Introduction
Who are we?
• A modern ayurvedic nutrition
brand focused on bringing
selectively sourced, Ayurveda-
inspired, natural foods to
modern-day consumers.
• Kapiva combines Ayurveda with
latest technology to create a
quality product range that is
both convenient and healthy.
• So far, the brand has served over
8 lakh customers.
What makes
us different?
• Ayurvedic nutrition brand
focused on innovative product
segments
• Consumer looking to incorporate
Ayurveda in their daily diet
without popping pills
• We provide effective nutrition
products through a fun, authentic
brand
Where are we?
• In line with most new-age
businesses, Kapiva has an omni-
channel sales strategy.
• It is present in 5000+ outlets pan
India and expanding rapidly.
• It also has a very strong presence
online through its own website.
• Marketplaces such as Amazon,
Flipkart, Big Basket, Pharmeasy,
1mg, GoQii, Smytten and others.
So far, the brand has served over
8 Lakh customers.
 • The brand has a portfolio of 100-plus Ayurvedic food products.

• All of these products address various lifestyle problems faced by a

modern Indian consumer such as immunity, skin & hair health, weight
management, digestion or even chronic issues like diabetes or
hypertension.
 

What do we offer?
 Ayurvedic Functional Everyday
Nutrition Nutrition Nutrition
• Herbal Juices • Ayurvedic Gummies • Kapiva Ghee
• Kapiva Coconut Oil
General Wellbeing VitC + Amla Gummies • Kapiva Raw Honey
Biotin Gummies • Kapiva Apple Cider Vinegar
Amla Juice Multivitamin Gummies
Aloe Vera Juice Probiotic Gummies
Tulsi Giloy Juice Apple Cider Vinegar Gummies
Aloe+Amla Juice

Problem Solution  Nutrition Powders

Bp Sure Juice Green super foods

Dia Free Juice Slim Shakes
Stone Go Juice Vegan Proteins

 
Our
customers

Our customers are primarily modern consumers with a hectic

lifestyle.

They are aware consumers who take pride Ayurveda and are
aware of it’s benefits and base their decisions on sound and
thorough market research.

They’re usually active or wish to be active in some form of

exercise or diet and willing to experiment with new products
which are natural/organic/ayurvedic.
 • The core of all Kapiva’s operations is customer centricity. We want to
establish free two way communication with all our consumers and
intimate relationships with them
 

Reaching out to
customers
 Feedbacks Social/Digital Communities
outreach

Establishing connects with

Active communication with customers via intimate communities
Proactive feedback from consumers
customers via various social media made on the basis of a shared
for their interactions with Kapiva
• Products and digital outreach channels interest in the field of health and
• Facebook wellness. These communities
• Service
• Instagram facilitate
• Content.
• Youtube • Group discussions
• Ads • Expert session
• Content Marketing: Blogs Etc • Information and Experience
  Sharing