BBSA/DBSA 2204: BUSINESS ETHICS / BUSINESS

ETHICS PRINCIPLES

CHAPTER TWO

• Abdiladif aden jama derie

• 20/bcc/bu/r/1002
 VALUES:

values are the beliefs and principles that guide our behavior and decisions. in the context of

business ethics, values such as honesty, respect, responsibility, fairness, and accountability are

important in establishing an ethical culture. these values help individuals and organizations make

decisions that are morally sound and in line with the expectations of society.

VIRTUES:

virtues are positive traits and habits that contribute to ethical behavior. in the context of business

ethics, virtues such as courage, compassion, integrity, and diligence can help individuals and

organizations overcome ethical dilemmas and make difficult decisions. by cultivating virtues,

individuals can develop the character and habits necessary to act ethically in all situations .
 INTEGRITY

integrity refers to the consistency between our actions and our values. a person

with integrity is honest, trustworthy, and follows through on their commitments.

in the context of business ethics, integrity is important in establishing trust and

credibility with customers, employees, and other stakeholders. without integrity,

individuals and organizations can quickly lose the trust of those they interact

with, leading to reputational damage and financial losses.

 HONESTY:

honesty is the act of telling the truth and being transparent in our dealings with others. it is a

key component of building trust and maintaining ethical relationships. in the context of

business ethics, honesty is important in establishing credibility with customers, employees, and

other stakeholders. by being honest about their products, services, and business practices,

organizations can build a reputation for integrity and transparency, which can ultimately lead

to increased loyalty and profitability.

 FAIRNESS:

fairness is the practice of treating others impartially and without bias. in business, fairness

means providing equal opportunities and rewards based on merit, rather than

discrimination or favoritism. fairness is important in establishing a level playing field for

all employees, regardless of their background, race, gender, or other characteristics. by

treating all employees fairly, organizations can build a culture of respect and inclusion,

which can ultimately lead to increased productivity, innovation, and profitability.

 THE GOLDEN RULE:

the golden rule is a fundamental principle of ethical behavior that emphasizes the

importance of treating others with respect and dignity. it requires us to put

ourselves in the shoes of others and act accordingly. in the context of business

ethics, the golden rule means treating customers, employees, and other

stakeholders with respect, honesty, and fairness. by upholding the golden rule,

individuals and organizations can build strong relationships and a reputation for

ethical behavior, which can ultimately lead to increased trust, loyalty, and profitability.
in summary, values, virtues, integrity, honesty, fairness, and the golden rule

are all important concepts in business ethics. by upholding these principles,

individuals and organizations can build a culture of respect, trust, and

integrity, which can ultimately lead to increased profitability and success

THANK YOU