Smart-Wearables Market at a

1.
Glance
India is the only country to see a Triple-Digit growth(144.3% Y-O-
Y) in 2020, and the 3rd largest market for wearables globally.

2. While Fitness band sales declined by 34.1%, the Smart-Watch

sales saw a 139.3% growth with 2.6 million unit shipments.

3. Q1 of 2021, saw a wearables market growth of 170.3% Y-O-Y

and smart-watches grew 463.8% Y-O-Y.

4. Noise retained its position at the top of sales charts, just like Q4-
2020, however Boat replaced Realme(15.7% Q4-2020) with a
market share of 21.9 %

Product Y-O-Y
Wearable Electronics Wearable Electronic: Market Growth (2019 vs
2020)
Market Share: 4QFY2020
6% 4Q2019 4Q2020
9%
100 85.4 Earwear 258.4%
Earwear
Smart Watch 80 63.5
Smart- 139.3.4%
Wrist Band 60 Watch
40 28.4
85% 20 6.9 8.8 5.8
Fitness- -34.1%
0 Bands
Earbuds Smart Watches Fitness Bands
Source: International Data Corporation
(https://www.idc.com/getdoc.jsp?containerId=prAP47507221)
 Environmental Analysis
Pollution
Based on inputs from WHO, It was found that 14 out of 15
most polluted cities in the world were from India.
Emotional Population
The Wistron vandalism is one of the many cases of
Labor agitation disrupting corporate services in India
Government Complainces
• The Companies Act, 2013
• Environmental Clearance rules and licences
• Corporate Social Responsibility (CSR)
Dysfunctional Weather: Unstable Infrastructure
Between 2000 to 2019 India witnessed 323 catastrophic
disasters, 79,732 casualties, and untold structural
damage and disruption