National Institute Of Technology

SCHOOL OF MANAGEMENT

MIS Design of Angul Super Market

PRESENTED BY
320SM1004 Abhishek Kumar Bhanu
320SM1005 Shirsha Choudhury
320SM1010 Lalatendu Mohanty
320SM1016 Divyangana Raj
320SM1021 Eshani Sinha
320SM1023 Kautuk Singh
520SM1006 Upelina Murmu
 Contents
About ASM

Technology used by ASM ASM

Application of MARG ERP software

Problems faced by ASM in business

Limitations of MARG software

Data flow design of ASM and its Entity Relationship

Suggested technology solution for issues faced by ASM

Conclusion
 About ASM
It is a mini departmental market deals with all kind of
groceries, cosmetics, toiletries, home utilities, etc. It is a
supermarket departmental store .
 Location: Hotel Raj square, Similipada, Anugul.
 Started : September, 2020.
 Store building : Under rent.
 Employees’ size strength: 20
 Business Model

ASM business model is basically a retailer model. Business is

related to purchase of goods from distributor and then sell
them to customer for a price that will cover both expenses and
turn profit. It has planned to extend its branch to Talcher.

Product
Food product, Baby care, home utilities, cosmetics, OTC products
(medicine), confectionary (bakery)
Service
In-Store and home delivery service available.
 Pricing strategy Promotional strategy
• ASM applies both captive and ASM uses digital and print media
leadership pricing strategy. It for its promotion. It has used
sells their less profitable news paper and billboards for
promotion. It has created its own
product at discounts and low
facebook page for promotion of
prices. It also sells extra its business. But it has low
product along with main presence in social media. Hence it
product while selling to its needs to be improved in order to
customers. Hence it accelerate its business operation.
optimizes its pricing strategy.
Critical success factor- Excellent customer service. As ASM
is a new company, but it has created loyal customer base
by providing excellent service through store and home
delivery mode.
Hardware used- Comp. system, Printer and barcode scanner
Internet- Optical fiber
Cloud data back up

Manufacturer

Stock transfer

Distributor

Retailer

Fig- Retail supply system process

 Technology used by ASM
MARG ERP 9+ Software (Inventory & Accounting software with digital payment)

MARG ERP
Manufacturin
Retailer Distribution
g
 Retail end features

Barcode- Batch/ MRP wise barcode, multiple barcode in single item, composite
barcode, generate MRP/weight from barcode

POS- Mobile no. wise billing, multi mobile system with cash/CC/CV, cashier
management, Touch screen, Fast billing, Quick entry, Report system

Loyalty management- Customer wise pt, Quality/ value wise pt. system, ledge wise
point generated system, fixable and variable pt. redeem system.

Scheme and offer- Data wise and quantity scheme, scheme on selected item,
group wise discount and scheme, value wise discount and scheme, festive scheme
and offer management.
 ERP features
Supply chain management-
Manage price, rate and offer,
manage purchase & indent, manage
centrally accounts, controls data
management.

API Integration- Detail fetch from

CRM software, sale bill upload to Distributive online monitoring
CRM, get line stock details and sales system- MARG Software has this
order, process system, integrate feature but ASM is not using it.
inventory voucher

Sales force automation- Stocks and

sales analysis, User target,
connectivity to MARG, internal
messaging and emailing, dashboard
notification, GPS tracking(ASM not
using)
Distribution end features

Business generates- Push sales, focus item, expiry and dump stock,
suggested items during billing, stock clearance stocks.

Auto driven price & discount- Party/company/service/Area with price

list and discount, date and quantity with scheme/ price list, bundle
scheme system and cap limit of discount scheme.

Credit management- (Primary credit limit/ Days/bills, live credit limit,

auto driven credit limit management system)

Collaborative commerce- Invoice get automatically imported for sale till

generated by supplier, GSTN no. & E code basis saves time of supplier,
retailer, no requirement of manual entry of sales and purchase.
 SFA
Reports- Daily call report,
attendance, Target &
achievement, Auto expense
generate, sales summary)
Activity- User daily activity
report, product order
booking, working activity
dashboard, daily updates
and notifications
Management- Stock &
sales management, Product
sales management, Mailing
and messaging
Analysis- Party wise
business analysis,
user wise business
analysis
 Payroll features
• EPMS (Employee portal management system) & Employee other utilities
used Salary calculation and payment leave management, loan and advance
management, bonus and over time, reimbursement.
• EOU (assets management, SMS & E-mail notification, cheque printing
mobile, integration with SFA, special festive notification)
• HRMS & Employee compliance management system not used
MARG Application
• Barcode/MRP wise billing- Improve billing speed by 40% by barcode
scanning and MRP wise billing. Reduce customer and waiting time at
counter.
• Cash drawer- With advanced cash drawer management system, manage
transaction, cash flow, profits, etc entered on each sale with security.
 MARG Application (Contd.)
Touch/POS integration Loan system
Discount and scheme mgmt
Online banking and reconciliation (Tie up with ICICI
Weight scale attachment bank)

Rack management Free website (friendly website worth up to 5000/-)

Reorder management Barcode management · Direct calling · My shop QR

Godown store management
Expiry management
Loyalty customer point system
code
Inventory management
E-retail web app

Online purchase impact

Purchase and sale chain
GST billing, home delivery
Live credit limit management
Bills O/S on whatsapp
 Problems faced by ASM

• Unbalanced inventory- ASM faces difficulties in managing stock due to

under and over stock  Loss of inventory- Lack of sensor
• Stock entry and order tracking
• GPS tracking of home delivery boy- Though they have features of GPS
tracking in MARG, but they don’t found it reliable interface and is quite
expensive. As they are in infant stage of business, they are suggesting
FOCUS ERP retail software for GPS tracking as it is cheaper compared
to MARG.
• Promotional strategy (social media presence)- Though they have
features of app, website and email message notifications in MARG, but
they don’t find it reliable. Hence they are less active in Social media.
They have only facebook page with less adequate online presence.
• Server client access lag
Limitation of MARG ERP

2. Skilled workforce – If the

company has employees
1.Costly – The installation
who are well versed with
charges of an offline
the software then it is
accounting or an ERP
successful for the company
system is costly. And ERP
otherwise it might be a
consultants are very
failure or might add to the
expensive and take upto 60
costs for training the
% of the budget.
employees in acquiring the
skills.

3. Coordination among
team members – Many a
time’s employees from
4. Risk of losing data –
different departments are
apprehensive about sharing Since the data is saved in
the computer without any
information of their
backup, if by chance the PC
department. In this case
fails the data would be lost.
then the ERP software can
be failure as there is lack of
complete information.
Data flow design of ASM
 Entity Relationship of ASM
Entity Attributes Candidate Identifier
Key
Manufacturer name, Brand, Id no, Manufacture Id
Manufacturer Contact address, Mobile no. no, Mobile no, Manufacture
Manufacturing date, manufacturing contact address Id no
cost

Supplier name, supplier code no, Supplier code no,

Supplier contact address, mobile no, Quantity Contact address, Supplier code
of supply, Price, date of receiving Mobile no no

Manufacturer name, Quantity of stock

received, Amount of damaged stock, Stock symbol Stock symbol
Stocks Capitals invested in stock, weight of
stock, stock purchase date, Stock
symbol

Employee name, Employee Id, Employee Id,

Retail Employee Contact address, Mobile no., Contact address, Employee Id
Attendance, working hours, Salary, Contact no.
Job profile

Product name, Specification (size,

model, weight, product details), price, Product model,
Product brand, manufacturer name, HSM HSM code, Serial Barcode no
code, Quantity, date of expiry, serial no., Barcode no
number, barcode number
 Entity Relationship of ASM

Transaction Mode of payment, transaction id,

Payment product details, product quantity, Transaction Id Transaction
Price Id
Customer name, Mobile no, Mobile No,
Customer Email Id Email Id Mobile No

Customer name, Invoice date, Unique

Billing address, shipping address, Identification
GST billing Payment terms, Quantity, Price, no (UIN), UIN
Due date, Tax Rate, Invoice no, GSTIN, Invoice
UIN, GSTIN no.
 Entity Relationship of ASM
Entity Relationship Cardinality Remarks
relationship
Manufacturer- Supplier Many to Many ASM has many manufacturer tie up which
relationship have contacts of many supplier
Supplier- stocks Many to Many ASM has different supplier which has
relationship variable multi stocks
Stocks- product Many to Many ASM receives various stocks which
relationship consists of variety of products.
Retail Employee- Stocks One to Many One employee of ASM has to handle
relationship various stocks management report
Retail Employee- Product One to Many One employee of ASM sells various
relationship product
Retail Employee- One to Many ASM retail employee has to handle multi
Customer relationship customers during retail operation.
Retail Employee- GST One to Many ASM retail employee generates various
billing relationship GST billing from which it generates
unique no.
Customer- Transaction One to One Each Customer of ASM generates one
payment relationship unique transaction Id while doing
payment.
 Suggested technology
FOCUS Softnet ERP

AI tailored software with highly advanced features. Integration of data analytics
tool. It could be available for multiple location stores without alteration or loss in
data. It enhances operational excellence by quality decision making with availability of
analytics tool. It is cheaper and integrated with CRM to increase ROI with analytics.
It provides real time data, reliable business information and has better inventory
management with integration of multiple channel for effective communication. It has
efficient GPS tracking tool with effortless pricing & discount management facility.

Finance management Inventory management Warehouse

and reporting & Optimization management

Facilities and Asset Sales and account

Logistics management
Management management
 Application of FOCUS ERP
Integrate POS
Manage and sync outlet and online
ordering
Track inventory and Monitor KPI’s
Ensure customer satisfaction with
secure ordering
Create customer loyalty program
and reward system to track and
retain customer
Integrate Customer Exp
Track sales life cycle
Gain insight about customer
interaction with brand
Communicate and manage
roles with sales team

SMART human capital Customizable

Streamline recruiting, post job
Integrates easily with other
online with powerful AI
apps which were in use
Ensure error free payroll
calculation and provide powerful
Quick support customer
HCM remote and metrics
service
Coordinate and track training and
employee assets
Addressing unique needs of
Smart attendance using
retail store front.
biometrics, geofencing
 Conclusion
Angul super market is one of the fastest growing retail
enterprise in local markets of Anugul. With short span of its
business, it was able to create strong and loyal customer base
through efficient customer service. Technology plays vital role in
success of Angul super market. MARG software provides
application of inventory management, expiry management,
billing service and customer loyalty point. Though software has
limitation of multiple stores use and is not reliable for less
skilled work force. ASM faces difficulties of order tracking, GPS
tracking for delivery service, loss of inventory. Hence FOCUS
Softnet ERP technology solution is suggested to overcome such
problems. FOCUS provides real time data with data analytics
tools. It provides integrated POS, integrated customer
experience with Smart human capital management features.