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Sunbird DCIM Software

Eddy Chin Roger Koo


APAC Key Account Manager APAC Tech Expert
Eddy.chin@sunbirddcim.com Roger.koo@sunbirddcim.com
Who is Sunbird?
• Independent pure play DCIM software company
• Recognized as a “major player” in analyst reports
• Large installed base customers, 1350+
• Extreme customer focus
• Strong partnership with Legrand, Raritan,
Servertech, Starline, and others
• Technology partnerships with BMC, ServiceNow,
VMware, Cherwell, and others
• Rapid growth YoY by experience management team

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Broad compatibility with third party vendors
iPDU vendors UPS, Busways, PDUs, Sensors Meters, locks 3rd Party
Software

https://addons.sunbirddcim.com
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What Problems Are We Trying to Solve?

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What Problems Are We Trying to Solve?

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What sets us apart? We are Leaders in Second Gen DCIM

Super-Fast Complete Suite of Zero- Automation Via Compatibility


Deployment Time Capabilities Configuration Integration with What You
Analytics Have

Extreme Ease of Use Data-Driven AI and Machine


Scalability Collaboration Learning
https://www.sunbirddcim.com/second-generation-dcim
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Smart Rack & Intelligent Data Center Concept
Management
Software

Power Environ BI & Visualiz Connec


Energy Asset Capacity Change Security
ment Analytics ation tivity
Platform
Instrumentation

Camera Temperature
& Controls

Power meters
Humidity Vibration
RS-485 Energy

Asset location Pressure Residual current


Modbus
Card readers Airflow Smoke

CRAC controls Door Lock Water Outlet control


Sunbird is Highly rated by customers and analysts
“Sunbird's commitment to customer success has led to the company's large installed base and
high customer retention rate. The company has invested in education initiatives, and its services organization
works closely with customers to ensure project milestones are met. This will fuel continued growth in the DCIM
space.”
“Sunbird has made significant progress in its pursuit of a single-pane-of-glass DCIM that enables
data center managers to efficiently utilize capacity, maintain uptime, and boost productivity,” said
Rhonda Ascierto, Research Director of Datacenter Technologies at 451 Research. “Implementing AngularJS and
other modern technologies to power useful features like interactive dashboards and time-lapse thermal videos
creates an environment suited to the complexities of today’s data centers.”

Overall Peer Rating - User Satisfaction 1-5

Vertiv 4.1

March 2018
Schneider 4.1

nLyte 4.3

Sunbird 4.6

3.8 3.9 4 4.1 4.2 4.3 4.4 4.5 4.6 4.7

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Sunbird Software 2019 YTD User Group Participants
Sample of Sunbird Global Customers
Financial

Technology

Hosting

Communication

Consumer

Education

Govt & Others


Sample of Sunbird Financial Customers

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Sunbird Education Customers
Sunbird Healthcare Customers
Sunbird Solution Differentiation Summary
• Modern HTML5 Mobile Friendly UI
• Easiest DCIM solution to buy, deploy and use.
• Enterprise class scalability to 50,000 cabinets (in both monitoring and operations engines) 
• Complete functionality, Suite vs. Modular
• Broad multivendor support w/Dynamic Plugin Architecture
• Bundled Certified Third Party Connectors, e.g. ServiceNow, BMC, VMware
• Industry Leading Business Intelligence, Dashboard, Visual analytics, Reporting
• Industry Leading Customer Experience, e.g. Technical support, User Groups, Customer Service
• Fast growing Independent DCIM vendor with focused resource investment

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Sunbird Services Team Expertise

• DCIM implementation project planning & mgmt.


• Model Library mgmt.
• Drawing mgmt. (AutoCAD / Visio)
• T-SQL reporting / bulk updating
• Data migration effort
• Physical onsite Data Collection
• FieldServer engineering & programming
• PIQ Dynamic plugin (SNMP MIB mapping)

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Thank Y u
Vision

“Radically simplify data center management


with elegant software”
Problem of Data Centers
Management of Data Center Infrastructure Complexity

Challenges
• Maintain Uptime
• Optimize Capacity Utilization
• Increase Productivity & Agility
• Improve Security

DCIM of past decade failed to


solve the problem

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What sets us apart? Delighted Customers

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What sets us apart? User Groups

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Example of How to Justify a DCIM Project

• Data Center Build Cost Is Substantial and Continues to Grow.  


– Cabinet Build Out Cost = $25K
– 10% Efficient Savings = $2.5K
– DCIM Cost per Cabinet = $1K
– Assume a 100 Cabinet Build Out = $2.5M
– DCIM Cost = $100K
– Savings = $250K
– Return on Investment = 150%

• It Is Not a Cost, but an Investment in Savings!

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Questions?
Top Use Cases – Maintain Uptime

Health Monitoring Avoid Hotspots Redundancy Report

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Top Use Cases – Maintain Uptime

Health Monitoring Avoid Hotspots Power Path Validation

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Top Use Cases – Efficiency

Find Stranded Power Bill Back PUE

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Top Use Cases – Efficiency

Space, Power, Cooling Intelligent Equipment Track Port Capacity


and Weight Capacity Placement
Capacity

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Top Use Cases – Productivity

Power Control iPDU Configuration Cabinet Access


& Firmware Updates Management

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Top Use Cases – Productivity

Visual Work Order Universal Asset Automatically


Instructions Search Build 3D-Cabinet Views

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Full Leverage of Raritan Differentiation

Investment Protection Better Information Accuracy & Resiliency

Smart Cabinet Breath of Data and Traps Buffer Data

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