CHANDIGARH UNIVERSITY

DEPARTMENT OF COMMERCE
Bachelor of Commerce
COMMERCE APTITUDE (CMT-658)
BY Dr. A. Shanker Prakash [E10381]

CLASSIFICATION OF DATA DISCOVER . LEARN . EMPOWER

 • Space for visual (size 24)

COMMERCE
APTITUDE
Course Objectives & Outcome Will be covered in this
CO Number Title Level lecture

CO1 What is organization of data? Remember

 
CO2 How classification of data can take place? Understand
 
CO3 Reasons of doing classification Understand

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 ORGANISATIO
N OF DATA
Organization of data refers to
the arrangement of figures in
such a form that comparison of
the mass of similar data may be
facilitated and further analysis
may be possible.

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 CLASSIFICATION
Classification is the process of arranging things in groups or classes
according to their resemblances and affinities and gives expression to
the unity of attributes that may exist amongst a diversity of individuals.

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 OBJECTIVES OF CLASSIFICATION
 Simplification and Briefness
 Utility
 Distinctiveness
 Comparability
 Scientific arrangement
• Attractive and effective

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 CHARACTERISTIC OF A GOOD
CLASSIFICATION
 Comprehensiveness
 Clarity
 Homogeneity
 Suitability
 Stability
• Elastic

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 DATA COLLECTION EXAMPLE
For conducting a focus group, the marketing team should decide the
participants as well as the mediator. The topic of discussion and
objective behind conducting a focus group should be made clear
beforehand so that a conclusive discussion can be conducted. Data
collection methods are chosen depending on the available resources. For
example, conducting questionnaires and surveys would require the least
resources while focus groups require moderately high resources.

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 REASON TO CONDUCT ONLINE
RESEARCH AND DATA COLLECTION
Feedback is a vital part of any organization’s growth. Whether you
conduct regular focus groups to elicit information from key players or,
your account manager calls up all your marquee accounts to find out
how things are going – essentially they are all processes to find out
from your customers’ eyes – How are we doing? What can we do
better? Online surveys are just another medium to collect feedback
from your customers, employees and anyone your business interacts
with. With the advent of Do-It-Yourself tools for online surveys, data
collection on the internet has become really easy, cheap and effective.

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 SUMMARY
Data collection is the process of gathering and measuring information
 on targeted variables in an established system, which then enables one
to answer relevant questions and evaluate outcomes. Data collection is
a research component in all study fields, including physical and 
social sciences, humanities, and business. While methods vary by
discipline, the emphasis on ensuring accurate and honest collection
remains the same. The goal for all data collection is to capture quality
evidence that allows analysis to lead to the formulation of convincing
and credible answers to the questions that have been posed.

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Assessment Pattern

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 APPLICATIONS
After going through this presentation, 
• Students will get an insight into meaning of organization of data.
• They will also come to comprehend the nature of classification of
data.
• Students will be mindful of when a classification will be called as
good.
• Students can understand the reasons to do classification.

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 REFERENCES
WEBSITES
• https://en.wikipedia.org/wiki/Data_collection
• https://ori.hhs.gov/education/products/n_illinois_u/datamanagement/dctopic.html
• https://www.jotform.com/data-collection-methods/
• https://www.formpl.us/blog/data-collection-method.
• https://www.questionpro.com/blog/data-collection/
BOOKS
• UGC NET TRUE MAN
• UGC NET ARIHANT
VIDEO LINKS
https://www.youtube.com/watch?v=XEdXKrljNRU
https://www.youtube.com/watch?v=csh2g8Cx1Hs

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THANK YOU

For queries
Email: shanker.e10381@cumail.in