FUNDAMENTAL OF

COMMUNICATION

COMMUNICATION AND
GLOBALIZATION
 Learning Objectives:

At the end of the lesson, you should be able to:

 Present ideas on communication and

globalization using text and speech in multiple

forms;
 Explain the impact of globalization on

communication, and vice versa.

 Write a reaction paper; and,

 Reflect on a learning experience.

 COMMUNICATION AND
GLOBALIZATON
 It is a process of interaction and integration
among people, companies, and governments.
 The development and sharing of information,
through verbal and non-verbal messages, in
international settings and contexts.
 It is a broad field that incorporates multiple
disciplines of communication, including
intercultural, political, health, media, crisis,
social advocacy, and integrated marketing
communications.
 Communication

 Is a process of exchanging verbal or non-verbal

information between two or more people.
 a process by which information is exchanged
between individuals through a common
system of symbols, signs, or behavior.
 Can be in the form of written, verbal, non-
verbal, and visuals.
 Simply the act of transferring information from
one place, person or group to another
 Globalization

 Examines how information is exchanged across

geographical and social divides, as well as how
communication both impacts and is influenced
by culture, politics, media, economies, health,
and relationships in the age of globalization.
 creates a space for ideas to transcend borders
and social strata.
 Impact of globalization:
 We are able to fully connect with someone who is
thousands of miles away in real time and the
effects are profound.
 We have now the opportunity to view diverse
perspectives that were outside of our scope
before.
 The world becomes more accessible and equitable
in general
 Society becomes more globally connected the
ability to communicate across cultural boundaries
 How to communicate effectively
in a Global Society:
 Express your ideas effectively in verbal, non-
verbal, and written forms in either digital or
non-digital environment or both.
 Use effective listening skills to evaluate
arguments and rationalize judgments, and
improve job-effectiveness and work relationship.
 Communicate with purpose to a variety of
audiences.
 Promote collaboration and cooperation with
others.
 Understand the concept of diversity and
promote respect all the time.
 Use technology and social media responsibly.
Activity: