Gradient

Buyer Persona
Infographics
with Pictures
Here is where this template begins
Gradient Buyer Persona Infographics with Pictures

Profile Demographic
Mercury is the closest planet Age: 25-45
to the Sun and also the
smallest in the Solar System. Status: Single
It’s a bit larger than the Moon Location: Amsterdam

Gender Interests
M 70%
W 30%
Gradient Buyer Persona Infographics with Pictures

Profile Goals
Gender Woman Despite being red, Mars is cold
Job Secretary
Venus has a beautiful name
Salary $1800 - $2000

Age Frustrations
20 - 25 Mars is red and a cold place

26 - 55 Venus has a beautiful name

Gradient Buyer Persona Infographics with Pictures

Personality
Introvert Extrovert

Passive Active

Analytical Creative

Frustrations Interests
Mercury is the closest
planet to the Sun and the
smallest of them all
 Gradient Buyer Persona Infographics with Pictures

Bio Frustration
Venus has a beautiful Despite being red,
name and high Mars is actually a very
temperatures. It's cold place. Iron oxide
hotter than the rest of dust is the main cause
the planets of the red cast

Skills Gender Experience

It is a gas giant It has several rings It is the smallest
Gradient Buyer Persona Infographics with Pictures

Personal 36 year, female, single, Barcelona

Job Photographer, $1500-2000 per month

Studies Degree in Advertising

Hobbies Art, traveling, shopping, music

 Gradient Buyer Persona Infographics with Pictures

PERSONAL DATA INTERESTS

Age 33 years old Shop Travel Tech

Gender Male

Studies Fine Arts

Job Photographer

Salary $1800-$2200

Location United Kingdom

Gradient Buyer Persona Infographics with Pictures

Personal Info Affinities

Venus has a beautiful name and The big quantity of iron oxide
high temperatures. It is hotter dust in planet Mars is the cause
than the other ones of its reddish cast

Values & Fears Needs

Neptune is the fourth-largest Saturn, the ringed planet, is
planet by diameter in the entire composed mostly of hydrogen
Solar System and also helium
 Gradient Buyer Persona Infographics with Pictures

Personal Data Basic Info

Name: John Lewis Age Range
24 32
Age: 24
Occupation
Occupation: Student Student Employee

Review Dependant Buying Method

40% 40 Online
%
80% Offline
30 10
% % Dropship
Mercury is the closest planet to 20
the Sun and the smallest one % By phone
 Gradient Buyer Persona Infographics with Pictures

Basic Data Occupation & Situation

Age: 24 Job: Project Manager
Gender: Female Income range: $1500-$2000
Studies: Degree in Marketing Marital status: Single

Free Time Hobbies

Travel
30% 50% 90%
Photography

Watch TV Shopping Dance Sports

 Gradient Buyer Persona Infographics with Pictures

Profile Demographic
Mercury is the closest planet
to the Sun and the smallest
one in the Solar System—it’s
only a bit larger than the Moon

Age Range
15-25 ● Mars
26-45 ● Jupiter
46-99 ● Saturn
Gradient Buyer Persona Infographics with Pictures

Complete Profile Hobbies

Age: 18-40

Gender: Female

Location: UK

Studies: Marketing

Level: Gradee
Marital
Married
Status:
Occupation: Event Organizer Fashion Party
Income
$1800-$2000 Dance Music
Range:
Gradient Buyer Persona Infographics with Pictures

Personality
Introvert Extrovert

Passive Active

Analytical Creative

Age Range Frustrations Interests

Mars is actually a
15-25 26-35 very cold place.
36-45 46-65 It’s full of iron
oxide dust
Gradient Buyer Persona Infographics with Pictures

Personality Dislikes
Venus has a beautiful name The big quantity of Iron
and high temperatures. It is oxide dust in planet Mars is
hotter than the other ones the cause of the red cast

Goals Frustrations
Earth is the third planet Satur, the ringed planet, is
from the Sun and the one composed of hydrogen and
that harbors life also helium
 Gradient Buyer Persona Infographics with Pictures

Buyer People Information Favorite Display

Age: 35-45
Gender: Male 50% 5%
Location: Canada
Studies: Computing
Occupation: Social Media
Marital
Married 15% 30%
Status:
Income
$1500-$2500
Range:
 Gradient Buyer Persona Infographics with Pictures

Personal Data Preferred Destinations

Age 24 years old
Gender Female
Studies Translator
Compan Language School
y
Salary $1500-$1800

Purchases Language Skills

10% B1 C1 50%
25% 75%
Agency Internet 30% B2 C2 10%
 Gradient Buyer Persona Infographics with Pictures

Background Solutions Hobbies

It is a gas giant It is the smallest It is the biggest

Profile Challenges Skills

Venus has a
beautiful name and
high temperatures.
This planet is hotter
than the others
Despite being red, Earth is the third
Mars is actually a planet from the Sun,
cold place. Iron oxide the one that harbors
dust is the cause of life and where we all
the red cast live on
 Gradient Buyer Persona Infographics with Pictures

Personal Data Hobbies

Age
32 years old Sports Music

Studies
Most Used
Technology
Product Experience Technologies
Job
100%
Java Dev. Mercury is the closest PHP Java
planet to the Sun and the 20%
Salary smallest in the Solar
$3000-$3500
System. It’s a bit larger than 90%
the Moon HTML CSS
80%
 Gradient Buyer Persona Infographics with Pictures

Basic Info Personal Data

Age range 35 - 45 Job: Doctor
Gender: Female Income range: $2500-$3000
Studies: Degree in Medicine Marital status: Single
Location: Madrid, Spain Hobbies: Sports and reading

Music ● Motivations
● Behavior
Read
● Personality
Travel ● Interests

Free Time Skills

Gradient Buyer Persona Infographics with Pictures

Gender Values Roles

65% M Despite being red, Jupiter is a gas giant

planet Mars is actually a and the biggest planet
90% W very cold place in the Solar System

Sources Technology Social Media

Neptune is the fourth- Mars is actually an

largest planet in the extremely cold place
Solar System despite being red
 Gradient Buyer Persona Infographics with Pictures

EDUCATION
Venus has a beautiful name
and high temperatures. It is
hotter than the other ones
PERSONA
LITY
The big quantity of iron oxide
dust in planet Mars is the
cause of its reddish cast

APPS &
MOTIVATIONS
Recycling
SOFTWARE

Cooperative Economy
50% 20% 30%
Gradient Buyer Persona Infographics with Pictures

James Lewis,
26 Music
Experience
Mercury is the closest
Choices
planet to the Sun and the
smallest one

Education
Despite being red, Mars is
actually a cold place full of
iron oxide dust
 Gradient Buyer Persona Infographics with Pictures

Basic Data Principal Goals

Age and Gender Afforestation

27 years old, female
55%

Occupation Recycling
Environmental ONG 80%

Monthly Salary Energy Saving

$1500-$2000 /Month 35%
Gradient Buyer Persona Infographics with Pictures

Bio Gender
Mercury is the closest planet Female
to the Sun and the smallest
one in the Solar System—it’s a Male
bit larger than the Moon

General Profile: Tools

Ambien
Age 40 years old
t
Job Pilates Teacher Resources
Salar
$1500-$2000 Music
y
 Gradient Buyer Persona Infographics with Pictures

Gender Product Experience

Female 65% Despite being red, Mars is a cold

place. It’s full of iron oxide dust

Male 80%
It’s a gas giant and the biggest
planet in the Solar System
Interests
Saturn is a gas giant, composed
Healthy Food mostly of hydrogen and helium

Books Venus is the second planet from

the Sun in the Solar System

Art
 Gradient Buyer Persona Infographics with Pictures

Personality Ava Smith Technology

Mercury is the closest 24
planet to the Sun and also PC
the smallest one Houston
Mobile
Teacher

Printer

Prefered Channels Motivations

Saturn has rings Sports
Earth is the blue planet Social
Mars is a cold place Nature
 Gradient Buyer Persona Infographics with Pictures

Experience
Mercury is the closest planet to
the Sun and the smallest
75% Creativity

Technology
Saturn is composed of hydrogen
and helium and is the ringed one
60% Precision

English Main Points

French Venus has a beautiful name and
Spanish is the second one from the Sun 80% Ingenuity
Gradient Buyer Persona Infographics with Pictures

Age Range
0 10 20 30 40 50 60 70 80 90 100

Income
Range
0k 10k 20k 30k 40k 50k 60k 70k 80k 90k 100k

Daily Screen Time

22:00 -
20:00 -
18:00 -
16:00 -
14:00 -
MON TUE THU WED FRI SAT SUN
 Gradient Buyer Persona Infographics with Pictures

PERSONAL DATA MOTIVATIONS

Age 37 years old Sport
Studies Sports Food
Job Karate Teacher Nature
Salary $1500-$2000 Music
Location United States

GENDER
M 60%
W 40%
GOALS
Mercury is the smallest planet
Jupiter is the biggest planet
Neptune is the farthest planet
 Gradient Buyer Persona Infographics with Pictures

Purchases Buyer Profile Social Media Choice

The big quantity of iron
Saturn, the ringed planet, is oxide dust in planet Mars is
composed mostly of the cause of its red cast
hydrogen and helium

Frustrations
Neptune is the fourth-
largest planet in the Solar
Location System

Age 25-30

Studies Marketing Goals

Job Community Manager Earth is the third planet
from the Sun and the one
Salary $1600-$1900 that harbors life
 Gradient Buyer Persona Infographics with Pictures

Complete Profile Expenditures

Age: 30-40

Gender: Woman

Location: Spanish

Studies: Maths

Level: Degree

Marital Status: Married

Income
Range:
$2000-$2500 40% 20% 30% 10%
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