Retail

…First-Hand Transaction
Management
with Customer…
 GROUP MEMBERS
Deon D’souza

Deepak Daryani

Desere Gonsalves

Priyanka Mehta

Rolson Vaz

Sheldon Gonsalves

Tushar Gupta
 Here’s What’s Freshest At This
Midtown Three-level Marble Onyx
And
Wooden Paneled Luxury Shopping
Mall Has To Offer
• International fashion: Burberrry, Hugo Boss,
Canali, DKNY, Zara and Diesel now have flagship
stores.

• The Comedy Store: With international acts rotating on a regular basis this

laugh shop has created a nice big splash in Mumbai's entertainment pond.

• Indian fashion designers: Ranna Gill, Shantanu & Nikhil, Rohit Bal, Suneet
Verma, Anita Dongre and Amber & Shirin represent New Delhi's fashion frat.

• Casual restaurants: Indigo Deli by Rahul Akerkar for

bistro, Punjab Grill by Jiggs Kalra for North Indian, Asia 7
for Pan Asian and Manchester United Café together
with TGIF fulfil the burger and beer craving.
• Home style: Danish brand for urban design, 
Bo Concept.

• Beauty brands: Estee Lauder, Clinique, MAC,

Aromathai, Rendezvous and the Jean Claude Biguine spa.

• Just for laughs: The Comedy Store Mumbai.

• Book basement: The massive Landmark bookstore spread over a

40,000 sq. feet expanse with an entire section for graphic novels,
can you imagine.
• Coming soon: Armani Café next year.
 INSIGHTS
 Palladium Mall is known for the high end ultimate shopping
experience.

 Palladium mall has 3,00,000 square foot; a shopping and entertainment

experience.

 Palladium at High Street Phoenix, Lower Parel is a relief compared to

other South Mumbai malls because of its
a) Extended shopping hours,
b) Soothing lighting and
c) Valet parking for all visitors.
 Spread across four levels, the elegant interiors compliment
the mix of premium and luxury brands, which simply means
finer ice-cream, better beer, costlier clothes and gift shopping
made easier.

 International brands like Burberry, Armani Exchange, Zara, Movenpick,

DKNY, Hugo Boss, Vero Moda, Aldo and many other brands.

 The other brands present are: iStore by Reliance Digital, Celio, Global
Desi , West2India, Vu Technologies, The Nature’s Co, Punjab Grill,
Manchester United Cafe Bar, Clinique, French Connection, Indigo
Delicatessen, Canvas, Holii, Paul & Shark, Brujin, Food Hall, Canali,
FCUK, Holii, Miss Sixty, Earth, Calvin Klein, Lauder, Gossip, Accessorize,
Converse, Adidas, Ed Hardy, Calvin Klein, Reebok, The Body Shop, MAC,
Clinique, Zara, Burberry, Canali.
FOOD HALL AT PALLADIUM
 PALLADIUM
HAS
A POSH NEW
GOURMET STORE
 Spread over 15,000 square feet on the third floor of Palladium, Foodhall is a cross
between Godrej Nature’s Basket and the grocery section of Big Bazaar.

 Offering a wide selection of both imported and Indian ingredients.

 Unlike at Big Bazaar where products are often haphazardly piled, the wood-furnished
Foodhall has well-organised and clearly labelled display shelves that make it quite easy
to locate items.

 Foodhall stocks fresh produce, packaged goods and deli staples such as cheese and
sandwich meat (though you will only get turkey and chicken ham here, no pork). It sells
a selection of basic cooking ingredients for Indian, Italian, Thai, Chinese and Japanese
cuisine,  range of pastas and ready-made pasta sauces, flavoured olive oils, herbs and
Thai cooking pastes.

 You can order from the in-house bakery or the two meal counters. The bakery rolls out
quiches, croissants, and calzones, in addition to a variety of breads At the snack counter,
you can choose from farsan, mithai, samosas and dhoklas; and also pick up idli batter,
the other counter offers packaged sandwiches, biryani, microwavable Indian and Chinese
lunches, and even a limited Indian and Chinese buffet. Oddly enough though, there’s no
seating area.
 observation's
 Serving For Elite Class/ Niche Market

 Limited No Of Footfall

 High Ticket Size

 Pre-sold Customers

 Limited No Of Restaurants With No Food Court

 Brands Available Creates An Image In The Minds Of The People

 More expensive stores on the lower floors

 Food hall

 Lighting : yellow lighting throughout gives a feel of comfort

 In the stores lighting mostly at periphery

 Mirrors all across mall

 CCA don’t really engage a forceful help unless asked for

 Washrooms with massage chairs

 Escalators
recommendations

Increase the
number of brands
Requires to get
branded jewellery
shops like
D’damas,
Nakshatra
Live music on
Piano for the
whole day