Icons Timesaver

A little twist

April 2013
Overview

• An Iconography set has been created for use in information graphics examples
to help make your charts and graphs more visually compelling, or to help make
your subject matter more immediate.
• Iconography has been developed to represent the different business sectors
of Deloitte as well as the different stages of Deloitte employment.
• Please use only approved icon artwork. If a new icon is required,
its design must be approved by the Global Brand Team (
GlobalBrandingTeam@deloitte.com) before it is used in an application.

2 Icons Timesaver © 2013. For information, contact Deloitte Touche Tohmatsu Limited.
How to use iconography

There are several different ways to incorporate

Iconography in your information graphics. You
will require the help of a local graphic designer
for most of them.
• Iconography may be used as a single quantitative
unit in bar charts or comparative numerical layouts
• Certain Iconography shapes may be lengthened to
different heights and used in the place of bars in
bar charts
• Solid Iconography shapes may be used to
represent percentages or ratio in ‘color split’
applications
• The Iconography example you choose should
always be relevant to the topic, and the use of
Iconography should not undermine the accuracy
of the graph or chart

3 Icons Timesaver © 2013. For information, contact Deloitte Touche Tohmatsu Limited.
4 Icons Timesaver © 2013. For information, contact Deloitte Touche Tohmatsu Limited.
Don’ts

5 Icons Timesaver © 2013. For information, contact Deloitte Touche Tohmatsu Limited.
 Iconography

6 Icons Timesaver © 2013. For information, contact Deloitte Touche Tohmatsu Limited.
Financial services

Manufacturing / Retail

7 Icons Timesaver © 2013. For information, contact Deloitte Touche Tohmatsu Limited.
Life science/healthcare

Real estate

8 Icons Timesaver © 2013. For information, contact Deloitte Touche Tohmatsu Limited.
Public Sector

9 Icons Timesaver © 2013. For information, contact Deloitte Touche Tohmatsu Limited.
Technology, media and telecommunications

10 Icons Timesaver © 2013. For information, contact Deloitte Touche Tohmatsu Limited.
Technology, media and telecommunications

11 Icons Timesaver © 2013. For information, contact Deloitte Touche Tohmatsu Limited.
Transportation / Journey

12 Icons Timesaver © 2013. For information, contact Deloitte Touche Tohmatsu Limited.
Energy / Environment

13 Icons Timesaver © 2013. For information, contact Deloitte Touche Tohmatsu Limited.
Education / Talent

14 Icons Timesaver © 2013. For information, contact Deloitte Touche Tohmatsu Limited.
Office

15 Icons Timesaver © 2013. For information, contact Deloitte Touche Tohmatsu Limited.
Symbols

16 Icons Timesaver © 2013. For information, contact Deloitte Touche Tohmatsu Limited.
Symbols

17 Icons Timesaver © 2013. For information, contact Deloitte Touche Tohmatsu Limited.
Deloitte refers to one or more of Deloitte Touche Tohmatsu Limited, a UK private company limited by guarantee, and its network of member firms,
each of which is a legally separate and independent entity. Please see www.deloitte.com/about for a detailed description of the legal structure of
Deloitte Touche Tohmatsu Limited and its member firms.

Deloitte provides audit, tax, consulting, and financial advisory services to public and private clients spanning multiple industries. With a globally
connected network of member firms in more than 150 countries, Deloitte brings world-class capabilities and high-quality service to clients,
delivering the insights they need to address their most complex business challenges. Deloitte has in the region of 200,000 professionals, all
committed to becoming the standard of excellence.

This communication is for internal distribution and use only among personnel of Deloitte Touche Tohmatsu Limited, its member firms, and their
related entities (collectively, the “Deloitte Network“). None of the Deloitte Network shall be responsible for any loss whatsoever sustained by any
person who relies on this communication.

© 2013. For information, contact Deloitte Touche Tohmatsu Limited.

© 2013. For information, contact Deloitte Touche Tohmatsu Limited.