price elasticities will be
similar if
• The share of income devoted to x is small
• The income elasticity of x is small
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51
Relationships among Demand
Elasticities
• Homogeneity
– Demand functions are homogeneous of
degree zero in all prices and income
– Euler’s theorem for homogenous functions
shows that
x x x
0 px py I
px p y I
divide by x:
0 ex , px ex , p y ex , I
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52
Relationships among Demand
Elasticities
• Engel aggregation
– Engel’s law: income elasticity of demand
for food items is <1
• Income elasticity of demand for all nonfood
items must be >1
– Differentiate the budget constraint with
respect to income
x y
1 px p y
I I
x xI y y I
1 px p y s x ex , I s y e y , I
I xI I y I
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53
Relationships among Demand
Elasticities
• Cournot aggregation
– The size of the cross-price effect of a
change in px on the quantity of y
consumed is restricted because of the
budget constraint
– Differentiate the budget constraint with
respect to px
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54
Relationships among Demand
Elasticities
• Cournot aggregation
I x y
0 px x py
px px px
x px x px y px y
0 px x py
px I x I px I y
0 s x ex , p x s x s y e y , p x
sx ex , px s y ey , px sx
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55
5.5 Demand Elasticities: The Importance of
Substitution Effects
1. Cobb-Douglas: U(x,y)=xy, +=1
• Demand functions: x(px,py,I)=I/px, and
y(px,py,I)=I/py=(1- )I/py
• Elasticities:
x px I px
ex , px 2 1
px x px I px
x py py
ex , py 0 0
p y x x
x I I
ex , I 1
I x px I px
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56
5.5 Demand Elasticities: The Importance of
Substitution Effects
1. Cobb-Douglas:
• Because sx = and sy =
Homogeneity:
ex , px ex , p y ex , I 1 0 1 0
Engel aggregation :
sx ex , I s y e y , I 1 1 1
Cournot aggregation :
sx ex , px s y ey , px (1) 0 s x
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57
5.5 Demand Elasticities: The Importance of
Substitution Effects
1. Cobb-Douglas:
• Using the Slutsky equation in elasticity form to
derive the compensated price elasticity:
e c
x , px ex , px sx ex , I 1 (1) 1
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58
5.5 Demand Elasticities: The Importance of
Substitution Effects
2. CES utility function (σ = 2, = 5): U(x,y) =
x0.5 + y0.5
• The demand functions for x and y:
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60
5.5 Demand Elasticities: The Importance of
Substitution Effects
3. CES utility function (σ = 0.5, = -1):
U(x,y) = – x -1 – y -1
px x 1
• The share of good x is: sx 0.5 0.5
I 1 p y px
• The share elasticity is
1.5 0.5
sx px px 0.5 p 0.5
y p x 0.5 p 0.5
y p x
esx , px 0.5 0.5 2
0.5 0.5 1
0.5
px sx (1 p y px ) (1 p y px ) 1 p 0.5
y p x
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61
Consumer Surplus
• Measure the change in welfare
– That an individual experiences if the price of
good x increases from p0x to p1x
– To reach U0
• Expenditure at p0x: E(p0x,py,U0)
CV = E(px1,py,U0) - E(px0,py,U0)
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5.8 (a) Indifference curve map
Showing Compensating Variation
Spending on
other goods ($)
E(p1x,py,U0) E(p1x,py,U0)
CV
E(p0x,py,U0)
y1
y2
y0
U0
U1
E(p0x,py,U0)
x2 x1 x0 Quantity of x
If the price of x increases from p0x to p1x, this person needs extra expenditures of CV to remain on the U0 indifference
curve. Integration shows that CV can also be represented by the shaded area below the compensated demand
curve in panel (b).
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63
5.8 (b) Compensated demand curve
Showing Compensating Variation
Price
p2x
p1x B
A
p 0
x
xc(px,…,U0)
x1 x0 Quantity of x
If the price of x increases from p0x to p1x, this person needs extra expenditures of CV to remain on the U0 indifference
curve. Integration shows that CV can also be represented by the shaded area below the compensated demand
curve in panel (b).
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64
Consumer Surplus
• Using the compensated demand curve to
show CV
– The derivative of the expenditure function
with respect to px is the compensated
demand function
E ( px , p y ,U )
x ( px , p y , U )
c
px
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Consumer Surplus
• Using the compensated demand curve to
show CV
– The amount of CV required: integrate
across a sequence of small increments to
price from px0 to px
• This integral is the area to the left of the
compensated demand curve between px0 and px1
p1x p1x
CV dE x c ( px , p y ,U 0 )dp x
px0 px0
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Consumer Surplus
• Consumer surplus
– The area below the compensated demand
curve and above the market price
– The extra benefit the person receives by
being able to make market transactions at
the prevailing market price
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Consumer Surplus
• Welfare changes and the Marshallian
demand curve
• Consumer surplus
– The area below the Marshallian demand
curve and above price
• Shows what an individual would pay for the
right to make voluntary transactions at this
price
– Changes in consumer surplus measure
the welfare effects of price changes
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5.9
Welfare Effects of Price Changes and the Marshallian Demand Curve
px
B
px 1
C
A
px 0
D
x(px,…)
xc(…,U0)
xc(…,U1)
x1 x0 Quantity of x
The usual Marshallian (nominal income constant) demand curve for good x is x( px,…). Further,
xc(…, U0) and xc(…, U1) denote the compensated demand curves associated with the utility levels
experienced when p0x and p1x, respectively, prevail. The area to the left of x(px, …) between p0x and
p1x is bounded by the similar areas to the left of the compensated demand curves. Hence for small
changes in price, the area to the left of the Marshallian demand curve is a good measure of
welfare loss.
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69
5.6 Welfare Loss from a Price Increase
• Compensated demand function for x:
Vp 0.5
y
x ( px , p y , V )
c
px0.5
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Revealed Preference and The
Substitution Effect
• Consider two bundles of goods: A and B
– If the individual can afford to purchase
either bundle but chooses A, we say that
A had been revealed preferred to B
– Under any other price-income
arrangement, B can never be revealed
preferred to A
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5.10
Demonstration of the Principle of Rationality in the Theory of Revealed Preference
Quantity of y
A C
ya
B
yb
I2
I1
I3
Quantity of x
xa xb
With income I1 the individual can afford both points A and B. If A is selected, then A
is revealed preferred to B. It would be irrational for B to be revealed preferred to A
in some other price-income configuration.
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certain product or service or otherwise on a password-protected website for classroom use.
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Negativity of the Substitution Effect
• Suppose that an individual is indifferent
between two bundles: C and D
• pxC,pyC - prices at which bundle C is chosen
• pxD,pyD - prices at which bundle D is chosen
• In period 1, I1=px1x0+py1y0
– Change in the cost of living: I1/I0
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permitted in a license distributed with a certain product or service or otherwise on a password-protected website for classroom use.
E5.1
Relationships among Demand Concepts
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Expenditure functions & substitution bias
• Market basket price indices
– Suffer from ‘‘substitution bias’’
– Do not permit individuals to make
substitutions in the market basket
• In response to changes in relative prices
– Overstate the welfare losses that people
incur from increasing prices
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E5.2
Substitution Bias in the CPI
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Roy’s identity and new goods bias
• When new goods are introduced
– It takes some time for them to be
integrated into the CPI
• 15 years for cell-phones
– Market basket indices will fail to reflect the
welfare gains that people experience from
using new goods
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permitted in a license distributed with a certain product or service or otherwise on a password-protected website for classroom use.
Other complaints about the CPI
• Focus on the consequences of using
incorrect prices to compute the index
– Better quality - people are made better off
• Although this may not show up in the good’s
price
– The opening of ‘‘big box’’ retailers
• Reduced the prices that consumers paid for
various goods
• Including them into the CPI took several
years
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Exact price indices
• Two goods, x and y
– Expenditure function E(px,py,U)
– How cost of attaining the target utility level Ū
has changed between the two periods:
I1,2= E(p2x,p2y,Ū)/E(p1x,p1y,Ū)
– Cobb–Douglas utility function, U(x,y)=xy1-
• Expenditure function:
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permitted in a license distributed with a certain product or service or otherwise on a password-protected website for classroom use.