You are on page 1of 10

SWOT

ANALYSIS
 SWOT is an acronym for Strengths (S), Weaknesses (W),Opportunities
(O) and Threats (T)
 Strengths (S) and Weaknesses (W) are considered to be internal factors
over which you have some measure of control.
 Opportunities (O) and Threats (T) are considered to be external factors
over which you have essentially no control.
 SWOT analysis can identify where you succeed and where you need
improvement, you can adapt and your marketing methods to help meet
your goals and serve your target market.
 A SWOT analysis is important to strategic planning in identifying key
internal and external influences that are responsible for your company's
current position, and that favor and inhibit the prospects of moving it to
where you want it to be.
EXAMPLES

SWOT DIAGRAMS
Strengths Weaknesses  
I
N Qualified and experienced faculty members  Inadequate no. of faculty and supporting staff
T Adequate infrastructure  lack of full time research scholars and technical staff.
E Accredited program  Lack of trained supporting staff
Excellent team work among faculty and students  Lack of proactive placement activity
R
Good performance of students in examination  Lack of student feedback mechanism
N  Lack of proactive approach to enhance consultancy activity
Motivated students
A Revised and updated curriculum
L The department faculty is currently supervising research
Registered Utility Models

Opportunities  Threats
E
X  Regional, National and International collaboration Presence of Universities and Colleges in the Region
  Linkages with the different agencies for possible Absence/limited budget
T
collaboration in R&D, use of provincial and regional Unreliable internet connection
E laboratories
R   Networking with National R & D
N  Presence of construction industry
A
L
Helpful Harmful
You may view the following links on SWOT Analysis

https://youtu.be/wOlWjkaZp94

https://youtu.be/9-NWhwskTO4

You might also like