by-Group J

Rewat Sachdeva (2K19/ME/189)

Sharad Awasthi (2K19/ME/226)
 OBJECTIVE
OF WORK
Detailed
Discoverin data
analysis Alternate ways
g
reasons to It gets a lot easier to get into
and solutions
get addicted the solution if we havr a
precise data of a victim who
to get rid of it
went through this chronic
Some reasons Yes, drug addiction can be
condition. Some of them are
among most treated but it's not simple as
lose interest in
believed are it is a chronic disease.
academics become
depression, Addiction treatment must
moody, negative, cranky
peer help the person do the
or worried all the time
pressure, following-
asked to be left alone a
curiosity and stop using
lot have trouble
The most
the reasons drugs stay
continue reason concentrating sleep a lot,
appalled drug free
get in fights have a red or
was curiosity be productive in family,
puffy eyes lose or gain
work and the society
weight, cough alot
 TARGET
GROUP

34.4 million children under age 18 live in a household where someone 18 or older is smoking,
drinking excessively, misusing prescription drugs, or using illegal drugs.

Even when home life is stable an adolescent can still be vulnerable to drugs. Peer pressure is one of the most
common reasons an individual will try drugs, and this is likely due to its extent on and off school grounds. In 2013,
about one in eight youths aged 12 to 17 had been approached by someone selling drugs within a single month
period.
H O W TO REACH THEM
?
Let's start with our first step which is all about
finding if a person is really addicted to drugs.
Some common signs of drug abuse include :
Loss of interest in favorite activities they
once enjoyed
Hanging out with people that influence
them negatively
Showing up to work or other events
intoxicated Stealing money from others to
fund their addiction

Also, we can start a virtual campaign on all the available social media platforms that'll make people aware of the
numerous harmful effect of drug addiction and ways to overcome it along with providing a toll free helpline no. –
1800110031
 W O R K PLAN /

METHODOLOG
Y
The procedure, we decided to adopt in the campaign was to ensure the
data collected to be self-explanatory with the publicized statistics
gathered to not let the conclusion hit the road block.

The report includes following characteristics the significant ones

are mentioned below

Amount
intake
Duration
Previous rehabilitation
treatments Reasons
People in knowledge about the
condition Recreational activities
 EXPECTED BENEFIT
Money: As a recovering addict and alcoholic you’ll find that when you don’t spend every last cent on drugs and alcohol you
will suddenly have more money. Your financial needs will be met.

Self-Esteem: Low self-esteem and drug addiction are often linked together and is considered a major reason that addict
begins to use in the first place.Addicts and alcoholics abuse substances in an attempt to overcome negative thoughts and
feelings—only to get stuck in the vicious cycle of addiction—and then experiencing lower and lower self-esteem.

. Mental Health: The National Bureau of Economic Research reports that, “people who have been diagnosed with a mental illness
at some point in life consume 69 percent of the nation’s alcohol and 84 percent of the national’s cocaine.” According to Dr.
Kathleen Smith, “People who are depressed may drink or abuse drugs to lift their mood or escape from feelings of guilt or
despair.But substances like alcohol, which is a depressant, can increase feelings of sadness or fatigue. Conversely, people can
experience depression after the effects of drugs wear off or as they struggle to cope with how the addiction has impacted their
life.”

Memory: Numerous studies have shown a link between substance abuse and memory loss—particularly with long-term use.
Many drugs, including alcohol, cause two immediate types of memory loss: brownouts, where you temporarily forget events
that happened while drinking and using, and blackouts, where there is absolutely no recollection of anything that
transpired.
Relationships: By the time most addicts and alcoholics enter recovery they have few genuine friends. Their addiction has
caused them to isolate and for the most part their self-absorbed behaviors have pushed everyone away, including their
family.They don’t have the slightest understanding of what it takes to have or rebuild lasting relationships, and the
required work is daunting.

Mental Health: The National Bureau of Economic Research reports that, “people who have been diagnosed with a mental
illness at some point in life consume 69 percent of the nation’s alcohol and 84 percent of the national’s cocaine.”
According to Dr. Kathleen Smith, “People who are depressed may drink or abuse drugs to lift their mood or escape from
feelings of guilt or despair.But substances like alcohol, which is a depressant, can increase feelings of sadness or fatigue.
Conversely, people can experience depression after the effects of drugs wear off or as they struggle to cope with how the
addiction has impacted their life.”

Negativity: Even with all the published studies and all the insurance companies in agreement, “society seems not to know
whether to regard substance abuse as a treatable medical condition akin to diabetes or heart disease, or as a personal
failing to be overcome.”In recent years, it has become more socially acceptable to talk publicly about one’s struggles with
mental illness. But with addiction, the feeling is that the addict is a bad or weak person, especially because much drug use
is illegal.”
 CASE STUDY
WE CONSULTED A CITIZEN WHO LIVES IN BANGALORE HE REFUSED TO CLASSIFY PERSONAL DETAILS
BUT HE DID GAVE US A ROUGH IDEA ABOUT HIS ADDICTION HERE IS THE CONVERSATION WE HAD WITH
THE TEEN FROM HIS SIDE

As it is considered ‘cool’ by some to drink and enjoy ‘Patiala pegs’ at Punjabi weddings, his story also started at a similar wedding almost six years ago.
• “I tasted liquor for the first time when I was 11. I was in class V and had gone to attend a wedding with my father. Other boys there said I must taste it; it
is jannat [heaven], they said. I gulped down a peg at once,” says this 17-year-old.
• When he was in class VI, his name was struck off the rolls for coming to school drunk. “My father had to plead with sarpanch and principal to re-admit
me. I also started taking marijuana [ganja] and psychotropic drugs like Lomotil and Alprax tablets by then,” he says.
• Then there was no looking back for him.
• “I was 14 and in class VIII when I saw some senior boys near school snort heroin. On their insistence, I tasted it. They continued giving me heroin for
free but after few months, they backed out. They left me and then I sold my mobile phones to fund my daily dose of liquor and drugs,” says this Tarn
Taran youth, who now suffers from addiction of liquor, heroin (chitta), marijuana (ganja) and afeem (opium).
• Last year, when PSEB announced class X results, he failed the English exam. “I had gone drunk to write that paper. I had no idea what I was writing,”
he says.
• He unwraps a bandage on his left arm and a swollen wrist. “This happened in December last. I was working in the fields with my father. As usual, I was
high. I don’t know when my hand was crushed in fodder chopping machine,” he adds.
• He claims drugs, especially heroin, are easily available in Tarn Taran and “almost every guy there takes drugs”.
 Life after drugs

•His family took him to a de-addiction centre in April. “In two months I realised that I still can make up for lost time. I look better, gained weight. Looking at my hand still gives me the jitters but I have decided to live now. I shall restart
studies and move to Bengaluru,” he says.
•In his daily confessions diary that addicts write here, he has scribbled, “I am sorry, Dad. I abused you. Thank you for giving me second life. Thank God, I am not dead.”
•“I want to go out, shop and eat street food. I lost my entire childhood in liquor and drugs. I want to live now,” he says.
•Dr Madhumita Banerjee, who runs Sadbhawna De-Addiction Centre at Raikot, says, “The story of every addict in Punjab is almost the same. The innocence of these young boys is exploited and smugglers leave them when they become
addicts.”
•“We take only 20 patients at a time. They do yoga, write diary, attend counselling. We are not using any substitute drug but only vitamin supplements. They need love, not drugs,” she says.
 
 RESULT A N D
A C H IEV EM EN
T
The report suggested that the some cases involved
the use of drugs through the domestic products which contains
trace amounts of alcohol and gradual intake of the trace amount
incited them to go even further with their addiction and
contacting local dealers and somehow letting themselves caught
in the spider web

The most appalled reason was curiosity. Interaction with target

group prevailed a relevant
solution which came to light was the glorification of drugs
through media ,it is already known that the campaign does not
encompasses the context of media but it seems to sway away
the targeted group easily than thought