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Why ? & How ?

• Is the need of • Large Scale Awareness and


Sensitization
developing context
• Skill
to : • Developing Collection
– Ensure Food Mechanism of Inputs for
Security processing in to high value
and marketable products
– Poverty • Infrastructure Raising
Reduction • Developing Production
– Generate Mechanism and Product
innovation
Employment
• Developing Distribution
mechanism & channels
What is an Agro Based MSME
Is the dream of millions of small and marginal
farmers, young & aspiring entrepreneurs &
consumers and developing economies to take
forward the challenge to compete with large scale
productions, big production houses, established
consumer chains and established or Developed
Economies with ensuring value for farmers produces,
value for natural and organic products and value for
innovations with adopting climate change challenges
in agri productions and pulling consumer mindset
towards use and consumption of eco-friendly and
healthy products.
Understanding the Backdrop
• Factor Conditions
– Land, Labour, Inputs, etc.
• Demand Conditions
– Backward & Forward Linkages, competitive market
conditions
• Institutional Setups
– Technical Knowhow/technology, Machinery, financial
support, etc.
• Market Alignments
• Similar Products, VCA/VCD, scope for alignments,
innovation, product development, packaging &
Branding, Distribution Channels
Scope & Challenges
• Scope for 2 types of Agri based MSMEs
– 1. Agri inputs MSMEs ( seeds, fertilizer, implements and
machineries) and
– 2. processing and production of different high value
marketable products out of agricultural produces
• Availability of varied agri commodities is a gift of tropical
and sub tropical climate of India
• Changing mind set of consumer towards new and
innovative products
• Different Programmatic approach ( Schemes and
programmes by GoI and different State Governments)
• Credit linkages (Approach, Documentation,) from Banks,
NABARD, SME Sector finances, MFIs etc.
Challenges
• Up scaling the production
• Very low scale input, Storage and holding capacity of
SMEs
• Establish input collection mechanism
• Skill of farmers and workers
• Payments & labour issue
• Product Development & Innovation support
• Direct Competitions with established products,
synthetic, plastic and other low cost products
• Customization of machineries
• Financial Barriers for product development/innovations,
packaging, leveling, branding etc.
• Market and Distribution channels
Jayadev Banana Steam Products
: A Case Study
Jayadeba Banana Stem Products
• An Agro Based MSME
• Best out of Waste [ https://youtu.be/kXrBV5dlxY8 ]
• Complete use of Banana Stem
• First in India to Develop a complete Banana Stem Based Value Chain
• First in India to produce Bio-Char and Jeevasara with rich in potassium, high
organic carbon and pH value
• First in India to Provide Shelf Life to Banana Stem based Food products
• Got an opportunity to participate in Indian Science Congress 2023 as
Innovative Products of the Year
( Video Link : https://www.youtube.com/watch?v=ACGArDp9iKg)
• Providing Economic Support to more than 1000 farmers families
( Video Link : https://www.youtube.com/watch?v=UX3LYmL8_WM)
• Direct Employment of 60 Young rural unemployed Boys & Girls.
• Awarded as Best and Innovative products @ Recently Concluded Sisir Saras
2023.
• Creating R & D opportunity by making tie ups with CSIR IMMT, OUAT, etc.
President, JBFAA Receiving the
Best Innovative products award DG CSIR Dr. N. Kalaiselvi Testing
from Hon. Min. of PR, GoO Sri our Banana Stem Food Products
Pradip Amat

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