Professional Documents
Culture Documents
CHRIST is a nurturing ground for an individual’s Excellence and Service Faith in God | Moral Uprightness
holistic development to make effective contribution to Love of Fellow Beings
the society in a dynamic environment Social Responsibility | Pursuit of Excellence
CHRIST
Deemed to be University
Introduction:
• Predictive analytics uses historical data to forecast future outcomes.
• This is done through a variety of statistical techniques like data mining,
machine learning, and predictive modeling.
• It helps to find patterns from the previous data and resolve issues at the right
time or prevent them from happening.
Problem:
BI Concepts
• Predictive analytics helps identify and understand dealer prospects before they even reach out,
giving dealers the chance to proactively market to the customer in a highly personalized manner.
• With this proactive marketing approach, dealers can sell more efficiently because they have the data
and knowledge about those customers to allow their sales teams to develop personalized talking
points.
• Dealers can be informed about their customers before the first point of interaction, helping improve
the overall dealership customer experience and ultimately building customer loyalty.
• Predictive modeling takes the guesswork out of car sales prospecting and marketing by identifying
the information that matters about potential customers and analyzing it to determine what’s most
likely to change consumer behavior at that particular point in the sales cycle.
• Those customer insights can then be put into useful context that empowers a dealer’s marketing
efforts and sales team to confidently reach out to targeted potential buyers.
• It helps car dealerships, predictive analytics will help the sales team close deals and promote
proactive maintenance in the service department.
• Sophisticated data analytics algorithms will find the most profitable opportunities based on critical
customer details, analyze it, and then provide deals that prospects are most likely to accept, at the
least cost to the dealer.
Advertising about the company so the customers • Stronger opponent in the same locality which is
of the competitor may have a look on it. very popular.
Introduction of the government literacy • Increase in raw material costs.
programs. • Change in government policies.