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Types of Hotel Clients

1. Walk in guest
Refer to those
who come un
announced, looking
for rooms. Walk in
guest with repeat
patronage maybe
rewarded for their
loyalty by being
given a special rate
or discount.
2.CORPORATE ACCOUNTS
Apply to companies or institutions, usually with special credit
arrangement in the hotel. If a credit line is extended, these companies are
allowed to book their guest on charges provided that they send a letter of
guarantee to the hotel prior to the guest’s arrival. These accounts are
usually treated with specially when they frequently patronize the hotel.

3. Association

Are groupings of individuals or groups for a common purpose or goal,


sharing ideas, hobbies, beliefs, other lots of thing. Examples ; Personnel
Managers’ Association, Hotel and Restaurant Manager Association, Lions
Club, Jaycees, etc.
These association make use of hotel services for live in seminars,
conventions and special events. They usually go for lower rates since their
member often pay for their food and room out of their own pockets.
4. Travel
agencies
Most of these agencies
have pre-arranged
booking of their tour
groups in a hotel of their
choice. These are also
many travel agencies
that serve as
intermediary in booking
clients ( usually
travelers, businessmen
or tour group) to the
hotel, in exchange of a
pre-negotiated incentive
or commission.
5. Government
institutional/office
s
Some have
special
bookings or
credit
arrangements
with the hotel.
Example:
TESDA,
Department od
tourism, etc.
6. Free independent
travelers ( fit)
Refer to tourist
or travelers
traveling alone. It
can also refer to
Foreign
Individual
Tourist who are
not joining any
tour group.
7. EDUCATIOAL INSTITUTION
School, Training Center

8. LOCAL/ DOMESTIC TRAVELERS


Some large hotels have ventured into a promotion
known as “ Sariling Atin” – ( our very own). This
promotion provides for 30-50% discount for local tourists
or domestic guests.

9. BALIKBAYAN
Refer to returning or visiting Filipinos who are residing or
working abroad. Some hotels provide “balikbayan” rate.

10. Other accounts

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