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To Roche Holding

AG:
Non-invasive
Blood Glucometer
Presented by Group 5 :
The global distribution and future estimates of diabetes patients
(2019, 2030, 2045)

Global Diabetes Statistics (million)


20-79 years old Self monitoring with
traditional glucose meter
Traditional Glucometer

Nano-sensor of the Exhaled breath to the


device collects the breath device

Non-invasive Detection

Analysing the breath Result shown on the screen


Price $150

Global uniform price  Cost $90


(per unit)
Margin $60

Income Statement-Year 5
  (Million USD)

Revenue $4,500

  of Goods Sold (COGS)


Cost $2,700

Gross Profit $1,800

   

Marketing, Advertising & Promotion $30


including 40 employees'
General & Administrative $10 salary from the R&D
team ($170,350 per
Research & Development $80 year)
Other (CSR/Legal) $252

Total Expenses $372

Net Income Before Tax (NIBT)          $1,428


Reference List
American Diabetes Association, n.d., The Big Picture: Checking Your Blood Glucose, accessed 19 October 2020,
<https://www.diabetes.org/diabetes/medication-management/blood-glucose-testing-and-control/checking-your-blood-
glucose>.

Cardeal, N. & António, N. 2012, ‘Valuable, rare, inimitable resources and organization (VRIO) resources or valuable,
rare, inimitable resources (VRI) capabilities: What leads to competitive advantage?’, South African Journal of
Business Management, vol.6, no.37, DOI:10.5897/AJBM12.295.

International Diabetes Federation 2019, The global impact of diabetes, accessed 18 October 2020, <https://idf.org>.

Nasiri, N. & Clarke, C. 2019, ‘Nano-structured Chemiresistive Gas Sensors for Medical Applications’,
Multidisciplinary Digital Publishing Institute, vol.19, no.3, DOI: 10.3390/s19030462.

Roche Holdings, Inc., 2019, Financial Report 2019, accessed 21 October 2020,
<https://www.roche.com/dam/jcr:cb961563-33e7-4949-a426-bd6eb020c785/en/RHI_Annual_Report_2019.pdf>.

Roche Holdings, Inc., 2020, YTD September 2020 sales, accessed 20 October 2020,
<https://www.roche.com/dam/jcr:8c017df4-4f19-4b84-ad1a-ac0328a30d4f/en/irp201015-a.pdf>.

Vashist, S.K. 2012, ‘Non-invasive glucose monitoring technology in diabetes management: A review’, Analytica
Chimica Acta, vol.750, pp.16-27, DOI:https://doi.org/10.1016/j.aca.2012.03.043.

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