WELCOME

Shaikh Sajibur Rahman,MC,BIM.

Environmental Influences on HRM

Shaikh Sajibur Rahman,MC,BIM.

 Objectives of this Session

• To know Environmental Scanning

• Various Perspective of Environmental Scanning
• Environmental Scanning: Sources of Information
• Scanning Techniques
• Scanning Challenges
• Environmental Factors

Shaikh Sajibur Rahman,MC,BIM.

 Environmental Definitions

• Environmental Scanning - systematic monitoring of the major

factors influencing the organization.

• External environment – anything outside organizational

boundaries that might influence an organization.

Shaikh Sajibur Rahman,MC,BIM.

 Perspectives of Environment Influences

• Competitive intelligence – a formal approach to obtain

information about competitors

• Demographics - the study of population statistics, e.g.,

age, gender, family status, education, economic status,
labour market

• Labour market - the area from which an organization

recruits its employees

Shaikh Sajibur Rahman,MC,BIM.

 Perspectives of Environment Influences (cont.)

• Issues Priority Matrix – used to determine the important

trends that may impact an organization.

• Stakeholder - groups of people who have vested interests

in an organization’s decisions.

Shaikh Sajibur Rahman,MC,BIM.

Environmental Scanning: Sources of Information

 Publication

 Professional Association
 Conferences and Seminars
 Professional Consultants

Shaikh Sajibur Rahman,MC,BIM.

Scanning Techniques / Methods

1. Trend Analysis

2. Delphi Technique

3. Impact Analysis

Shaikh Sajibur Rahman,MC,BIM.

 Scanning Techniques / Methods (Cont.)

1.Trend Analysis A quantitative approach that attempts to

2.Delphi Technique
forecast future personnel needs based on
extrapolating information from historical
changes in one or more organizational
indices.
A single index, such as sales, might be
used.

3.Impact Analysis

Shaikh Sajibur Rahman,MC,BIM.

 Scanning Techniques / Methods (Cont.)

1.Trend Analysis A process in which the forecasts and

judgments of a selected group of experts
are solicited and summarized in an
attempt to determine the future of
employment.

2. Delphi Technique

3.Impact Analysis
Shaikh Sajibur Rahman,MC,BIM.
 Scanning Techniques / Methods (Cont.)

1.Trend Analysis Looks backward in order to look forward.

Past trends are analyzed and a panel of experts then

attempts to identify future probable events and study
their effects on the extrapolated trend.
2.Delphi Technique

3.Impact Analysis
Shaikh Sajibur Rahman,MC,BIM.
 Some More Techniques

• QUEST
(Quick Environmental Scanning Techniques)
• SWOT
(Strengths & Weaknesses – internal)
(Opportunities & Threats – external)
• PEST
(Political, Economical, Social & Technological)

Shaikh Sajibur Rahman,MC,BIM.

 Scanning Challenges

1. Isolating The Critical from The Insignificant

2. A Proactive Approach

Shaikh Sajibur Rahman,MC,BIM.

 Scanning Challenges (cont.)

Isolating the critical from the insignificant:

So much change is happening in so many arenas that
scanners have trouble picking out the truly important
events.
As we enter the new millennium, we cannot determine which
current issues are important enough to cause a shift in the
way we practice HR.

(There are many options, it is truly tough for HR personnel to

pick the best one)

Shaikh Sajibur Rahman,MC,BIM.

 Scanning Challenges (cont.)

A Proactive Approach:
Some HR managers do not like passively observing games
through their windows. They want to go outside and
influence how the game is played.
Thus, we find most professional associations have a group that
lobbies for legislation that will favor the association
membership.
Most have public relations firms that try to shape the
perception of the profession and its goals (influencing
public opinion favorably toward regulations).

Shaikh Sajibur Rahman,MC,BIM.

 Environmental Factors

1. Economic Climate
2. Globalization
3. The Labor Market
4. Political and Legislative Factors
5. Technological Factors
6. Demographic Factors
7. Social and Cultural Factors

Shaikh Sajibur Rahman,MC,BIM.

End of Session

Thank You

Shaikh Sajibur Rahman,MC,BIM.