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    The document discusses green marketing strategies. Green marketing is a practice where companies seek to go above and beyond traditional marketing by promoting environmentally friendly practices. The strategies discussed include website analytics, SEO marketing, testing marketing concepts, and developing goals and activities.

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    The document discusses green marketing strategies. Green marketing is a practice where companies seek to go above and beyond traditional marketing by promoting environmentally friendly practices. The strategies discussed include website analytics, SEO marketing, testing marketing concepts, and developing goals and activities.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
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    11 views20 pages

    Slides Powerpoint Estrategia Standard

    Uploaded by

    Patricia Sodre
    The document discusses green marketing strategies. Green marketing is a practice where companies seek to go above and beyond traditional marketing by promoting environmentally friendly practices. The strategies discussed include website analytics, SEO marketing, testing marketing concepts, and developing goals and activities.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 20

    BUSINESS STRATEGY 1

    WRITE YOUR SUBTITLE HERE

    YOUR
    TITLE 01
    YOUR
    TITLE 02
    YOUR
    Green marketing is a TITLE 03
    YOUR
    practice whereby TITLE 04
    Green marketing is a YOUR
    companies seek to
    practice whereby TITLE 05
    go above and. Green marketing is a
    companies seek to YOUR
    practice whereby TITLE 06
    go above and. Green marketing is a
    companies seek to YOUR
    practice whereby TITLE 07
    go above and. Green marketing is a
    companies seek to
    practice whereby
    go above and. Green marketing is a
    companies seek to
    practice whereby
    go above and. Green marketing is a
    companies seek to
    practice whereby
    go above and.
    companies seek to
    go above and.
    MARKETING STRATEGY 2

    WRITE YOUR SUBTITLE HERE

    01 02 03 04 05

    YOUR TITLE 01 YOUR TITLE 02 YOUR TITLE 03 YOUR TITLE 04 YOUR TITLE 05
    Green marketing is a Green marketing is a Green marketing is a Green marketing is a Green marketing is a
    practice whereby practice whereby practice whereby practice whereby practice whereby
    companies seek to go companies seek to go companies seek to go companies seek to go companies seek to go
    above and beyond. above and beyond. above and beyond. above and beyond. above and beyond.
    COMPANY STRATEGY 3

    WRITE YOUR SUBTITLE HERE

    YOUR TITLE 01
    Green marketing is a practice whereby companies seek to go above and beyond.

    YOUR TITLE 02
    Green marketing is a practice whereby companies seek to go above and beyond.

    YOUR TITLE 03
    Green marketing is a practice whereby companies seek to go above and beyond.

    YOUR TITLE 04
    Green marketing is a practice whereby companies seek to go above and beyond.

    YOUR TITLE 05
    Green marketing is a practice whereby companies seek to go above and beyond.
    COMPANY STRATEGY 4

    WRITE YOUR SUBTITLE HERE

    YOUR TITLE 01 YOUR TITLE 06


    Green marketing is a practice Green marketing is a practice
    whereby companies seek to whereby companies seek to
    go above and beyond. go above and beyond.

    YOUR TITLE 02 YOUR TITLE 05


    Green marketing is a practice Green marketing is a practice
    whereby companies seek to whereby companies seek to
    go above and beyond. go above and beyond.

    YOUR TITLE 03 YOUR TITLE 04


    Green marketing is a practice Green marketing is a practice
    whereby companies seek to whereby companies seek to
    go above and beyond. go above and beyond.
    STRATEGY SLIDE 5

    WRITE YOUR SUBTITLE HERE

    YOUR TITLE 01 YOUR TITLE 02 YOUR TITLE 03 YOUR TITLE 04


    Green marketing is a Green marketing is a Green marketing is a Green marketing is a
    practice whereby practice whereby practice whereby practice whereby
    companies seek to go companies seek to go companies seek to go companies seek to go
    above and beyond above and beyond above and beyond above and beyond
    traditional marketing by traditional marketing by traditional marketing by traditional marketing by
    promoting. promoting. promoting. promoting.
    MARKETING STRATEGY OVERVIEW 6

    WRITE YOUR SUBTITLE HERE

    YOUR TITLE 01 YOUR TITLE 03 YOUR TITLE 05


    Green marketing is a practice whereby Green marketing is a practice whereby Green marketing is a practice whereby
    companies seek to go above beyond. companies seek to go above beyond. companies seek to go above beyond.

    YOUR TITLE 02 YOUR TITLE 04


    Green marketing is a practice whereby Green marketing is a practice whereby
    companies seek to go above beyond. companies seek to go above beyond.
    BUSINESS WEB STRATEGY 7

    WRITE YOUR SUBTITLE HERE

    MORE LEADS ON SALES WEBSITE ANALYTICS SEO MARKETING TESTING


    Green marketing is a practice Green marketing is a practice Green marketing is a practice Green marketing is a practice
    whereby companies seek to go. whereby companies seek to go. whereby companies seek to go. whereby companies seek to go.

    WEBSITE DEV CONCEPT & DESIGN KEYWORD RESEARCH GOALS & ACTIVITIES
    Green marketing is a practice Green marketing is a practice Green marketing is a practice Green marketing is a practice
    whereby companies seek to go. whereby companies seek to go. whereby companies seek to go. whereby companies seek to go.
    STRATEGY INFOGRAPHIC 8

    WRITE YOUR SUBTITLE HERE

    YOUR TITLE 01 YOUR TITLE 06


    Green marketing is a practice Green marketing is a practice
    whereby companies seek to whereby companies seek to
    go above and beyond. go above and beyond.

    YOUR TITLE 02 YOUR TITLE 05


    Green marketing is a practice Green marketing is a practice
    whereby companies seek to whereby companies seek to
    go above and beyond. go above and beyond.

    YOUR TITLE 03 YOUR TITLE 04


    Green marketing is a practice Green marketing is a practice
    whereby companies seek to whereby companies seek to
    go above and beyond. go above and beyond.
    STRATEGY INFOGRAPHIC 9

    WRITE YOUR SUBTITLE HERE

    YOUR TITLE 01 YOUR TITLE 08


    Green marketing is a practice whereby Green marketing is a practice whereby
    companies seek to go above beyond. companies seek to go above beyond.

    YOUR TITLE 02 YOUR TITLE 07


    Green marketing is a practice whereby Green marketing is a practice whereby
    companies seek to go above beyond. companies seek to go above beyond.

    YOUR TITLE 03 YOUR TITLE 06


    Green marketing is a practice whereby Green marketing is a practice whereby
    companies seek to go above beyond. companies seek to go above beyond.

    YOUR TITLE 04 YOUR TITLE 05


    Green marketing is a practice whereby Green marketing is a practice whereby
    companies seek to go above beyond. companies seek to go above beyond.
    STRATEGY INFOGRAPHIC 10

    WRITE YOUR SUBTITLE HERE

    YOUR TITLE 01 YOUR TITLE 06


    Green marketing is a practice Green marketing is a practice
    whereby companies seek to go. whereby companies seek to go.

    YOUR TITLE 02 YOUR TITLE 05


    Green marketing is a practice Green marketing is a practice
    whereby companies seek to go. whereby companies seek to go.

    YOUR TITLE 03 YOUR TITLE 04


    Green marketing is a practice Green marketing is a practice
    whereby companies seek to go. whereby companies seek to go.
    4 STEP STRATEGY PYRAMID 11

    WRITE YOUR SUBTITLE HERE

    YOUR TITLE 04
    Green marketing is a practice whereby
    companies seek to go above beyond.

    YOUR TITLE 03
    Green marketing is a practice whereby
    companies seek to go above beyond.

    YOUR TITLE 02
    Green marketing is a practice whereby
    companies seek to go above beyond.

    YOUR TITLE 01
    Green marketing is a practice whereby
    companies seek to go above beyond.
    MARKETING STRATEGY 12

    WRITE YOUR SUBTITLE HERE

    YOUR TITLE 01 YOUR TITLE 06


    Green marketing is a practice whereby Green marketing is a practice whereby
    companies seek to go above and. companies seek to go above and.

    YOUR TITLE 02 YOUR TITLE 05


    Green marketing is a practice whereby Green marketing is a practice whereby
    companies seek to go above and. companies seek to go above and.

    YOUR TITLE 03 YOUR TITLE 04


    Green marketing is a practice whereby Green marketing is a practice whereby
    companies seek to go above and. companies seek to go above and.
    MARKETING STRATEGY 13

    WRITE YOUR SUBTITLE HERE

    SOCIAL MEDIA
    Green marketing is a practice whereby companies seek to go above beyond.

    SEARCH EMAIL ANALYSIS


    Green marketing is a practice Green marketing is a practice Green marketing is a practice
    whereby companies seek to go whereby companies seek to go whereby companies seek to go
    above and. above and. above and.

    SOCIAL MEDIA
    Green marketing is a practice whereby companies seek to go above and beyond traditional marketing by promoting environmental.
    STRATEGY MAPPING 14

    WRITE YOUR SUBTITLE HERE

    Increase
    Lower cost Increase revenue FINANCIAL
    profitability

    Increase customer
    Lower wait time CUSTOMER
    retention

    Improve process INTERNAL


    Lower cycle time
    efficiency PROCESS

    Improve knowledge Improve tools and ORGANIZATIONA


    and skills technology L CAPACITY
    BUSINESS STRATEGY 15

    WRITE YOUR SUBTITLE HERE

    Green marketing is a
    practice whereby
    companies seek to
    go above beyond.

    Green marketing is a Green marketing is a


    practice whereby practice whereby
    companies seek to companies seek to
    go above beyond. go above beyond.

    BUSINESS
    MAPPING
    PEOPLE STRATEGY 16

    WRITE YOUR SUBTITLE HERE

    1. PEOPLE 2. POLICY 3. PROCESS 4. PRACTICE

    GET ALIGNED AND CODIFY MAKE IT EXECUTE &


    ORGANIZED AGREEMENTS ACTIONABLE AUTOMATE
    Green marketing is a practice Green marketing is a practice Green marketing is a practice Green marketing is a practice
    whereby companies seek to whereby companies seek to whereby companies seek to whereby companies seek to
    go above and beyond go above and beyond go above and beyond go above and beyond
    traditional marketing by traditional marketing by traditional marketing by traditional marketing by
    promoting environmental core promoting environmental core promoting environmental core promoting environmental core
    values in the hope that. values in the hope that. values in the hope that. values in the hope that.
    MARKETING GROWTH STRATEGY 17

    WRITE YOUR SUBTITLE HERE

    MARKETING & SALES CUSTOMER SERVICE PRODUCT DEVELOPMENT

    Green marketing is a practice whereby Green marketing is a practice whereby Green marketing is a practice whereby
    companies seek to go above and companies seek to go above and companies seek to go above and
    beyond traditional marketing by beyond traditional marketing by beyond traditional marketing by
    promoting environmental core values promoting environmental core values promoting environmental core values
    in the hope that. in the hope that. in the hope that.
    KEY STRATEGY 18

    WRITE YOUR SUBTITLE HERE

    YOUR TITLE 01 YOUR TITLE 02 YOUR TITLE 03 YOUR TITLE 04 YOUR TITLE 05
    Green marketing is a Green marketing is a Green marketing is a Green marketing is a Green marketing is a
    practice whereby practice whereby practice whereby practice whereby practice whereby
    companies seek to go companies seek to go companies seek to go companies seek to go companies seek to go
    above and beyond. above and beyond. above and beyond. above and beyond. above and beyond.
    PLANNING PROCESS STRATEGY 19

    WRITE YOUR SUBTITLE HERE

    YOUR TITLE 04 YOUR TITLE 04


    Green marketing is a practice whereby Green marketing is a practice whereby
    companies seek to go above and companies seek to go above and
    beyond traditional marketing. beyond traditional marketing.

    YOUR TITLE 04 YOUR TITLE 04


    Green marketing is a practice whereby Green marketing is a practice whereby
    companies seek to go above and companies seek to go above and
    beyond traditional marketing. beyond traditional marketing.
    PLANNING PROCESS STRATEGY 20

    WRITE YOUR SUBTITLE HERE

    YOUR TITLE 01
    Green marketing is a practice whereby
    companies seek to go above and
    beyond traditional marketing.

    YOUR TITLE 03
    Green marketing is a practice whereby
    companies seek to go above and
    beyond traditional marketing.

    YOUR TITLE 02
    Green marketing is a practice whereby
    companies seek to go above and
    beyond traditional marketing.

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