 Cheese

 BBQ
 Sour n’ Cream
 Jose P. Magsaysay Jr.
 Jorge and Jenny Wieneke
 Danny and Marivic Bermejo
 Ricky, Lisl and Jojo Montelibano
 opened its first outlet in October 1992
 Jose P. Magsaysay Jr.
 began franchising the year after
 kiosk-type business
The types of customers that
 grown into opening in-line stores purchase products from
kiosks are often referred to
 malls as “impulse buyers.”
 Schools
 tourist destinations
 In 2003
 Franchise Excellence Hall of Fame Award 
 Philippine Franchise Association
 Best Franchise of The Year Award (for three consecutive years)
  Department of Trade and Industry
 King of Kiosks
1 billion pesos sales in
2015
1. Build Stronger Systems

2. Hyperfocus

3. Understand the Market

“we had to become even more

focused on the brand and take good
care of the supply chain.”
Children Millennial
 Strengths
 Well-known product /Brand Name
 Small investment risks
 Economies of Scale
 Customer Loyalty
 Supply Chain
 Weaknesses
 Few Crews per stall
 Cost structure
 Lack of product awareness
 Online presence
 Opportunities
 New ingredients/products
 Online Marketing
 Innovation
 International Expansion
 Emerging Market
 Upgrade Customer Service
 Threats
 Threat of the market leaders
 Change of the trend or taste
 Inactive promotions and
advertisements
 Political Risks
 Bad economy
Conclusion

Potato Corner will grow more because it has many stalls or franchises that is already
running in this country and across the world. Another reason is the brand, it is already famous
to all children and millennial. It also has a fast ROI and very profitable business. The product
also has a quality which is very unique from the competitors’ product.