TES LA IN D IA P R IV A TE

LTD .
SIDDHANT KUMAR
A G G A R WA L
 INTRODUCTION

 India became the fourth largest auto market in 2018-19.

 Sales increasing 8.3 per cent year-on-year to 3.99 million units.
 Increasing Initiatives by Government will create a room for Tesla to enter India
 Tesla India Private Ltd. Focus- Sustainability
 Headquarters: Delhi NCR
 Fully Operational on 25 April, 2023
 Tesla India Ltd. Will be targeting the Indian Industrial Hub in providing
 Battery Production Way Cheaper
 COMPANY OVERVIEW:
 Company will be powered by 100% green energy
 Recycling capability of Old battery packs
 Host to 3500 employees
 Major Products involving Solar Panels, Powerwall in high Industrial Area.
 SWOT ANALYSIS:
STRENGTH
 Research and Development
 Disruptive Innovation
 High Tech Design and Engineering
WEAKNESS
 High Material Costs
 Economic Slowdown (Weak
Economic Health)
 Bargaining power of Customers

OPPORTUNITY THREAT
 Increasing Demand of Hybrid Cars  Exim Policies
 Government Support towards a Green  Sluggish Economy
Environment  High Fixed costs
 Cut Down on Taxes
 Rise in Middle class Income
PESTLE ANALYSIS:
POLITICAL: ECONOMIC:
 FDI (100%) Driving Factor of India’s GDP

Expansion of MSME Manufacturing Sector Growth in Automobile Sector

SOCIO-CULTURAL: TECHNOLOGICAL:
 Fuel-Efficient Car  Evolution of Hybrid-Cars

 Lower Labour Costs  Innovation and R& D

 Chart Title
1,200,000 GROWTH PLANS:
1,000,000

800,000

600,000

400,000

200,000
The Top Line Sales will be
0
projected around ¾ th of the total
2023 2024 2025
Market Share.
Projected Sales (units) Projected E-Vehicles Sales (Competitors)

Given the Future Market Research,

the estimated sales will meet the
Projected E-Vehicles
Projected Sales (units)
 
Sales (Competitors) target. ( High Demand)
     
2023 2,00,000 2,75,000
2024 5,00,000 6,15,000
2025 10,00,000 11,40,000
MARKET SIZE:

• The Top Line Sales will be projected around ¾th of the total Market Share.
• Increase in Sales at a CAGR : 4.5%
• Domestic Production Increase at a 4.7% CAGR during the first three years
• Futuristic Overview of Expanding in all Metropolitan Cities all over India.
• Raise in Capital Expenditure in the initial Years.
• Production Trend: 2.5 lakhs to 11 lakhs in the initial 3 years.
• Gross Turnover Rate: 60-80% YoY.
COMPETITIVE ANALYSIS:

• For every 50k E-vehicles run, we get to save 10million tonnes of Gas.
• High-Tech Engineers- Better Design
• Create Solar Roofs with integrated Battery Storage.
• Expand Tesla lines to fill the other Vehicle Segments
• Dynamo battery mechanism will be a competitive edge.
• Design technology with hybrid touch.
• Light weighted engine mechanics with aluminium material.
• Cascaded solar roof tiling with energy saver technology.
THANK YOU