Reverse Psychology

Reverse Psychology as a Tool

 Our Team (Group 3)

Kashan Asif Hanzla Bin Malik Khadija Tahir

Fatima Tu Zahra Ayesha Tariq
Bs-IAS-62-S-F20 BS-IAS-125-S-F20 BS-IAS-92-S-F20 BS-IAS-44-R-F20 BS-IAS-104-S-F20
Director
.
.
Group Leader
. .
 01
T
Reverse psychology
And it’s Technique

Agenda 02 Implication of Reverse

psychology/ Compliance vs
Reactance

03 Experiment and Proof that

reverse psychology really works

04 Everyday usage of Reverse

psychology

05 Negative effects of wrong

Usage of Reverse psychology
 Presentation Flow
1 2 3 4 5
EVERDAY USE
IMPLICATON OF EVERDAY USE
REVERSE NEGATIVE EF-
OF REVERSE OF
FECTS OF
REVERSE PSY- PSYCHOLOGY REVERSE
PSYCHOLOGY PSYCHOLOGY WRONG USAGE
CHOLOGY

 Definition  Compliance  Experiment

 Marketing  In parenting  Damaged
 Technique  Reactance relations
 Case Study  In Teaching
 Discovery  Comparison  Demotivate
 Relationship
 Conclusion

Fatima Tu Hanzla Bin Ma- Ayesha Tariq Kashan Asif

Khadija Tahir
Zahra lik
Why we choose reverse psychology as our topic?

Our mission is to show students

that reverse psychology is a Relationship Building.
“Powerful Tool” which can be
used in many fields of life.
Marketing

In Parenting and Teaching

Advertisement .
• Infographic Style No.1
REVERSE
PSYCHOLOGY

 Definition
 Technique
 Discovery

Fatima Tu Zahra
 DEFINITION

“ The principle or practice of

subtly encouraging a behavior
.

or belief by advocating its

opposite .”

.
 Technique

 Reverse psychology, is a technique of

manipulation used for getting a person to do
something by telling them not to do it or
suggesting that they should not do it because
they probably can’t.
 Technique

 This technique is driven by the fact that by

telling someone that they are incapable of
doing something or that they can’t have
something, you’re driving the person to do
exactly that to prove that you’re wrong, and
to rebel against the feeling of being told
what to do.
 Technique
STEP 1 STEP 2
 You can Use subtle
 Start by presenting
ways to make the
an option/opinion
option enticing

STEP 3 STEP 4

 Discourage or  Push the person to

argue against the make a decision
option you want
 Technique
Enticing Option: Discourage: Push the person to
OPINION: make a decision:
Topic Covid 19 Is We won’t be able to
I think we should not perform Good in Cold What do you say the
more easy for you.
present on topic Cold war topics, it’s Way Decision is yours.
war. more difficult for you to
handle.

STEP 2 STEP 3 STEP 4

Discourage or Push the person to
STEP 1 Option enticing argue against the make a decision:
Start by presenting option you want want
an option/opinion
 DISCOVERY

 The idea was first conceived by

scientists named “Adorno” and
.
“Horkhiemer”.

 The two developed the reverse

psychology theory in which people
respond to the reverse of what they
were told to do. The two named their
theory Psychoanalysis
.
in Reverse.
• Infographic Style No.2
IMPLICATON
OF
REVERSE PSYCHOLOGY

 Compliance

 Reactance

 Comparison

Hanzla Bin Malik

 IMPLICATON OF
REVERSE PSY-
CHOLOGY

 Reverse psychology tends to work best on

people who typically resist conformity. .

 Depending on how someone was raised,

they’ll naturally be compliant or resistant.
 Reverse psychology is based on
.
phenomenon called reactance .
 REACTANCE

 Reactance is an unpleasant motivational

arousal (reaction) to offers, persons,
.

rules, or regulations that threaten or

eliminate specific behavioral freedoms.
 Reactance occurs when a person feels
that someone or . something is taking
away their choices.
 COMPLIANCE

 In psychology, compliance refers to
changing one's behavior due to the request
.
or direction of another person.
 You probably won’t need to use reverse
psychology on a very agreeable or
compliant person, . as they’ll be more
inclined to agree to your requests.
 Compliance Vs Reactance

Compliance Reactance
In   
  Obedient  non obedient
 Agrees  Doesn’t agree
.

Implication Implication
 A compliant person is  A resistant person is
asked not to watch a asked not to watch a
certain movie . movie.
Compliance Vs Reactance
Result on Compliant Person: Result on Resistant Person:

My Elders told me not to watch I’m born free my elders can't rule
this ,I am not watching it. me. I have watched it.
No.3
EVERDAY USE
OF
REVERSE PSYCHOLOGY

 Experiment

 Usage of reverse
psychology in Marketing

 Case Study

Ayesha Tariq
 EVERDAY USE
OF
REVERSE PSYCHOLOGY

 There are a number of usage of reverse

psychology in real life.
 In Marketing .

 In Parenting
 In Teaching
 In Relationships
.
But Does Reverse Psychology
really work in real life?

Le
t
Fin s
do
ut.
.
 Don’t look in the
blue arrow
.

It’s an experiment to
Show that it works.
 Reverse psychology In
Marketing and
Don’t watch this video, because you’re probably
Advertisement
not intelligent enough to understand it.

 That was a simple example of

a complex phenomenon
called reverse psychology in
the Field of marketing or
advertisement.
 Reverse psychology in Marketing
Enticing Option Discourage: Push the person to
OPINION: make a decision:
You should buy You don’t need to look
I think you should not slim like other girls by What do you say the
other cookies they
buy these Sugar free eating sugar free Decision is yours.
are more tasty.
cookies. cookies.

STEP 2 STEP 3 STEP 4

Discourage or Push the person to
STEP 1 Option enticing argue against the make a decision:
Start by presenting option you want want
an option/opinion
SUCCESSFUL MARKETING
Result:
I need to look slim like other girls,
I’ll buy sugar free cookies.

Results
Bought sugar free Cookies
Case study Lady Gaga Uses Reverse Psychology (2013)

“Ever since Born This Way,

she’s a flop”

Reverse Lady Advertisement “Lady Gaga is no longer relevant”

psychology Gaga

and “DO NOT buy her new single

‘Applause’ on iTunes’ and
 'ARTPOP' on Nov. 11..
Case study Lady Gaga Uses Reverse Psychology (2013)
'Don't Buy New Single Album'

"

Clip ended with the text “ Stop the Drama, Start the Music."
NO.4
EVERDAY USE OF
REVERSE PSYCHOLOGY

 In parenting

 In Teaching

 Relationships

Khadija Tahir
 EVERDAY USE OF
REVERSE PSY-
CHOLOGY

 There are a number of common examples

that can demonstrate how reverse
psychology is used in real life.
 In Teaching
 In Parenting
 In Relationships
.
 Reverse Psychology
In Teaching and Par-
enting

 There are a number of common examples

that can demonstrate how reverse
psychology is used in teaching and
parenting.
 Teachers and parents can motivate their
students/kids for thinking
.
out of the box and
try innovative ideas.
 Reverse psychology in teaching and parenting
Enticing Option Discourage: Push the person to
OPINION: make a decision:
You should become You won’t be able to
I think you should not become a doctor as it’s What do you say the
a Teacher it’s easier
become a doctor. more difficult. Decision is yours.
to handle students
than handling
patient.

STEP 2 STEP 3 STEP 4

Discourage or Push the person to
STEP 1 Option enticing argue against the make a decision:
Start by presenting option you want want
an option
MOTIVATION
Result:
You are wrong I can obviously become
a doctor , I will go in a Medical College
and study Medical. .

Results
:
motivated
 Reverse Psychology
In Relationships

 There are a number of common examples

that can demonstrate how reverse
psychology is used in relationships.
 You can motivate your partner to do
something you want them to do.
.
 Reverse psychology in Relationships
Enticing Option Discourage: Push the person to
OPINION: make a decision:
You should Sit and You won’t be able to
I think you should not wash perfectly as I do What do you say the
watch some movie.
wash the dishes. so I better wash myself. Decision is yours.

STEP 2 STEP 3 STEP 4

Discourage or Push the person to
STEP 1 Option enticing argue against the make a decision:
Start by presenting option you want want
an option
Better relationship
Result:

You are wrong I can obviously wash the

dishes perfectly ,It’s a piece of cake for me
to do it perfectly. .

Results
:
Better relationship
NO.5
NEGATIVE EFFETS
OF WRONG USAGE
OF REVRESE PSYCHOLOGY

 Demotivated people

 Damaged Relation

 Conclusion

Kashan Asif
 NEGATIVE EFFETS
OF WRONG USAGE
OF REVRESE PSYCHOLOGY

 If reverse psychology used on compliant

person It can cause harm. There are a
number of negative effects of wrong usage
of reverse psychology .
 Demotivated people
.
 Damaged relationship
 Reverse psychology on a compliant person
Enticing Option: Discourage: Push the person to
OPINION: make a decision:
Topic Covid 19 Is We won’t be able to
I think we should not perform Good in Cold What do you say the
more easy for you.
present on topic Cold war topics, it’s Way Decision is yours.
war. more difficult for you to
handle.

STEP 2 STEP 3 STEP 4

Discourage or Push the person to
STEP 1 Option enticing argue against the make a decision:
Start by presenting option you want want
an option
DEMOTIVATION
Result:
You are right we should not
present on it. It’s really difficult. .

Results
:
demotivated
DAMAGED RELATIONSHIP
Result:
A compliant person will feel bad because you looked
down upon her and distance herself from you..

Results
:
Damaged relation
 CONCLUSION

 You can use reverse psychology as a “TOOL” .

 Reverse psychology can be used in various
ways; for various fields of life .

.
 CONCLUSION

 before you do this, make sure that

reverse psychology is the right
course of action, and consider its
potential downsides, such as the
damage that it can cause to your
relationships.
.
 CONCLUSION

 Reverse psychology works primarily

because when people feel pressured to
act a certain way, they try to do the
opposite in order to assert their
autonomy and increase their sense of
control.

.
THANK YOU
Hope you enjoyed 