Akim Affandi Ahmad, Married with 2

kids

Head of Marketing & Medical Tourism

Degree in Art & Design, MARA Institute

of Technology

Master in Business Administration

(International Business), Westminster UK

Fellow of Hospital Management –

Singapore Management University

Worked with multinational companies –

Axiata Telcom, AirAsia , MediaCorp
Singapore, MMC International and
currently with Institut Jantung Negara
 MODERN
HEALTHCARE
BIG DATA AND US

Akim Affandi Ahmad

Head of Marketing & Business Development
RS Institut Jantung Negara, Malaysia
 Brainchild of Tun Dr. Mahathir Mohamed

 In the spirit of “Malaysia Boleh” -

Inception and corporatized in 1992

 A Private Hospital, owned by the

Government of Malaysia through Ministry
of Finance Incorporated

 Stand-alone Healthcare Institution for

Cardiovascular & Thoracic Care
  Malaysia Premier and Largest Cardiac
Centre

CORPORATE PROFILE  South East Asia Largest Cardiac Centre

 Dubbed as “The Cleveland Clinic of Asia”

HOW THE WORLD HAVE CHANGED..
WHERE ARE WE NOW…

Disrupters.. but why this is happening??

WHAT IS
BIG
DATA??
THE CHALLENGE IS….

Do we allow our personal data to others?

What kind of data do we provide?

Is this valid data? Verification issues

Data safety? Singapore incident

THE CHALLENGE IS….(CONT’2)
Do we allow our patient data to others?
Investment on technology
Return of Investment
Sceptical? Lesser patient visit means lesser
Income

And lastly, should we want to do this,

1. Volume
2. Velocity
3. Variety
THE CHALLENGE IS….(CONT’3)

Is there any framework available?

Individual vs machine?
THE CHALLENGE IS….(CONT’4)

Government support?

Politician vs rakyat
MEANWHILE.. IN MALAYSIA..
 EMR in all Govt Hospitals
within 3 years time

 A fully integrated Malaysian

healthcare system within the
next 5 years
 ELYSIUM
(SONY PICTURES
ENTERTAINMENT
2013)
WHAT DO YOU SEE FROM THAT CLIPPINGS

• DATA
• ROBOTS
• ARTIFICIAL INTELLIGENCE
• TECHNOLOGY

• LASTLY, HUMANS…..
THANK YOU
akim@ijn.com.my
www.ijn.com.my