OTC Marketing

Group 03

Harshida Yeole – 18 Snehal Singh – 55

Rahul Patil – 38 Dhanashree Teli – 57

Tejal Sharma - 48 Reena Yadav - 60

1
Telecare During Traveling
and for Special Situations
Maritime Telemedicine
• Involves using equipment like satellite and
internet connectivity to provide medicinal
assistance to seafarers

Emergency

Communication
Telemedicine In Aviation
• Telemedicine in aviation first came into use post World War II

• Presence of telephone line near close to a patient requiring medical

help

• Medical kits & Telemedicine tools e.g. automatic emergency

defibrillator

• Lufthansa-Flynet was first used to test telemedicine

• Med Aire partners with the commercial aviation industry to keep

passengers and crew safe while travelling in the air or on duty

• Tempus 2000 manufactured by Remote Diagnostic Technology

(RDT)

• Performs a wide range of patient monitoring

LIMITATIONS

The legal issues

Availability of medically trained manpower onboard aircrafts

Limited availability of medicines and medical equipment on board

 Arctic Telemedicine
• Physical infrastructure
• Training structures
• Interoperability guidelines
• Community interface
Work Areas

• Identify relevant services

• Use recognized health ICT standards
• Use suitable solutions for system interoperability
• Identify funding opportunities
• Focus on privacy
Improve Access & Quality
Systematic review of telemedicine services implemented in
the arctic regions

Successful
Deployment Challenges
Implementations
 Telemedicine For Prison Population

Mental health: Substance abuse: Communicable diseases: Emergency care

Anxiety, Depression Addictions like HIV, hepatitis C,
alcohol, drugs, tuberculosis
pain medication
Pros & Cons of Telemedicine For Prisoners

Cost Effective Hard to understand the

condition

Easy to visit specialist Poor video calling

doctors facility

Faster treatment Discontinuity in care

 Tele-health in Disaster

Prevention Planning Response Recovery

Applications
• Virtual monitoring

• Pharmaceutical care/medication
management

• Chronic disease management

• Hyper specialty care

• Improved workflow
Medical Tourism

• Medical tourism described as medical

outsourcing is the act of travelling from one’s
home country to another country to receive
medical care

• Health tourism is related to health and wellness

care like spa, yoga, and meditation
Reason for growth in Medical tourism
Lower cost of treatment at the visited locations compared with the
tourist-generating countries

Types of Medical Tourism

Obligatory

Elective
Stakeholders
• Provider:
Hospital &  physicians

• Payer:
Healthcare insurance companies
and
third-party administration

• Drug manufacturers:
Clinical research and bulk drug outsourcing

• Pharmacy chains in addition to

the patients