Virginia Postrel on glamour

Tatiana Monserrat
 Organisation of ideas
 About Virginia Postrel
 Speeches and interviews
 Substance of style
 The future and it`s enemies
 Language used
 ABOUT VIRGINIA POSTREL
 The purpose of this report is talk about the great
writer Virginia Postrel and his carrear.
 Born January 14, 1960 is an American political and
cultural writer of broadly libertarian, or classical
liberal, views
 Is the author of The Substance of Style and The
Future and Its Enemies. She writes a column on
commerce and culture for The Wall Street
Journal's Saturday "Review" section and is writing
a book on glamour for The Free Press. She edits
a group blog at DeepGlamour.net.
 Postrel is a popular speaker at business, design, and
academic groups. She is represented by the Leigh
Bureau and has spoken at a wide range of venues,
including:
› TED 2004
› the World Luxury Congress
- the Naval War College
› The American Institute for Graphic Arts
› the Mont Pelerin Society

 Her corporate speaking venues have included Nike,

Procter & Gamble, 7 for All Mankind, Target, Liz
Claiborne, Sony, and IDEO.
 Speeches and interviews
On Glamour
http://www.sweetspeeches.com/s/619-virginia-postrel-on-glamour

http://dynamist.com/glamour/index.html

The primary purpose of the speech was to inform the audience about Ms
Postrel’s newest book, The Substance of Style, which examines commercial
capitalism, focusing on the apparent need for aesthetic value in modern
American items such as designer clothing and gourmet food. In the book, the
author argues that this concern with aesthetics is more significant than many
people realize, and is in fact necessary to fuel creativity, inspire development,
and enhance emotional comfort (New York Times, 2003).
 February 1, 2004
 . She describes the different kinds of glamour and
what goes on behind-the-scenes to achieve this. She
also defines the changing meaning of this word.

How the Rise of

Aesthetic Value Is
Remaking Commerce,
Culture, and
Consciousness
where she describes the growing
conflict in post-Cold War society
between "dynamism" — marked by
constant change, creativity and
exploration in the pursuit of
progress — and "stasism", where
that progress is marked by careful
and cautious planning. Postrel
endorses the former, illustrates the
differences between the two sides,
and argues that dynamism should
be embraced rather than feared.
 Language used
 muses on the true meaning
 A lot of definitions used
 carefully polished image designed to impress and
persuade.
 Soft voice
 Starts the presentation with a retorical questions
and all of images to explain her speech
 much gesticulating with his hands
 Explains a bit of history in the presentation , also
her opinions and persude
 Tells jokes to the listeners
 The slides are all made of images and some
explanations or examples
 Conclusion
 In my opinion i will recomend you to see videos
or read articles about Virginia Postrel because
you can learn much about her.
 Also because she has done interviews to many
political and cultural people like Barak Obama.
 If someone wants to know more information
about her she has a blog where you can see all
her articles and speeches : http://dynamist.com/
thank you very much for listening
hope you liked it