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Resort

Management
CMPF, MBA
 Differentiate the operations of a
commercial hotel with a resort hotel.
 Appreciate the services rendered by
Learning both commercial and resort hotels
by the differences in operations that
Objectives they possess.
 Integrate concepts on operations
based on management principles of
recreational facilities.
Resort Management
 Is a very different venture from planning, resort opening, and daily operations. Filled with so
much thrill and fun, as the guest enjoys it, resort management differs from every aspect
compared to a typical commercial hotel.
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Difference of a Resort and a


Hotel
Visitor Market
RESORT HOTEL

 Resort cater primarily to the vacation and  Hotel caters primarily to both business
leisure travelers travelers and leisure travelers.
Facilities
RESORT HOTEL

 Its rooms are way bigger.  Larger spaces are also needed.
 More closet space is needed.  It focuses more on detail on the accent
and in-room facilities.
 It also focuses in outdoor facilities
Location
RESORT HOTEL

 Located in remote areas / rural areas.  Located in an urban area / city.


 Large amount of land.  Small piece of land.
Recreation
RESORT HOTEL

 Has a lot of recreational activities to offer.  It is limited to its facilities such as the spa,
souvenir shops and the gym.
Seasonality
RESORT HOTEL

 Its operation is seasonal.  The operation depends on no season as it


functions whole year round.
Personnel Attitude
RESORT HOTEL

 The guests expect to be pampered and  Service is more “business-like”. Guests see
service should convey “home & family a hotel as a temporary shelter.
hospitality”
Managers
RESORT HOTEL

 A resort manager should exhibit two  Manage operations.


important assets:
 They should be knowledgeable in the natural
setting on which the resort is based.
 The manager should also be knowledgeable
with guest activity programming
Rates
RESORT HOTEL

 They do the opposite, charging maximum  They tend to offer deep discounts on the
rates on the weekend and offering weekends to attract the business.
discounts during off-season and the
shoulder months of fall and spring.
Amenities
RESORT HOTEL

 Resorts tend to be destinations in  They cater to travelers who need a place


themselves. to spend the night a certain destination.
 They often have a more spacious layout,
offering their guests everything they need
in one place.
Corporate Responsibility
 Local communities may highly depend n the resort
for its economic future. Hence, the resort should
take on additional responsibility to the community
such as employment opportunities.
Employee Housing
RESORT HOTEL

 It is based from its location will provide  Based from its location and proximity
housing for its employee. does not provide housing, but in case of
emergencies, reverts to “house-use” for
 It is important that they provide suitable
its employees.
housing,
Labor Skills
RESORT HOTEL

 Tends to rotate into different jobs both  Tends to be more specialized and static
during the season and in the off-season. throughout the year.
Sources of Revenue
RESORT HOTEL

 Retail sales – including souvenirs, arts and  Derive most of their revenue from rooms,
crafts, and designer resort wear – are food and beverage, and various minor
more important, as is revenue from operating departments.
recreational activities.
 Some properties derive a great deal of
revenue from land sales.
Traditions
 Are more important for resorts than for other types of hotels.
 Many resorts cater to repeat guests who are attracted by annual festivals and theme
weekends.
 They come back to enjoy the experience year after year.
Similarities of Resort and Hotel
 Both seal meals and rooms
 Both are labor intensive industry
 Both have buildings and grounds which require maintenance and upkeep
 Courtesy and guest service are of prime importance to both
 Inn keeping laws apply to both
Wrap Up
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