EMPOWERMENT TECHNOLOGIES

ICT PROJECT
FOR SOCIAL
CHANGE
LESSON 4
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Planning a Social Campaign

Before starting a project or campaign, you should
be able to do the necessary paperwork better known
as a Concept Paper. This allows experts to see if
your project is doable over the time frame that was
given and if it significant enough to be made into a
reality.

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Concept Paper
Concept papers are summaries of projects or issues that
contemplate interests, experience and expertise that
commonly serves as a purpose of delivering an in-depth
discussion of a certain topic that a person has a strong
position on. The terms "concept paper”, “proposal" or
“abstract” are often used interchangeably as they can be
used for the same function.

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Elements of a Concept Paper

1. Title Page
2. Introduction
3. Purpose
4. Description
5. Support
6. Contact Information
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Title Page
The title of your concept paper will serve a lot in
terms of getting the audience interest, so make sure
to have a short but a catchy and interesting title of
your chosen topic. The title of your project or
concept paper should also give a full overview of
what the concept paper is all about and what are
the things you are resounding out about.
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Introduction
This includes your mission and vision and a
brief introduction of your project/campaign

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Purpose
This includes the reason why the
project/campaign is worth your sponsor’s
time, effort and money.

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Description
This includes all the necessary information
about the project. It involves the website
or page you are going to produce and the
purpose of each and how they work

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Support
This contains the budget needed for the
project, though some concept papers do
not specify any amount requested by the
sponsor.

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Contact Information
This includes the information on how the
group can be contacted.

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SMART
Specific
Measurable
Attainable
Realistic
Time-Bound
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Sample Concept Paper

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Sample Concept Paper

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Sample Concept Paper

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Sample Concept Paper

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Sample Concept Paper

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Sample Concept Paper

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Sample Concept Paper

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Sample Concept Paper

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Sample Concept Paper

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Sample Concept Paper

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Sample Concept Paper

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ICT Project Process

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PLANNING

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DEVELOPMENT

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RELEASE AND PROMOTION

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MAINTAINNANCE

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