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The essence of the law is that consumption varies directly with income but the change
in consumption is of a smaller magnitude than that of change in income. In his words,
"The psychology of the community is such that when aggregate income increased,
aggregate consumption is also increased but not so much as income"
The Consumption function
C = a bY
• The slope of the consumption
function (b) is called the
marginal propensity to
consume (MPC), or the fraction
of a change in income that is
consumed, or spent.
0 b< 1
Household Consumption and Saving
Marginal Propensity to Consume (MPC):
MPC measures the change in
consumption/change in disposable
income. The marginal propensity
to consume can also be shown
by the slope of the consumption
Function. Source: https://ebooks.ibsindia.org/mebe/front-matter/chapter-4-aggregate-demand-and-multiplier-session-7-8/
consume
Income levels
Temporary/permanent increase in income
Interest rates
Consumer confidence
An Aggregate Consumption Function derived from an Equation
C 1 0 0 .7 5 Y
At a national income of zero,
consumption is $100 billion
(a).
For every $100 billion
increase in income (DY),
consumption rises by $75
billion (DC).
Can you answer?
For the slope (steepness of the line) of the consumption
function to change, ________ would have to increase or
decrease.
a.Consumer expectations
b.Consumer wealth
c.MPC
Consumption Function (alternative formulation)
C c c (Y T )
c -Autonomous consumption
C 1 0 0 .7 5 Y
S Y C
Y - C = S
AGGREGATE AGGREGATE AGGREGATE SAVING
INCOME CONSUMPTION (Billions of Dollars)
(Billions of Dollars) (Billions of Dollars)
0 100 -100
80 160 -80
100 175 -75
200 250 -50
400 400 0
600 550 50
800 700 100
1,000 850 150
Case study on MPC
Indian Express, august 2020: How can India boost the overall demand in the economy?
India is facing a structural demand problem, one that predates the COVID-19 shock. This challenge has been
exacerbated over the past few months as jobs have been lost and incomes have collapsed.
Boosting demand, in particular domestic demand, is critical for an economic revival as external demand is
likely to remain muted.
Rathin Roy of the National Institute of Public Finance and Policy has argued that India’s growth story has
been driven by demand generated by those who are at the top of India’s socio-economic pyramid, but that
has now plateaued.
The question that arises is: Where is demand going to come from now?
Radhicka Kapoor (senior fellow at ICRIER) and Nomaan Majid (a Senior Employment Specialist ILO DWT
for South Asia) tackle this question in their opinion piece in The Indian Express.
“One option is to turn to those at the bottom of the pyramid who have a high marginal propensity to
consume,” they write. However, realising the untapped demand potential of this group requires enhancing
their incomes and earnings.
I I
Investment is autonomous (independent of income)
Investment as a function of National Income
When businesses make decisions about whether to build a new factory or to place an order for
new computer equipment, their decision is forward-looking, based on expected rates of return,
and the interest rate at which they can borrow for the investment decisions do not depend
primarily on the level of GDP in the current year. Thus, the investment function can be drawn as a
horizontal line, at a fixed level of expenditure. The slope of the investment function is zero,
indicating no relationship between GDP and investment.
Determinants of Investment
Below are all the things that can cause a shift in the
investment function
Real income
Aggregate Expenditure: Net Export (X-M) as a Function
of National Income
Ifboth exports (X) and imports $
(M) are autonomous, then net
exports are autonomous
X’’-M’’
X-M
X M X M X’-M’
Source: https://courses.lumenlearning.com/wm-macroeconomics/chapter/aggregate-expenditure-investment-government-spending-and-net-exports/
Equilibrium in the Income-Expenditure Model
Macro equilibrium in the income-expenditure model is found at the point where the level of
GDP, or national income, equals aggregate expenditure. Graphically, this is easy to see as a
point along the line that evenly divides the two axis on the graph. This line, called the 45
degree line, shows the only point on the aggregate expenditure line where the total quantity of
goods and services being purchased (AD) equals the total quantity of goods and services
Equilibrium occurs when there is no tendency for change. In the macroeconomic goods
market, equilibrium occurs when planned aggregate expenditure is equal to aggregate output.
Deriving Equilibrium Income and Output
The combination of the aggregate expenditure line and the income=expenditure line is the Keynesian Cross,
that is, the graphical representation of the income-expenditure model. The equilibrium occurs where aggregate
expenditure is equal to national income;
$
45o
C+I+G+(X-M)
(a) If the equilibrium occurs at an output below potential GDP, then a recessionary gap exists. The policy
solution to a recessionary gap is to shift the aggregate expenditure schedule up from AE0 to AE1, using
policies like tax cuts or government spending increases. Then the new equilibrium E1 occurs at potential
GDP.
(b) If the equilibrium occurs at an output above potential GDP, then an inflationary gap exists. The policy
solution to an inflationary gap is to shift the aggregate expenditure schedule down from AE0 to AE1, using
policies like tax increases or spending cuts. Then, the new equilibrium E1 occurs at potential GDP.
The Aggregate Demand Curve
P 45 o
AE’’ (P’’)
AE (P)
AE’ (P’)
Y
P
P’
P
P’’
AD
Y
Shifts in the Aggregate Demand Curve
P 45o
C+I’+G+(X-M)
C+I+G+(X-M)
Y
P
AD AD’
Y