We use Artificial Intelligence to

predict property appreciation and

gentrification
 How we’re different
Traditional Methods to predict Lofty A.I. methods to predict
appreciation appreciation
(lagging, macro level data) (real-time, granular data)
Analyzing wait-times for luxury ride-sharing
Projected income growth from quarterly services & high-speed internet usage to quantify
reports & other lagging indicators wealthier & tech-forward population migration
patterns in real-time

Demographic shifts in an area Social Media data to identify changing social

via Census data mixes in real-time & analysis of influencer &
millennial trend patterns

Projecting which retail shops will Tracking Google Places & Yelp retail review
drive the most millennial foot trend patterns & cross-referencing with
traffic mentions & viral posts of retail shops on other
social media platforms

Projected employment growth via Scraping job boards, Thumbtack, & Yelp to
quarterly reports or rumored tech identify technology job growth in a
company relocation neighborhood
2. WHY BRANDS MATTER?
BRANDS CAN BENEFIT FROM OR BE DISRUPTED BY SECULAR TRENDS AFFECTING THE CONSUMER

NEW GEOGRAPHIES
NEW CONSUMER
BEHAVIOR Ex: Emerging Markets
Ex: Polarized Consumption Rise of Korean cosmetics brands
Rise of high-end brands
BRANDS

NEW CONSTRAINTS NEW

AND NEEDS TECHNOLOGIES
Ex: Connectivity
Ex: Climate Change Rise of digitally native brands
Rise of sustainable brands