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Passat 2006

Service Training
Vehicle presentation: Volkswagen Passat model year 2006
Production sites Marketing
02.01.21 2 from 120 - VK-21, cr_ALV Passat 2006 - last updated: 04-02-2005

Volkswagen plant Emden

Volkswagen plant Mosel

Service Training
Vehicle presentation: Volkswagen Passat model year 2006
Competitive environment (Limousine) Marketing

Premium BMW 5 Main competitors


competitors series Audi A6
MB
E-class
Opel Vectra

MB BMW 3
series
02.01.21 3 from 120 - VK-21, cr_ALV Passat 2006 - last updated: 04-02-2005

C-class
Peugeot 407
Mazda 6
Citroen
Ford Mondeo
C5
Passat
Audi A4
Volvo
S60 / V70
Volvo
Renault S60
Laguna

Honda Toyota
Accord Avensis Other competitors

Service Training
Vehicle presentation: Volkswagen Passat model year 2006
Product properties Marketing

The Passat.
The unique experience of comfort.

Overall Design and Quality


comfort product aesthetics of the luxury category
02.01.21 4 from 120 - VK-21, cr_ALV Passat 2006 - last updated: 04-02-2005

New standards in all • Evolution of the ageless • Excellent processing quality


categories : harmonic Passat design
• Assertive details:
• Driving comfort • Measured emotionalization with “love of details”
• Air condition comfort striking front bonnet
and radiator grille design • Use of high-quality
• Seating comfort
• Individual interior design materials
• Operational and equipment
• Wheel design • Best in class with regard to
comfort
matching the equipment lines required repair-work
• Low noise output
• Plenty of information

Service Training
Vehicle presentation: Volkswagen Passat model year 2006
Product properties Marketing

The Passat.
The unique experience of comfort.

Uncompromising Spaciousness Convincing


safety and variability efficiency
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• Fulfillment of all global safety • The room miracle: • Outstanding value for money
standards comfortable interior among • Price level of the traditional
• Comprehensive airbag the best in the midsize category midsize category competitors
equipment • Variable seating design • Among the best in the
• More passenger safety
• Various storage compartments insurance rating process
• More pedestrian protection
• Braking power and braking • Leading in fuel consumption of
• Variable and individual
distance benchmarks petrol and diesel engines
luggage compartment
• High safety reserves • Best in class with regard to repair
of driving characteristics
• Innovative headlight and maintenance costs
and light systems

Service Training
Vehicle presentation: Volkswagen Passat model year 2006
Package dimensions B and C limousines (length-width) Marketing

B-segment C-segment
1880
Car width (mm)

1860 Audi A6
BMW 5
1840 series
Volvo S 80
MB E-class
1820
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Peugeot 407 Ford Mondeo


Passat B6
1800 Opel Vectra Opel Signum

1780 Citroen C5
Renault Laguna Audi A4
Skoda Superb
1760 Bora NF

Alfa 156 Passat B5


1740 BMW 3
series
MB C-class
1720

1700
4350 4450 4550 4650 4750 4850 4950
Car length (mm)

Service Training
Vehicle presentation: Volkswagen Passat model year 2006
Dimensions: Outer dimensions Marketing
02.01.21 7 from 120 - VK-21, cr_ALV Passat 2006 - last updated: 04-02-2005

Limousine: B6 B5 Difference B6 / B5

• Length in mm 4.765 4.703 + 62


• Width in mm 1.820 1.746 + 74
• Height in mm 1.472 1.462 + 10
• Interior length in mm 1.796 1.785 + 11
• Luggage compartment + 10
volume in l 485 475
• Tank in l 70 62 + 8

Dimensions in mm

Service Training
Vehicle presentation: Volkswagen Passat model year 2006
Dimensions: Inner dimensions Marketing
02.01.21 8 from 120 - VK-21, cr_ALV Passat 2006 - last updated: 04-02-2005

1796

Dimensions in mm

Service Training
Vehicle presentation: Volkswagen Passat model year 2006
Dimensions: Luggage compartment capacity Marketing
02.01.21 9 from 120 - VK-21, cr_ALV Passat 2006 - last updated: 04-02-2005

* for Tirefit, in the storage compartment under the floor

Dimensions in mm

Service Training
Vehicle presentation: Volkswagen Passat model year 2006
Product: Standard equipment and lines Marketing
Passat Trendline
Safety: Exterior, interior and functionality:
ESP with braking assistant Steel wheels 6.5 Jx16 (full hub cap) Electric external mirror
Head airbags for front and rear passengers green thermal protection glass Electro-mechanical power steering
Side airbags for driver and front passenger Black impact & side protection strips Electrical parking brake
Front passenger airbags can be
switched off manually Radiator grille with chrome edging "Climatic" air conditioning system
Crash-active front headrests Lacquered outside mirrors and handles Windscreen antenna
Fasten seatbelt prompt driver and front passenger electrical window-opener, front Ouside temperature
display
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Central locking unit with FFB


3-point automatic seatbelts for all seats Automatic luggage compartment
3 rear headrests opening

Passat Lines (Comfortline, Sportline, Highline)


Alloy wheels 7Jx16 with size 215 tires Extended center console with arm Electrical 6-position driver seat
Decorative inlays rest, storage compartment and rear socket Socket in the luggage compartment 1x12 V
Through-loading option in the rear bench Side protection rails and Electric window lifters, rear
Heated windscreen washer nozzles chrome-plated protective strips on bumper

Passat Comfortline Passat Sportline Passat Highline


Inside mirror, automatic anti-blind Sports chassis Inside mirror, automatic anti-blind
function with rain sensor, light assistant, function with rain sensor, light assistant,
Coming & leaving home function
Coming & leaving home function
Cruise control system
Cruise control system
Chrome strips on side windows
Chrome strips on side windows Multi-function display (MFD)
Multi-function display (MFD)
Climatronic...

Service Training
Vehicle presentation: Volkswagen Passat model year 2006
Equipment structure - 4 equipment lines Marketing

Trend- Comfort - Sport - High -


line line line line
02.01.21 11 from 120 - VK-21, cr_ALV Passat 2006 - last updated: 04-02-2005

• Entry level • Luxury design • Sporting • Exclusive

• No chrome on • Chrome on • No chrome on • Chrome on


side windows side windows side windows side windows
• 16“ steel wheels • 16“ alloy wheels • 16“ alloy wheels • 16“ alloy wheels
with full hub
caps • Electrical 6- • Electrical 6- • Electrical 6
position position position
comfort seat sports seat sports seat
• Leather sports • Leather sports
steering wheel steering wheel
• Sports chassis
• Leather Alcantara
• Climatronic

Service Training
Vehicle presentation: Volkswagen Passat model year 2006
New special equipment: Comfort and functional equipment Marketing

• 12-position electrical comfort/sports seats for driver and front passenger


(later: also with electric massage lumbar support and air condition padding)
• Automatically dimmable outside mirrors, electrical folding function, with forward lighting
(including memory for electrical 12-position seats)
• Heatable windscreen
02.01.21 12 from 120 - VK-21, cr_ALV Passat 2006 - last updated: 04-02-2005

• Climatronic - two-zone with indirect ventilation


• Windscreen with insulating glass, infrared reflection
• Electric rear window blind
• Side window blinds (manual)
• High-end sound system Dynaudio
• Home link (remote control of external units, e.g. garage door)
• Inside mirror, automatic dimming function with rain sensor, light assistant, coming & leaving
home function
• Multi-function steering wheels, also with Tiptronic
• Park pilot - acoustic distance warning, front and back
• Auxiliary heating with timer or remote control

Service Training
Vehicle presentation: Volkswagen Passat model year 2006
Target groups Marketing

The Passat car line addresses a high-quality target group, compared to the competitors.

Demographic
 Male, 35 to 45 years old
 More than 90 % married,



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most with 1 or 2 children


 High level of education

Psychographic
 Middle to upper class
 Quality conscious
 Pragmatic
 Design-oriented
 Self-confident

Service Training
Vehicle presentation: Volkswagen Passat model year 2006
EURO NCAP Marketing

Europa FAMILY - Cars

 VW Passat B5
 Audi A4
 Skoda Superb
 Skoda Octavia
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 Rover 75
 Citroen C5
 Opel Vectra  VW Passat B6
 Opel Signum
 Toyota Avensis
 Nissan Primera
 Ford Mondeo
 Renault Laguna
 Subaru Legacy  SAAB 9-3
 Volvo S40  Mercedes C-class
 BMW 3 series

Service Training
Vehicle presentation: Volkswagen Passat model year 2006
Insurance rating and classes Marketing

Newly launched engines Comprehensive insurance type class


02.01.21 15 from 120 - VK-21, cr_ALV Passat 2006 - last updated: 04-02-2005

1.6 l 75 kW / 102 PS 14 Entry-level engine

2.0 l FSI 110 kW / 150 PS 17

1.9 l TDI 77 kW / 105 PS 19

2.0 l TDI 103 kW / 140 PS 20

Service Training
Vehicle presentation: Volkswagen Passat model year 2006
Launch Marketing

 Technically the best offer in the B-segment


 Customer-oriented enhancement of the range of offers
 Expansion of standard and market launch in the B-segment
02.01.21 16 from 120 - VK-21, cr_ALV Passat 2006 - last updated: 04-02-2005

Launch in Germany:
11th March 2005

Service Training
Vehicle presentation: Volkswagen Passat model year 2006
Body structure
02.01.21 17 from 120 - VK-21, cr_ALV Passat 2006 - last updated: 04-02-2005

Service Training
Vehicle presentation: Volkswagen Passat model year 2006
Passenger protection
02.01.21 18 from 120 - VK-21, cr_ALV Passat 2006 - last updated: 04-02-2005

Service Training
Vehicle presentation: Volkswagen Passat model year 2006
Interior storage design
02.01.21 19 from 120 - VK-21, cr_ALV Passat 2006 - last updated: 04-02-2005

Service Training
Vehicle presentation: Volkswagen Passat model year 2006
Engine / equipment matrix Limousine Marketing

Passat B6 Engine / equipment matrix - World without NAR

Engines Gearboxes Equipment lines


5- 6- Auto- 4MOT 4MOT
Trend- Com- Sport- High-
speed speed matic 6- auto-
line fortline line line
front front front speed matic

1.6l 75 kW (102 PS) 2V SRE X

1.6l 85 kW (115 PS) 4V FSI


02.01.21 20 from 120 - VK-21, cr_ALV Passat 2006 - last updated: 04-02-2005

2.0l 110 kW (150 PS) 4V FSI X X

2.0l 147 kW (200 PS) 4V Turbo FSI X

3.2l 184 kW (250 PS) V6 4V FSI 4MOTION X

1.9l 77 kW (105 PS) TDI-PD 2V

1.9l 77 kW (105 PS) TDI-PD 2V 


2.0l 100 kW (136 PS) TDI-PD 4V AGW (Belg.)

2.0l 103 kW (140 PS) TDI-PD 4V AGW

2.0l 103 kW (140 PS) TDI-PD 2V AGW 


2.0l 125 kW (170 PS) TDI-PD 4V AGW 
= conventional petrol engine
BSM = Balance shaft module = FSI engine

 = Diesel particle filter = Diesel engine

Service Training
Vehicle presentation: Volkswagen Passat model year 2006
The maintenance-free diesel particle filter

• Diesel particle filter and Turbocharger


preliminary catalytic converter in
one construction unit
02.01.21 21 from 120 - VK-21, cr_ALV Passat 2006 - last updated: 04-02-2005

• The system works without


additives
• It requires no maintenance
throughout its service life

Diesel particle filter and


preliminary catalytic converter

Service Training
Vehicle presentation: Volkswagen Passat model year 2006
Wheels Marketing

“Milwaukee” "Catalunya" “Adelaide” “Solitude”


“Monza”
02.01.21 22 from 120 - VK-21, cr_ALV Passat 2006 - last updated: 04-02-2005

7Jx16 ET45 7Jx16 ET45 7Jx16 ET45


7Jx16 ET45 71/2 Jx17 ET47
215/55R 16 97 215/55R 16 97 215/55R 16 97
215/55R 16 97 V 235/45R 17 97 W
V V V
CP1 /PJA CN2, series V6*
CN8, series CN9, series CP0, series
“SST wheel”, optional
Comfortline* Sportline* Highline*
*) Wheels are
bound to line
and not freely
selectable at the
time

NAR tires with


speed index H
“Monte Carlo” “Macau” “Le Mans” “Westwood”
71/2 J x17 ET47 7 /2 J x17 ET47
1
7 /2 J x17 ET47
1
71/2 J x17 ET47
235/45R 17 97 W 235/45R 17 97 W 235/45R 17 97 W 235/45R 17 97 W
CP3, PJ5 CP4, PJ4 CA5, PJ7 CV5, PJ8
freely selectable freely selectable freely selectable freely selectable

Service Training
Vehicle presentation: Volkswagen Passat model year 2006
Chassis: Front axle

1 Transverse link
2 Suspension strut
3 Anti-roll bar
02.01.21 23 from 120 - VK-21, cr_ALV Passat 2006 - last updated: 04-02-2005

3 2

4Rubber-to-metal bearing

Service Training
Vehicle presentation: Volkswagen Passat model year 2006
Chassis: Rear axle
02.01.21 24 from 120 - VK-21, cr_ALV Passat 2006 - last updated: 04-02-2005

Service Training
Vehicle presentation: Volkswagen Passat model year 2006
Chassis: Electromechanical power steering

4
02.01.21 25 from 120 - VK-21, cr_ALV Passat 2006 - last updated: 04-02-2005

1 2
5 3 1 Torque sensor
2 Servo drive
3 Control unit
4 Servo pinion
5 Steering pinion

Service Training
Vehicle presentation: Volkswagen Passat model year 2006
Chassis: The electrical parking brake (EPB)
ABS/ESP unit
Control unit
02.01.21 26 from 120 - VK-21, cr_ALV Passat 2006 - last updated: 04-02-2005

Brake with
actuator

Clutch sensor
“EPB” button “Auto hold” button

Service Training
Vehicle presentation: Volkswagen Passat model year 2006
Rear light cluster (RLC)

Rear fog light or


reversing lights in
conventional light bulb
technology
02.01.21 27 from 120 - VK-21, cr_ALV Passat 2006 - last updated: 04-02-2005

Exterior ring:
Combined indicator/brake light
with 2-color LEDs
Backlight:
Inner and outer ring

Service Training
Vehicle presentation: Volkswagen Passat model year 2006
Starting and access permission

1. New ignition lock


2. Simplified engine start:
1 Inserting the ignition key activates
02.01.21 28 from 120 - VK-21, cr_ALV Passat 2006 - last updated: 04-02-2005

the ignition
2 Fully pressing it up to the stop
starts the engine

Caution: To start the engine the clutch pedal


(manual gearbox) or brake pedal
(automatic) must be actuated

Service Training
Vehicle presentation: Volkswagen Passat model year 2006
Radio navigation systems for product launch

Sound, optional Sound, optional

Rear loudspeakers Rear loudspeakers


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Front loudspeakers Front loudspeakers


Optional 4x20 watts with
rear loudspeakers Telephone control Telephone control

Front loudspeakers CD drive with MP3 CD drive not


(only Panasonic) for music
Telephone control
Large display Large display
CD drive
integrated 6-CD changer CD changer control
Large display Vehicle-specific Vehicle-specific
sound correction sound correction
CD changer control TIM TIM
Diversity double tuner Diversity double tuner Diversity double tuner

RDS FM/AM radio RDS FM/AM radio RDS FM/AM radio

Radio RCD 300 Radio RCD 500 MFD 2

Service Training
Vehicle presentation: Volkswagen Passat model year 2006
Air-conditioning

• Climatic as standard

• Climatronic with separate


temperature control (optional)
02.01.21 30 from 120 - VK-21, cr_ALV Passat 2006 - last updated: 04-02-2005

• Large-surface diffuser
for air circulation
without any drafts

Service Training
Vehicle presentation: Volkswagen Passat model year 2006
Vehicle presentation
02.01.21 31 from 120 - VK-21, cr_ALV Passat 2006 - last updated: 04-02-2005

Service Training

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