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BAJAJ AUTO

Production and Distribution Model


Previous Distribution Model: Pre Produced

• Products could only be purchased from a few outlets.

• Bikes were already handcrafted and in continuous production, even when demand was
low.

• This resulted in an excess of dead stock, which was costly to store.

• This difference resulted in a price increase.


Pros and Cons

• Higher demand was easier to fullfill • Production of dead stock


• Advantage of available inventory • Maintenance was expensive.
• Delivery was faster • Warehouses must be purchased or leased.
• The time spent waiting for spare parts • Demand elasticity was unaccounted for
was minimal. • Models that were no longer in production
• Improved utilisation of available time had to be sold at a loss.
Current Distribution Model: JIT

• Bikes were made to order.

• There will be no additional stock produced.

• The waiting period was longer.

• Lower costs

• Improved management efficiency

• Built according to demand of season


Pros and Cons

• The costs were lower. • Long wait times.


• The demand highs and lows were • Customer satisfaction is low.
balanced. • Spare parts were not available on time.
• Company user-friendliness. • Extreme Increase in demand was not met.
• There was no dead stock produced. • The company's reputation for delivery has
• improved space utilization. been harmed.
• improved fit and finish. • Customers are receiving outdated models,
resulting in a product recall.

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