Booz & Company City, Date Type of Document

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Industry icons
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the use and information of the client to whom it is addressed.
Aerospace & Defence /Auto, Transport & Industrials
Com Tech
Consumer & Media
Energy, Chemicals & Utilities
Health
IT
Services/Finance
Services/Public Sector

Booz & Company

DATE
BoozIndustryIcons.ppt Prepared for client name
2
passenger plane cargo plane air traffic military plane helicopter airport tower/control check-in security boarding luggage belt

bus tram subway regional train freight train passenger train high speed train train station

tunnel highway bridge switch tracks signal

car transporter truck fleet management production service spare parts

cruise ship cargo ship oil tanker harbor connection harbor to train

3
Aerospace & Defence/Auto, Transport & Industrials
Com Tech
Consumer & Media
Energy, Chemicals & Utilities
Health
IT
Services/Finance
Services/Public Sector

Booz & Company

DATE
BoozIndustryIcons.ppt Prepared for client name
4
 cell phone SIM PDA blackberry landline landline telephone system terminal

households companies customer customers call center ISDN DSL analog voice over IP flatrate

ISDN DSL analog

VOIP

desktop PC laptop CPU software CD printer TV radio

internet basis SDLAM switch router satellite dishes satellite

WWW

WLAN network WiMax network WAN LAN UMTS/GPRS

5
Aerospace & Defence/Auto, Transport & Industrials
Com Tech
Consumer & Media
Energy, Chemicals & Utilities
Health
IT
Services/Finance
Services/Public Sector

Booz & Company

DATE
BoozIndustryIcons.ppt Prepared for client name
6
 TV remote control smart card decoder/set top box fibre optics key for coding encryption
(scripting)

TV station TV studio TV tower satelite dishes rooftop aerial TV satellite terrestrial TV

PC laptop radio internet handset customer common access module idTV

management
systems (billing, CRM)

WWW

UMTS/GPRS ADSL DSL ISDN flatrate global network home

connection

ADSL DSL ISDN

call center ATM credit card retail sport football movies scratchcard

12345

7
Aerospace & Defence/Auto, Transport & Industrials
Com Tech
Consumer & Media
Energy, Chemicals & Utilities
Health
IT
Services/Finance
Services/Public Sector

Booz & Company

DATE
BoozIndustryIcons.ppt Prepared for client name
8
 coal coal with carbon natural gas biomass geothermal solar energy wind energy hydro electric fire/hear
capture

oil oil rig oil refinery oil storage oil truck pipeline oil tanker petrol pump

industry power station atomic energy turbine electricity pylon CO2 carbon emissions carbon emissions
(industry) (transport)

9
Aerospace & Defence/Auto, Transport & Industrials
Com Tech
Consumer & Media
Energy, Chemicals & Utilities
Health
IT
Services/Finance
Services/Public Sector

Booz & Company

DATE
BoozIndustryIcons.ppt Prepared for client name
10
 hospital medicament blister pack tablet capsule suppository salve injection inhaler plaster

doctor nurse patient chronically ill acutely ill emergency care

diagnostics research pharmacy mail-order pharmacy drug wholesalers pharmaceutical disease of demographic
industry manufacturers civilisation change

pharmaceutical agent health insurance freedom of contract restrictions by law cost reduction cost explosion
agent

clinical thermometer

11
Aerospace & Defence/Auto, Transport & Industrials
Com Tech
Consumer & Media
Energy, Chemicals & Utilities
Health
IT
Services/Finance
Services/Public Sector

Booz & Company

DATE
BoozIndustryIcons.ppt Prepared for client name
12
computer internet network switch router server

WWW

data data base data center transmission WLAN WiMax WAN LAN UMTS/GPRS
protocol network network

process system IT-system SAP-system ERP-system CRM-system CRM (term)

the public government regulators paragraph

13
Aerospace & Defence/Auto, Transport & Industrials
Com Tech
Consumer & Media
Energy, Chemicals & Utilities
Health
IT
Services/Finance
Services/Public Sector

Booz & Company

DATE
BoozIndustryIcons.ppt Prepared for client name
14
 bank deposit lending account credit card debit card customer cross cost income
business business retention selling ratio

direct sales of risk capital market internationalization business commercial medium-sized

banking mobile management products client client businesses

securitization pension life health composite Insurance acquisition administration

plan insurance insurance insurance Sales cost costs

loss ratio combined

ratio

15
Aerospace & Defence/Auto, Transport & Industrials
Com Tech
Consumer & Media
Energy, Chemicals & Utilities
Health
IT
Services/Finance
Services/Public Sector

Booz & Company

DATE
BoozIndustryIcons.ppt Prepared for client name
16
 government

coordination with information of third parties coordination with other ministeries release
third parties

information of other houses ministerial bill cabinet bill information parliament

workshop benchmarking best practice comparisons press conference

17
Miscellaneous Icons

Booz & Company

DATE
BoozIndustryIcons.ppt Prepared for client name
18
 individual group of people home family workshop boardroom press conference
user users household focus group interview
customer customers residential house

Industry office distribution configure collaboration callcenter credit card retail shopping
production building bifurcation work application shopping cart
parting of the ways service “it works”

process system PC laptop world wide web globe government paragraph bank
globalisation

WWW

benchmarking best practice clipboard umbrella coffee break key lock locked unlocked
comparisons safety freedom
save unsave

thermometer stopwatch danger

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