Professional Documents
Culture Documents
Adverti Sement Analysis: You Can'T Stop Sports
Adverti Sement Analysis: You Can'T Stop Sports
S
ADVERTISMENT
https://www.youtube.com/watch?v=WA4dDs0T7sM
PRODUCT
SPORTS GEAR
MESSAGE
"As athletes we are never alone. Sport unites us.
TA R G E T M A R K E T
If you have a body, you are an athlete
NEED
Psychological, Safety, Security and Ego needs
C R E AT I V E A B O U T T H E A D
ANALYSIS Split screen which captures all the sports
enthusiasts
RESPONSE RECEIVED
It went viral, 13.4 Million views on Twitter
7.3 Million on Youtube