The Social Responsibilities Of

Effective Communication In Politics

Submitted To: Asif Ullah Pirzada

Submitted By:
 Syed Shahrukh Shakil
 Muhammad Shehzad Gul
TOPICS COVERED

Introduction Conclusion

Social Media

Importance Reference
SOCIAL
RESPONSIBILITY

A duty Every Individual or Company

has to act in a Way that best serves
the interest of their environment and
Society
-(Investopedia, N/A).
EFFECTIVE
COMMUNICATION

 Effective Communication is very

Important in all fields / Careers.
 The key to effective communication
is ensuring that your message is
understood.
EFFECTIVE
POLITICAL COMMUNICATION

 Politics and communication cannot be separated in a

democracy.
 The purpose of any political communication is, therefore,
to transmit content to specific recipients. 
 The 3 Cs of Effective Political Communication are:
 Consistency
 Credibility
 Coherence.
IMPORTANCE OF EFFECTIVE
POLITICAL COMMUNICATION

 Effective Communication is important:

 To those who would wield political power: it is effective
communication which elects men to the nation’s offices,
 And it is effective communication which enables men to
exercise control over the direction and activity of the
government
 To incorporate certain opinions and preferences in the
policies and laws of the land.
IMPORTANCE OF EFFECTIVE
POLITICAL COMMUNICATION

 Effective Communication is important:

 To Avoid Confusion When delivering Important
Information.
 To Keep Public trust / Confidence.
 To avoid providing “fake news”.
SOCIAL MEDIA
USAGE IN POLITICS

 Social media use in politics refers to the use of online social

media platforms in political processes and activities.
 Through the use of social media in election processes, global
conflict, and extreme politics, diplomacy around the world
has become less private and susceptive to the public
perception.
SOCIAL MEDIA
USAGE IN POLITICS

 New Forms of political engagement have emerged with the

dissemination of social media sites and applications.
 Political expression on Social media has been found to
positively influence other political behaviors:
 -Political mobilization
 -Electoral campaigning
DO’s AND DON’Ts FOR EFFECTIVE
COMMUNICATION IN POLITICS

DO’s
 Think before you post.
 Be realistic
DON’Ts
 Don’t be over possessive
 Don’t play blame Game
CONCLUSION

 It is Important to be an effective communicator when you

are in the political field.

 Your information should be accurate and you must use the

proper tone.
TESTIMONIALS

 Imran Khan Understood the Power of Social Media Before

Running for Prime Minister!
 Social Media Proved Crucial For Joe Biden – It Allowed
Him To Connect With Young Voters And Avoid His
Infamous Gaffes
 Jacinda Ardern became New Zealand’s most successful
political influencer