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[Insert Company Name

and Logo]

Sponsorship Opportunities

Note: This template is only to assist you with formatting your proposal. The better proposals will
also include graphics, charts, and pictures as supplemental material.
About [insert the name of the
organization/company]…

Mission Statement
 
[Insert organization/company mission
statement.]
About [insert the name of the
organization/company] cont.…
Company Goals and Objectives
 
To accomplish our mission,
[organization/company] has developed the
following goals and objectives: [Insert goals
and objectives].
About the [Insert name of the
event/program]…

[Insert at least a paragraph about the


event/program].
 
Event Purpose
Events goals:
[List several goals you have for the event.]
 
Target Audience:
[List several characteristics of your target audience.]
 
Objective (to ensure quality):
[List several objectives you have to ensure quality for
the event.]
  * Note: Each of these components could be placed on its own page. Be creative and
use graphs if applicable.
Sponsorship Categories:
*Note: These categories are only to assist you with formatting your proposal. The best proposals will include an actual inventory of
the specific sponsorable components of your particular event/organization. All items listed in each category are negotiable.

Title Sponsor
Cost - $_________
 
    Category Exclusivity in all publications
    (e.g., “[your event/program name] brought to you by ‘Title Sponsor’)
    Name on table displays
    2 ads in souvenir program: 1 full page, ½ back cover
    2 large banners
    7 PA announcements during each event
    Media exposure as a title sponsor
    10 tickets with preferred seating
    10 invitations to Hospitality Room
    Commemorative plaque identifying sponsorship of [event/program]
Sponsorship Categories:
*Note: These categories are only to assist you with formatting your proposal. The best proposals will include an actual inventory of
the specific sponsorable components of your particular event/organization. All items listed in each category are negotiable.

Official Sponsor
Cost - $_________
 
       1 page in souvenir program (b/w)
(inside front cover, inside or outside back cover, or center of souvenir program)
       1 large banner
       1 small banner
       Logo on all publications
       5 PA announcements during the event
       Media exposure as a official sponsor
       7 free tickets with preferred seating
       7 invitations to Hospitality Room
Sponsorship Categories:
*Note: These categories are only to assist you with formatting your proposal. The best proposals will include an actual inventory of
the specific sponsorable components of your particular event/organization. All items listed in each category are negotiable.

T-Shirts - $______ ( # of custom-designed t-shirts)


 
      ½ page in souvenir program
 Logo on t-shirt
 1 PA announcement during the event
 Media exposure
 2 free tickets with preferred seating
 2 invitations to Hospitality Room
Sponsorship Categories:
*Note: These categories are only to assist you with formatting your proposal. The best proposals will include an actual inventory of
the specific sponsorable components of your particular event/organization. All items listed in each category are negotiable.

Donations/Gifts-in-Kind

      Name listed in souvenir program


      1 Free Admission

Banners

 Large & Small Available


 Cost of Banner + [profit you want to make]
 1 Free Admission
Advertising Strategies
[Insert information regarding how
you plan to promote your
event/program, i.e. list specific
examples of print ads and or
media.]
Sponsorship Strategies

[Insert information/examples of where (on


what items, i.e. banners, programs, etc.) the
sponsor’s logo will appear during your
event/program. If available include pictures of
any promotional items that will be given out at
the event/program.]

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