Business Ethics

CORPORATE
SOCIAL
RESPONSIBILITY
 What is CSR……….?

Corporate social responsibility (CSR) is

about how businesses align their values and
behaviour with the expectations and needs
of stakeholders - not just customers and
investors, but also employees, suppliers,
communities, regulators, special interest
groups and society as a whole. CSR describes
a company's commitment to be accountable
to its stakeholders.
 CSR is not only about fulfilling a duty to society

It should also bring competitive advantage.

Through an effective CSR program,
companies can:
 improve access to capital
 sharpen decision-making and reduce risk
 enhance brand image
 uncover previously hidden commercial
opportunities, including new markets
 reduce costs
 attract, retain and motivate employees
 Definition
CSR is about how companies manage the business
processes to produce an overall positive impact on
society.
"CSR is about capacity building for sustainable
livelihoods. It respects cultural differences and finds
the business opportunities in building the skills of
employees, the community and the government“.
"Operating a business in a manner that meets or
exceeds the ethical, legal, commercial and public
expectations that society has of business���.
 CSR includes…….. <<<<<<<<<<<<<,

Human resources

Risk Management

Brand definition

License to operate
 Some examples ………………………..

Aptech Limited

Avon cycle Limited

CISCO system inc.

ICICI Bank Ltd

Infosis technology limited

ITC

Mahindra & Mahindra

cont……………..
 Some examples ………………………..

 Satyam Computer Services

TCS

Goodearth Educational Foundation

Hindustan construction company

Indian aluminum company limited

Lassen & Toubro (L&T) Ltd.

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