Competitive Analysis

Copyright © 2015 EiQ Networks, Inc. All rights reserved.

 Competitor: AccelOps
• 1 – Accel Ops 4.X (Now 4.4)
• 2 – Visual Analytics
Products/Services • 3 – SIEM
• 4 – Performance Monitoring

• 1 – Technology
• 2 – Government
Markets Served • 3 – Education
• 4 – ETC…

• 1 – Will build around your needs

Value • 2 – Offer a bevy of Managed Services to meet needs
•3
Proposition •4

• 1 – Sexy Reports – Mapping of IPs on Map

• 2 – Gorgeous Website
Strengths/Differentiators • 3 – Buzzword Heavy
• 4 – Polished FIM

• 1 – Agent Based Deployment

• 2 – Compare themselves to an IDS/IPS
Weakness/Areas of Exploit • 3 – No Threat Feed – Will suck in any paid subscription
• 4 – Difficult to speak with Sales for Inbound Lead
2 Copyright © 2015 EiQ Networks, Inc. All rights reserved.
 Competitor: Alert Logic
• 1-Managed Cloud, Managed, & Hybrid Security
• 2-Network Threat Detection (IDS)
Products/Services • 3-Log Management
• 4-Web App Security (FW)

• 1- Industries – Financial, HC, Edu, Manufacturing

• 2- Large to Small
Markets Served • 3 -Cloud Focused Industries (SAAS)
• 4 -Large Customer Base (FujiFilm, RosettaStone, etc.)
• 1-Multipile Deployment Options
Value • 2-Leader in SAAS in cloud
• 3-Gartner “Cool” Vendor
Proposition • 4-One Stop Shop – LM, SM,FW, IDS
• 1- Strong Cloud Platform
• 2- Add-Ons, FW, IDS, VM, etc.
Strengths/Differentiators • 3- Sales Tactics – Dropping the Price, Add-Ons
• 4- Gartner Magic Quadrant recognition
• 1- Log Management Focus, Security Second
• 2- Reactive Analytics, No Real-Time
Weakness/Areas of Exploit • 3- EPS-Based Licensing Model, Expensive
• 4- No Pro-Active Security Program (SANS, No Consultation)
• •5- All Data Sent To Their SOC
• •6- No Vulnerability Management Service
3 Copyright © 2015 EiQ Networks, Inc. All rights reserved.
 Competitor: AlienVault

• AlienVault USM (Unified Security Management)

Products/Services • AlienVault Open Threat Exchange (OTX)

• Retail, Entertainment, Local and State Gov, Higher

Markets Served Education.
• Small to Medium Size Organizations

Value • Smaller security staffs and limited security programs that need
multiple integrated security technologies at a lower cost and with
greater simplicity. Organizations that need a broad set of
Proposition integrated security capabilities at relatively low cost

• Easy to install
• Lower cost than other SIEM’s on the market
Strengths/Differentiators • Combines a multitude of essential security tools that would
otherwise be unaffordable for a limited budget and few in house
resources.

• Open source technology. Not best of breed.

• Doesn’t integrate well with other solutions if you don’t like a
Weakness/Areas of Exploit particular function.
• No Managed Service Offerings
• Limited Support
4 Copyright © 2015 EiQ Networks, Inc. All rights reserved.
 Competitor: Arctic Wolf

• 1 Firebreak SIEM ($500/month)

Products/Services • 2 SIEM Monthly Audit ($250/month)

• 1 Small to Medium sized businesses

Markets Served • 2 Healthcare, Distribution, Finance, Manufacturing,
Retail, Education

• 1”Collect, Analyze, Reduce, Repeat”

Value • 2 Flexible and Scalable to customers network size
• 3 Managed Cloud Service
Proposition • 4 One of the cheapest products on the market

Strengths/Differentiators • 1 Competitive pricing

• 1 One person attached to each account, reviewed once

Weakness/Areas of Exploit
5 Copyright © 2015 EiQ Networks, Inc. All rights reserved.
a day (no real time reporting)
• 2 SOC Team, Monday-Friday 8-5
• 3 No portal, customers do not have access to data
• 4 Cheap, “you get what you pay for”
 Competitor: Dell SecureWorks
• 1-Managed IDS/IPS
• 2-Managed Firewall
Products/Services • 3-Managed SIEM & VM
• 4-Product & Vendor Specific Services

• 1- Industries – Financial, HC, Edu, Retail

• 2- Fortune 100 Companies –SMB-outsourced
Markets Served • 3 -Acquisition of SecureWorks, SMB Market
• 4 -Filing for IPO

• 1-Dell Reputation, Gartner Leader

Value • 2-Capital Freedom, industry leader
• 3-Variety of Products/Services (MSSP)
Proposition • 4-Any Level Managed Service
• 1- Dell Reputation, Brand Name Trust
• 2- Endless Sales/Marketing/Legal Resources
Strengths/Differentiators • 3 - Comprehensive Suite of Products/Services
• 4 - Extensive Customer Base

• 1 – Dell’s Reputation, Double-Edged Sword

Weakness/Areas of Exploit • 2 – Small Fish, Big Pond Scenario
• 3 – Resell products, 3rd Party Dependent (MSSP)
• 4 – What’s Their Specialty?
6 Copyright © 2015 EiQ Networks, Inc. All rights reserved.
 Dell SecureWorks

Dell SecureWorks EiQ Response

About Founded 2005; Acquired by Dell 2011
Traditional MSSP

Positioning “As a security service provider, we strive to be a world

leader in everything related to information security”

Strengths Sales & marketing power of Dell Being part of large corporation hurts
more than helps
• Lack of innovation
• Rigid on pricing
• Impersonal relationships with SME

Wide product range: EiQ is dedicated to security monitoring

17 Managed Services plus Consulting, Intelligence, core competency, offering a more
Incident Response and more focused level of service

Weaknesses Dependent on 3rd party technology SecureWorks will struggle to keep up

with changing threat landscape

Security monitoring service is dependent on SecureWorks will not proactively lower

reactive log analysis customer’s security risk

How We Win SOCVue delivers same log management services but adds proactive security controls,
vulnerability detection and consultation that adds far more security value at a lower price.

7 Copyright © 2015 EiQ Networks, Inc. All rights reserved.