Professional Documents
Culture Documents
by
NANDA
IBA, Bangalore
INTRODUCTION: DELL
FOUNDED IN 1984
The customer
Dell’s Website
Dell assembly plant
Dell’s suppliers
Their suppliers
Types of supply chains: depending on timing of execution
Procurement cycle
- push process
Push/Pull View of DELL Supply Chain:
Procurement cycle Customer Order and
Manufacturing cycle
Customer
Order Arrives
1-6
Competitive strategy : DELL
High
Low
Cost
High Low 2-9
Drivers of supply chain: DELL
Number of facilities
Transportation
Costs
Number of facilities
Distribution in the supply chain:
DELL web
Customers
Product Flow
Information Flow
In-Transit Merge Network
units
Customers
Product Flow
Information Flow