E-Business & E-Commerce

Lecture Series - 1
Intended Learning Objectives
• Defining E-Business & E-Commerce
• A Brief Timeline of E-Commerce
• Unique Features of E-Commerce
• Types and Classifications
• E-Commerce Framework
• Drivers and Barriers
• Social Commerce
Defining E-Business & E-Commerce
• E-Commerce (EC) refers to using the Internet and other networks
(e.g., intranets) to purchase, sell, transport, or trade data, goods, or
services.
• E-Business refers to a broader definition of EC, not just the buying
and selling of goods and services but conducting all kinds of business
online such as servicing customers, collaborating with business
partners, delivering e-learning, and conducting electronic transactions
within organizations
• Within and beyond the organization
A Brief Timeline of E-Commerce
• Electronic Fund Transfer (EFT)
• Financial Transactions
• Electronic Data Interchange (EDI)
• Routine Documents
• World Wide Web
• Creation of Websites for Online Presence
• Electronic Commerce
• Mobile Commerce
• Social Commerce
Unique Features of E-Commerce
• Ubiquity
• Available anytime anywhere
• Space Shifting and Time Shifting
• Global Reach
• Cross national
• Universal Standards
• Lower market entry cost
• Improved price discovery cost
• Social Technology
• User generated content
Unique Features of E-Commerce contd.
• Personalization/Customization
• At the mass level
• Information Density
• Big data
• Price and Cost transparency
• Interactivity
• Two way communication
• Richness
• Complexity and content of a message
E-Commerce Infrastructure
• Hardware
• Software
• Application Software
• Operating Software
• Mobile Applications
• Network
• Internet
• Intranet
• Extranet
• World Wide Web
• Wireless Communication
Types of E-Commerce
• Traditional Business
• Brick and Mortar
• Pure
• Virtual Pure Play
• Partial
• Click and Mortar
• Buy Side
• Sell Side
Classifying E-Commerce
Based on Transactions
Classifying E-Commerce contd.
E-Commerce Framework
Drivers of E-Commerce
• From Business Perspective • From User Perspective
• Cost • Convenience
• Efficiency • Cost
• Competitiveness • Choice
• Government Support • Customization
• Technological Advancements • Content
• Wider Adoption • Community

For Benefits of E-Commerce refer to Table 1.2 in the Turban Textbook

Barriers of E-Commerce
Technological Non Technological

Need for universal standards for quality, security, and reliability Security and privacy concerns deter customers from buying

The telecommunications bandwidth may be insufficient, especially Lack of trust in sellers, in computers, and paperless faceless
for m-commerce, videos, and graphics transactions hinders buying

Software development tools are still evolving Resistance to change

It is difficult to integrate Internet and EC software with some existing

Many legal and public policy issues are not resolved or are not clear
(especially legacy) applications and databases
National and international government regulations sometimes get in
Special Web servers are needed in addition to the network servers,
the way
which add to the cost of EC
Global competition intensifies

Internet accessibility is still expensive and/or inconvenient for many It is difficult to measure some of the costs and benefits of EC

Large-scale B2C requires special automated warehouses for order

Not enough customers. Lack of collaboration along the supply chain
fulfillment
E-Commerce to Social Commerce
• Social Commerce
• Social Computing
• Social Media
• Social Networks
• Digital Economy
• Sharing Economy
• Disruptive Technology
• Web 2.0
• Creativity, Connectivity, Collaboration, Convergence & Community