Professional Documents
Culture Documents
SERVICING
Level III
Realize that a short speech can be more convincing than a longer one, but takes
even more preparation.
There are many questions to ask ourselves while preparing preparation .
Questions to consider include:
What is my goal for this presentation?
What is the most important message I want listeners to leave with?
If I wrote a one sentence description of my presentation, what would it say?
If I were to write a list of the keywords for the presentation, what words would be
on the list?
What is the theme? And what are the major points on the slides?
What action do I want audience members to take upon hearing my
presentation?
Long Presentations
Types of long presentations are group presentations & long individual sessions.
With both, involving the audience is very important.
You will therefore have to consider the needs and interest levels of your
audience, and include activities which help them absorb information better.
1. After determining who you want to talk with, consider what information you
want to get. It may even be a good idea to jot down a list starting with, "I want to
find out . . . ."
2. Make an appointment.
3. Prepare for the interview by finding out about the person you will be
interviewing and by preparing questions to ask.
4. If you want witness-type information, a few open-ended questions which invite
the person to tell her story.
Be ready with follow up questions like, "Could you tell me more about
that?”
5. If you want expert opinion, create more pointed questions, questions that
suggest particular issues you would to explore.
6. If you want facts, make your questions as precise as possible, making it clear
that you're after data.
7. When it is time for the interview, be punctual--not early, and certainly not late.
8. When you meet, introduce yourself and briefly remind the person why you
wanted to talk.
9. If you will be taping the interview, ask permission to do so.
10. As you ask the questions and listen to the responses, look at the person's face
and eyes to show that you are interested and that you value what you're getting.
From time to time make brief notes, but don't bury yourself in note taking.
11. Try to get some direct quotes, saying something like, "I like the way you said
that. Can I quote you?" And then get the words down in quotation marks.
12. Reserve a general question for the end.
13. Briefly summarize what you have covered and how you understand the
information you have been given.
14. Thank the person for his or her time and willingness to share.
16. When you leave, spend time immediately writing down notes. Make sure you
have the date and place of the interview.