Vehicle manufacturers

Michelin
restaurant guide
Available
restaurants
Michelin tourist
guide and roadmap Tyre changing or
replacing tread of
Consolidate
Tyre worn tyres
Place to visit fragmented
landscape

Change, Buy, Sell, Broken parts Fleet

Retread the tyre maintenance
Inventory

Light mechanical
Loss revenue due Road assistance
services
ONCall tyre Lack of specific tyre model to transition
service
Selling tyres and
Tyre stocking Geographically difficult Not digitalized mechanical
ONCall 2.0 small to support locally transaction on services
Maintenance repairs ONCall 2.0
coverage by
themselves Multiple Administrative inefficiency, Poor demand
franchised dealers errors, delays in payment forecasting
Outsourced in 600 locations
maintenance Fragmented Tyres storage
coverage Liberty to sell vendors(400) different models, Low fill rate
other tyre brands different brands