FROZEN

SHOULDER
Hajar Aswad

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POWERFUL

PRESENTATIONS ! tips & tricks

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Frozen shoulder is a painful, often prolonged, condition that
requires careful clinical diagnosis and management. Patients
usually recover, but they may never regain their full range of
movement.

—Short Abstrack

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INTRODUCTION Our mission
In this article we consider how to diagnose
frozen shoulder and how to distinguish it from
other painful shoulder conditions. We also look
at the current aetiological theories and the
effectiveness of conservative and operative
management.

Frozen shoulder is a We reviewed the current literature on

this topic and discussed papers of
disabling and sometimes historical interest with consultants in our
severely painful condition department.
that is commonly managed We have also made reference to key papers
cited in Clinical Evidence
in the primary care setting.
True frozen shoulder has a
protracted natural history
that usually ends in
resolution.
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PREPARE Build your story first, then define which layouts and graphics
will best help visualize each slide’s message

“How much text “But this is important to “More words,

should I use?” the understanding of the less sentences”
story”
Consider when you give Focus on action words
a paper handout in a Avoid using sentences that will enhance the
meeting—everyone’s head that will already be used viewer experience
goes down and they read, when talking
rather than staying
heads-up and listening.

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 TIP
To keep the audience focused, always use the same
transition before a new topic

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USE TRANSITIONS
& SECTION DIVIDERS
Consistency helps viewer see connections in the story –
use same layout and design for individual sections and
give your audience a mental check-point.
 THE STAGE HAS BEEN SET
go ahead and follow the basic 5 steps

1 2 3 4 5
Understand Get your facts The power Show, Know the
your brand straight with of specifics, don’t tell end at the
and audience; 5 W’s details, and beginning
speak in an imagery
authentic voice

Reference : The basics you can find anywhere 5 Steps To Successful Storytelling Published on April 5, 2014 Featured in: Marketing & Advertising
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 A
C
T
VISUALS ADD A COMPONENT TO
STORYTELLING THAT TEXT CANNOT | SPEED.
Images are another element that can drive your point home even more
 Click icon to add picture
1
Understand your brand
and audience; speak in
an authentic voice
PREPARE
Why does this matter to your audience?
Where are you taking them?

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Click icon to add picture

2
Get your facts straight
with 5 W’s

DEFINE
Who | What | Where | When | Why

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 Full Bleed Picture

3
Images are a great tool
for showing context

SUPPORT
We perceive the world through
more than our eyes and ears;
we smell, we touch, and we taste. 
Put your audience in that place and
provide them a point of reference;
the imagination will do the rest.
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 Click icon to add picture
4
Show, don’t tell

ENGAGE
Visualize key messages
A picture is worth a thousand words…
Make a statement
Using graphics, charts, and infographics

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Click icon to add picture

5
Know the end
at the beginning

LEAD
Start your story with an outline,
a framework of points you
need to have to tell your story,
always moving forward to
the conclusion or action points

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Click icon to add picture

TAKEAWAY
What do you want them to remember?

INSPIRE
Get them excited about what’s to come

ACTION
Build your presentation and give us your feedback
if this was helpful to you.

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 “
BECAUSE STORYTELLING,
AND VISUAL STORYTELLING,
WAS PUT IN THE HANDS OF EVERYBODY,
WE HAVE ALL NOW BECOME STORYTELLERS.

—LEVAR BURTON

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PRESENTATIONS!
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