Lecture 3

OBJECTIVES
a. Define aesthetics as a branch of philosophy concerned

with art.
b. Enumerate the various terms used in aesthetics.
c. Classify the arts based on perception by the senses
d. Discover the Filipino aesthetic worldview.
e. Demonstrate the Filipino sense of beauty in some
indigenous, folk and pop arts.
f. Compare the Filipino sense of art and beauty to that of
Western and Japanese.
g. Formulate an aesthetic approach to Art Appreciation.
h. Make an artwork that shows the Filipino concept of
art and beauty. DR. ALLAN C. ORATE, UE
UE. DR. ALLAN C. ORATE
READINGS
3.1. Miller, Ellen (2004), “Introduction to Aesthetics” in
http://users.rowan.edu/~millere/Introduction %20 to
%20Aesthetics.htm
3.2. Jocano, Landa F (2001). “Aesthetic Dimension,” in

Filipino Worldview, Quezon City: PUNLAD Research House,
2001. pp.135-144.
3.3. Lloren, Gregg S (2011). “Horror Vacui and the Pinoy

Inclination for Filling Up Every Inch of Space” in
https://www.academia.edu.
DR. ALLAN C. ORATE, UE
VIDEOS
3.1. “Japan Minimalists: A New Way of Life,” https://
www.youtube.com/watch? v=ACUE_Y67qlk.
3.2. “Pop Art Jeepney in the Lovely Philippines,” in

https://www.youtube.com/watch?v=Pxt8YziLy8Q
3.3. Pink Floyd, The Dark Side of the Moon” (1972), in

https://www.youtube.com/watch7v=BJ99YMQzs
3.4. “Piliin Mo ang Pilipinas,” https://www.youtube.

com/results?search_query=piliin+mo+ang+pilipin
as+angeline+quinto+official+music+video

LECTURES
3.1. The Field of Aesthetics
3.2. Aesthetics Terms
3.3. Hierarchy of Beauty
3.4. The Filipino Aesthetic Worldview

LECTURE 3.1
The Field of Aesthetics

UE. DR. ALLAN C. ORATE DR. ALLAN C. ORATE, UE
Etymology
“AESTHETICS”
GREEK
aesthesis
ENGLISH
Magritte, The
“sensory perception” False Mirror

ALEXANDER
BAUMGARTEN
(1714-1762)
Aesthetics
The word “aesthetics” was first employed by Baumgarten

to mean “the science of sensory perception.” Particularly,
he used it to denote a realm of concrete knowledge, as
distinct from the abstract where content is communicated
in sensory forms.
AESTHETICS
Theory about the ultimate

Philosophy reality of things
Nature of Beauty: Why are

of beauty
beautiful things beautiful?
and art Essence of Art: What makes

something a work of art?

AESTHETIC
DEFINITION
is the creation by the artists in their creativity
and appreciation by the art spectator with artistic taste
of BEAUTIFUL anything with a value that delights
human-made art distinguished from nature

objects.

TWO WAYS OF
CONSIDERING BEAUTY
RELATIVE ABSOLUTE
“Beauty is in the “Beauty is in
eye of the beholder.” the thing itself.”
SUBJECT OBJECT
DIVISION OF AESTHETICS
THEORY OF BEAUTY
Nature of beautiful things
THEORY OF ART
Essence of art
THEORY OF ART CRITICISM

Evaluation of the merit or
demerit of works of art
Botticelli, Birth of Venus, 1482
Zyphers
Venus
Nymph
THEORY OF ART: Is this art? Why?

THEORY OF ART CRITICISM: Is this art great? Why?
Model:
Simonetta
Vespucci
THEORY
OF
BEAUTY:
Is she
beautiful?
Why?

LECTURE 3.2
Aesthetic Terms

CATEGORIES OF VALUE
LOGICAL True and False
ETHICAL Good and Bad
AESTHETIC Beautiful and Ugly

AESTHETICS VALUES
BEAUTIFUL UGLY
Delights Glooms
Wow! Yak!
Walastik! Eww!
Hanep! Sus!
AESTHETIC VALUES ACCORDING TO THE SENSES
SENSES SENSING: Sense-Data FORMS OF ART
SEEING: Color, VISUAL ART: Painting,

EYE Sculpture, Architecture,
Shape, Size, Motion Dance, Drama
EARS HEARING: Sound AUDITORY ART: Music, Drama
OLFACTORY ART:
NOSE SMELLING: Odor
Perfume Making
TONGUE TASTING: Taste CULINARY ART: Cooking
TOUCHING: Texture, TACTILE ART:

SKIN
Shape, Size, Motion Sculpture, Lovemaking
IMAGI- IMAGINING: Images IMAGINATIVE ART:

NATION Literature, Drama
SENSES SENSING: Sense-Data FORMS OF ART
SEEING: Color, VISUAL ART: Painting,

EYE Sculpture, Architecture,
Shape, Size, Motion Dance, Drama
EARS HEARING: Sound AUDITORY ART: Music, Drama
OLFACTORY ART:
NOSE SMELLING: Odor
Perfume Making
TONGUE TASTING: Taste CULINARY ART: Cooking
TOUCHING: Texture, TACTILE ART:

SKIN
Shape, Size, Motion Sculpture, Lovemaking
IMAGI- IMAGINING: Images IMAGINATIVE ART:

NATION Literature, Drama
SENSE-DATA BEAUTIFUL UGLY
COLOR Picturesque Blur
SHAPE Pretty Grotesque
SIZE Cute Piquant
MOTION Graceful Awkward
SOUND Lovely Droll
ODOR Fragrant Foul
TASTE Delicious Pungent
TOUCH Pleasant Harsh
IMAGE
UE. DR. ALLAN C. ORATE Fantastic Ridiculous
SENSE-DATA BEAUTIFUL UGLY
COLOR Picturesque Blur
SHAPE Pretty Grotesque
SIZE Cute Piquant
MOTION Graceful Awkward
SOUND Lovely Droll
ODOR Fragrant Foul
TASTE Delicious Pungent
TOUCH Pleasant Harsh
IMAGE
UE. DR. ALLAN C. ORATE Fantastic Ridiculous
Kandinsky, Color Composition PICTURESQUE Beautiful Color

PICTURESQUE
Beautiful Color
Pink Floyd, Brain Damage:

The Dark Side of the Moon,
Psychedelic Rock Music
Video, 1972
Mondrian,
Composition with
Red, Yellow and
Blue, 1924
PICTURESQUE
Beautiful Color

Malevich
White on
White
1924
BLUR
Ugly
Color

UE. DR.PICTURESQUE:
ALLAN C. ORATE Rainbow: Beautiful Color in Nature
Sunset
UE. DR. ALLAN in a
C. ORATE Beach, San Roque Northern Samar
Amorsolo,
UE. Sunset
DR. ALLAN C. ORATE ROMANTIC REALISM
Van
UE. DR.Gogh, Sunset
ALLAN C. ORATE in the Wheatfield EXPRESSIONISM
Lichtenstein,
UE. Sinking
DR. ALLAN C. ORATE Sun POP ART
Monet,
UE. Venice
DR. ALLAN at
C. ORATE Twilight IMPRESSIONISM
Munch
Scream
1894
EMOTIONAL
EFFECT OF
COLOR

COLORFUL BUILDING
UE. DR. ALLAN C. St. Basil’s

ORATE Cathedral, Moscow Russia
FILIPINO
SENSE OF BEAUTY
The colorful is
beautiful.

HORROR VACCUI:
Fear of Empty Space

Horror Vacui
Oil on Canvas
Painting by
Alfonso Ossorio

Horror Vacui
Oil on Canvas
Painting by
Alfonso Ossorio

Horror Vacui
Oil on Canvas
Painting by
Alfonso Ossorio

HORROR
VACUI IN
CHILDREN’S
ART
Painting by
Carl Lenn
Nasayao
16th World
Habitat Day
Children’s
Painting
Contest

Horror Vacui
Oil on Canvas
Painting by
Alfonso Ossorio

Francisco, Katipunan
Francisco, Pista sa Angono
Francisco, Muslim Betrothal
Francisco,
Bayanihan

COLORFUL DESIGN IN PHILIPPINE FOLK ART

PICTURESQUE
Beautiful Color in
Philippine Art
Video 3.1.

UE.THE COLORFUL
DR. ALLAN C. ORATE ART OF THE PHILIPPINE KALESA
THE C.COLORFUL
UE. DR. ALLAN ORATE ART OF TRICYCLE DESIGN
COLORFUL
UE. DR. ALLAN C. ORATE PHILIPPINE ICE CREAM CART
COLORFUL
ART OF THE
PAROL
Lanterns
made of
capiz shells
with twikling
light design

Giant Lantern Festival, Pampanga
COLORFUL PHILIPPINE INDIGENOUS ART

Vinta
Badjao
Art

Sarimanok Design
Maranao Art

Abdul Mari Imao, Sarimanok, 1975
Tinalak, Tiboli Art

Tiboli Woman
Weaving Tinala’k,
(Dreamweaver)

Tinalak
Clothes

Nike Shoes with Tinala’k Design
COLORFUL COSTUMES
ACCESSORIES AND DECORATION

UE. DR. ALLAN C. ORATE BANDERITAS DURING PHILIPPINE
COLORFUL
PAHIYAS FESTIVAL, LUCBAN QUEZON
UE. DR. ALLAN C.SINULOG
ORATE FESTIVAL, CEBU CITY
UE. DR. ALLAN C.KADAYAWAN
ORATE FESTIVAL, DAVAO
PENAGBENGA FESTIVAL, BAGUIO CITY
UE. DR. ALLAN C.DINANGYANG
ORATE FESTIVAL, ILOILO
ATI-ATIHAN FESTIVAL, KALIBO AKLAN
UE. DR. ALLAN C.MASSKARA
ORATE FESTIVAL, BACOLOD
UE. DR. ALLAN C. ORATE FESTIVAL, SOUTH COTABATO
TINALAK
THE COLORFUL
IS BEAUTIFUL

Piliin Mo ang Pilipinas
Angeline Quinto
Music Video
2012
PRETTY
Beautiful Shape
GROTESQUE
Ugly Shape

THE BEAUTIFUL SHAPE OF A DOME
St.Peter’s
UE. DR. ALLAN C. ORATE Basilica, Vatican City
DOME
House of Congress, Washington D.C.

DOME
UE. DR. ALLAN C. ORATE Taj Mahal, Agra India

DOME
Hagia
UE. DR. ALLAN C. ORATE Sophia, Istanbul Turkey
Beautiful Shape
Sydney
UE. DR. ALLAN C. ORATE Opera House, Australia
SEXY
Beautiful shape of the
female body

Ingres, The Grande Odalisque

Ingres, The Odalisque with a Lute Player

Juan Luna, The Odalisque

Mucha
Absinthe Robette
1901
STYLE
Art Nouveau

Venus of
Willendorf,
35,000 BC
GROTESQUE
Ugly Shape

Grotesque
Face
Leonardo,
Grotesque
Faces, 1492

Leonardo, Grotesque Faces, 1492
CUTE
Beautiful Size
PIQUANT
Ugly Size

GREEK AND
WESTERN SENSE
OF BEAUTY
The big is
beautiful.
Statue of Zeus
435 BC, 40 ft. high
Colossus of Rhodes
280 BC, 100 ft. high

Statue of
Liberty, 1886
305 ft. high

THE TALLEST BUILDINGS IN THE WORLD
Burj
Khalifa,
Taipei Dubai,
Sears 101, 2,772 ft.
Empire Tower, Taiwan,
State Chicago, 1,666 ft
Building, 1,450 ft.
Pyramid New York
of Kufu 1,250 ft.
Egypt,
420 ft.

Burj Khalifa
Dubai
2,772 feet high
163 Floors
Scene from the

Making of Mission
Impossible: Ghost
Protocol, 2011

TALLEST BUILDING IN
THE PHILIPPINES
PBCom Tower
Ayala Makati City
790 feet high
55 floors
JAPANESE
SENSE OF
BEAUTY
The small is
beautiful.
BONSAI
Miniature Tree
in a Pot
SMALLEST ORIGAMI
Folded from a
piece of plastic
film measuring
0.1 x 0.1 mm by
Naito Akira in
2004

HAIKU
Japanese short poem
composed of 3 lines
with 17 syllables
An old, silent pond…

A frog jumps into the pond,
Splash! Silence again.
(Basho Matsuo) I walk across sand
And find myself blistering
In the hot, hot sun.

JAPANESE
SENSE OF
BEAUTY
The less is
beautiful
MINIMALISM
Use of least
number of
elements
ZEN PAINTING
Landscape

ZEN
PAINTING
Circle

ZEN PAINTING
Bamboo

ZEN PAINTING River

ZEN PAINTING
Monk Meditating
ZEN BUDDHISM
AND MINIMALISM
The cause of suffering in life is

attachment to material things. The
lesser the possessions, the lesser the
suffering. So the secret to happiness
is living a simple life.
Video 3.2.

君が代は
千代に八千代に
さざれ（細）石の
KIMIGAYO いわお（巌）となりて
こけ（苔）の生すまで
Waka Poem
794 AD Kimigayo wa
Chiyo ni yachiyo ni
National Sazare-ishi no
Anthem of Iwao to narite
Koke no musu made
Japan
May your reign

Continue for a thousand,
Eight thousand generations,
Until the pebbles
Grow into boulders
Lush with moss
UE. DR.ALLAN
UE. DR. ALLANC.C. ORATE
ORATE
GRACEFUL
Beautiful
Motion
Michael
Jackson
Beat It
1986

LOVELY Beautiful sound
DROLL Ugly sound
TIMBRE OF THE HUMAN VOICE
FLOWING EFFECT Jose Mari Chan,

(Continuous Sound) Constant Change
TREMBLING EFFECT Louis Armstrong,

TREMOLO OR VIBRATO It’s a Wonderful
(Vibrating Sound) World
PLEASANT
Beautiful Touch
KAMA SUTRA
Art of Pleasure

FANTASTIC
Beautiful Image
RIDICULOUS
Ugly Image

UE. DR. ALLAN C. ORATE Dali, The Dream
De Chirico,
Soothsayer’s
Recompense

Jacek Yerka,
Don’t Slam
the Door

Jacek Yerka,
Quiet Balance

Jacek Yerka,
Brontosaurus
Civitas

Magritte
Fine Realities
1964
FANTASTIC OR
RIDICULOUS
IMAGES?
Surrealist
Rene Magritte,
Documentary
2013

LECTURE 3.3
Hierarchy of Beauty

BEAUTY
UGLY
Simonneta
Vespucci in the
Venus Paintings
by Botticelli

A Samburo
Woman from
Kenya, Africa

Nikki Zeiring,
International
Supermodel
Vogue Magazine
2001

Dalagang
Pilipina in
Amorsolo’s
Painting

Durer
Self-Portrait
1500

Leonardo
Grotesque Face
of Scaramuccia
1492

Tom Cruise,
Hollywood Actor
Time Magazine
2003

Van Gogh
Self-Portrait
1886

14 DEGREES OF AESTHETIC VALUES
1. SUBLIME purely delights
B
2. GRAND delights and awes
E
3. ELEGANT delights and impresses
A
4. CHARMING delights and attracts
U
5. COMIC delights and entertains
T
6. TRAGIC delights and saddens
Y
7. TERRIBLE delights and fears
8. SCARRY glooms and fears
U 9. HORRIBLE glooms and saddens
G 10. BIZARRE glooms and entertains
L 11. POIGNANT glooms and attracts
Y 12. PERVERSE glooms and impresses
13. RUSTIC glooms and awes
14. PATHETIC purely glooms
SCARRY
Glooms
and fears

Larry Alcala, Splice of Life COMIC Delights and Entertains

COMIC
CHARLIE CHAPLIN
UE. DR. ALLAN C. ORATE The Tramp
Sotein
Carcass of
Beef, 1925
BIZARRE
Glooms and
Entertains

Sotein,
Carcass
of Beef,
1925

Sotein,
Carcass
of Beef,
1925

Sotein
Mad Woman
1922

Sotein
Woman in
Red, 1922

Damien Hirst ,This little piggy went to market, this little
piggy
UE. DR. ALLAN stayed at home (1996), INSTALLATION ART
C. ORATE
Damien Hirst ,This little piggy went to market, this little
piggy stayed at home (1996), INSTALLATION ART
Hirst
God
Alone
Knows,
2007

Kalo, My Birth, 1932
RUSTIC Glooms and awes Gericault, After
Death, 1721

Bernini,
UE. Ecstasy
DR. ALLAN of St. Therese, 1592
C. ORATE SUBLIME Purely delights
GRAND
Delights and awes
Beethoven
Choral: Ode to Joy
From the Ninth Symphony
Performed by Choir and
Orchestra of 10,000 Members
Osaka, Japan Comic
2014 Version
LECTURE 3.4
The Filipino
Aesthetic Worldview

ANALYSIS OF AESTHETIC TERMS
ACCORDING TO FILIPINO
ANTHROPOLOGY
Pagkataong Filipino and the

COVAR Concepts of Labas and Loob
The Beautiful Personhood

(Ang Magandang Pagkatao)
JOCANO Filipino Aesthetic Worldview

Filipino Worldview:
Ethnography of Local
Knowledge, 2001
By F. Landa Jocano
Filipino Anthropologist
ANTHROPOLOGICAL THEORY
Historical Particularism
Cultural Relativism
Cognitive Theory

A way people look at the universe
WORLDVIEW
People’s picture of the universe that lies
deep in the heart of culture
ure
u lt
C Worldview
=
Language
A system of symbols and meanings people

CULTURE use to organize their ideas which they
express through language
LANGUAGE Contains words that carries culture.
Analysis of the meaning of words in a language is analysis

of the form of culture on which lies people’s worldview
1. Natural Dimension
DIMENSIONS
OF FILIPINO 2. Biological Dimension
WORLDVIEW 3. Communal Dimension
4. Social Dimension
5. Normative Dimension
6. Ethical Dimension
7. Moral Dimension
8. Aesthetic Dimension
9. Teleological Dimension
10. Ideological Dimension
The primary Filipino aesthetic term
“Sum total of katangian (traits) of anything that gives

GANDA the highest pleasure to the senses.”
(Beauty) Relative term since its use defends on the judgment of

the beholder.
When applied to person, ganda involves both physical

appearance (ayos) and social character (ugali).
Ganda then is about the “totality of the person,” both

his pagkataong panlabas (physical appearance) and
his pagkataong panloob (social behavior).
Ganda and buti (good) are interchangeable terms so

that whatever is maganda is also mabuti. Aesthetic
taste involves moral judgement.
GANDA BUTI
(Beauty) = (Good)
AESTHETICS OF FILIPINO PERSONHOOD
(ESTETIKA NG PAGKAKATAONG FILIPINO)
Maayos
(Pagkataong Panlabas)
Beautiful physical
appearance Pagkataong Maganda Kanais-nais
Pareho sa Labas at Loob = Desirable,
Mabuti ang Ugali (Beautiful Personhood) Valuable
(Pagkataong Panloob)
Good social
behavior
Video 3.3.

GANDA
CATEGORIES (Beauty)
OF GANDA
DILAG ALINDOG RIKIT
(Gorgeousness) (Charm) (Loveliness)
RANGYA DINGAL KINANG NINGNING

(Grandeur) (Magnificence) (Radiance) (Luster)
LAMBING AMO
(Affection) (Gentleness)
INAM KINTAB LUNINGNING

(Goodness) (Radiance) (Luster)
KISIG GILAS KISLAP

(Proportion) (Symmetry) (Radiance)
GANDA
CATEGORIES (Beauty)
OF GANDA
Ganda that is
overwhelming
DILAG ALINDOG RIKIT

Gorgeous display Gorgeous display
of ganda in of ganda in
appearance cosmetics, jewelry
speech, action or LAMBING
attire AMO

(Goodness) Implies orderliness, (Radiance) (Luster)
neatness or fineness
Masculine atrributes of handsomeness

KISIG GILAS KISLAP
GANDA
CATEGORIES (Beauty)
OF GANDA
Feminine
DILAG ALINDOG attribute of RIKIT
(Gorgeousness) (Charm) being (Loveliness)
attractive

LAMBING AMO
Affectionate feminine The charm of being
attractive behavior and ways of gentle and docile
speaking. Wholesomeness in
appearance or act that draws
the attention of perceiver.
KISIG GILAS KISLAP

GANDA
CATEGORIES (Beauty)
OF GANDA The form of
beauty that
DILAG ALINDOG glows RIKIT

Kinang,
ningning,
kintab and
luningning
LAMBING AMO
all refer to
glittering
beauty
Sparkling beauty, like

enthusiasm or
KISIG GILAS KISLAP
excitement
THE PHENOMENON OF GANDA
As an affective phenomenon
Ganda is judged in terms of NAKAKABIGHANI: Ganda evokes desirability

the emotion or the sentiment NAKAKAAKIT: It attracts
it evokes from the perceiver NAKAKATAWAG NG PANSIN: It calls attention
As an olfactory sense phenomenon
Ganda is judge through NANANATILI O NAMAMALAGI: Ganda makes its

scent or sense of smell presence felt (amoy bagong paligo)
MALINIS: It fells or smells clean (malinis
haplusin/amoy-malinis
SARIWA: It smells or fells fresh (amoy-sariwa,
amoy-pinipig)

As behavioral, ethical phenomenon
Ganda is judged in terms of MAHINHIN: It is coy, dainty, demure

action, public appearance or MABAIT: It is good-natured, considerate
human relation (ugali) MAGALANG: it is respectful or polite
As a physical phenomenon
Ganda is judge as a concrete MAKINIS ANG BALAT: Smooth skin

entity with physical attributes MAAMO ANG MUKHA: Gentle, docile face
MATIPUNO ANG KATAWAN: Healthy body
MATIKAS ANG TINDIG:
As a capability phenomenon
Ganda is judge as the ability MASIPAG MAGTRABAHO: Industrious

to perform work or do things MAGALING MAGLUTO: A good cook
MAHUSAY KUMANTA: A good singer
MASIPAG MAKISIG
MAGTRABAHO
MATIPUNO MAHUSAY
ANG KATAWAN MAGPINTA

MAAMO
ANG MUKHA MARANGYA
MARIKIT MAALINDOG

"[The women I paint should
have] a rounded face…. The eyes
should be exceptionally lively,
not the dreamy, sleepy type….
The nose should be of the blunt
form but firm and strongly
marked.... The ideal Filipina
beauty should not necessarily be
white complexioned, nor of the
dark brown color of the typical
Malayan, but of the clear skin or
fresh colored type which we
often witness when we met a
blushing girl.“
FERNANDO AMORSOLO
Amorsolo, Girl with

a Basket of Fruits
Amorsolo,
The Fruit
Gatherer

Amorsolo,
The Fruit
Gatherer

Amorsolo,
Woman in
a Tobacco
Field

Amorsolo,
The Smiling
Palay Maiden

Amorsolo,
Girl with
a Jar

Amorsolo,
Girl with
a Coconut

Amorsolo,
Girl Taking
a Bath

Amorsolo,
Girl on a
Bath

Amorsolo,
Dalagang
Filipina

All societies have aesthetic standards for
appreciating things. This appreciation is
essentially a collective formation, deeply
embedded in symbols and meanings of
society. These symbols and meanings are
closely associated with the people’s concept
of ganda as this materializes in their ways
of experiencing the world or rationalizing
their relationship with it. Ganda may be
viewed not only as an emotion experienced
in the encounter of what is pleasurable but
also as a particular cast of mind out in the
world of objects.
Jocano, Filipino Worldview
FACEBOOK GROUP
PSU Faculty Training GE Art

Appreciation Summer 2018

ACTIVITY AND
ASSESMENT

ACTIVITY AND ASSESMENT
INDIVIDUAL ACTIVITY
1. Make an horror vacui painting that

shows the Filipino concept of space
and beauty
2. Make a minimalist painting that shows
the Japanese concept.

RUBRICS FOR ACTIVITY 3
Excellent Good Fair Needs
CRITERIA Improvement
(10-12 points) (7-9 points) (4-6 points) (1-3)
The application of
The application of The concept is The concept is
Application of the concept is correct correctly applied to the concept is wrongly applied
the concept of correct but only in
horror vacui in the whole the large part of the the small part of the to the whole
composition composition. composition composition
The application of
The application of The concept is
Application of the the concept is correct correctly applied to the concept is The concept is
wrongly applied
concept of correct but only in
in the whole the large part of the to the whole
minimalism composition composition. the small part of the composition
composition
There are some

Many parts of The whole
Aesthetic The whole parts of the
value of the composition is very composition that the composition are composition is
not pleasing to not pleasing to
composition pleasing to look at. are not pleasing see. look at.
to see.

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OBJECTIVES

a. Define aesthetics as a branch of philosophy concerned

3.2. Jocano, Landa F (2001). “Aesthetic Dimension,” in

3.3. Lloren, Gregg S (2011). “Horror Vacui and the Pinoy

3.2. “Pop Art Jeepney in the Lovely Philippines,” in

3.3. Pink Floyd, The Dark Side of the Moon” (1972), in

3.4. “Piliin Mo ang Pilipinas,” https://www.youtube.

DR. ALLAN C. ORATE, UE

3.1. The Field of Aesthetics

3.2. Aesthetics Terms

3.3. Hierarchy of Beauty

3.4. The Filipino Aesthetic Worldview

DR. ALLAN C. ORATE, UE

DR. ALLAN C. ORATE, UE

UE. DR. ALLAN C. ORATE

The word “aesthetics” was first employed by Baumgarten

Theory about the ultimate

Nature of Beauty: Why are

and art Essence of Art: What makes

UE. DR. ALLAN C. ORATE

is the creation by the artists in their creativity

and appreciation by the art spectator with artistic taste

of BEAUTIFUL anything with a value that delights

human-made art distinguished from nature

UE. DR. ALLAN C. ORATE

THEORY OF ART CRITICISM

THEORY OF ART: Is this art? Why?

UE. DR. ALLAN C. ORATE

DR. ALLAN C. ORATE, UE

LOGICAL True and False

ETHICAL Good and Bad

AESTHETIC Beautiful and Ugly

UE. DR. ALLAN C. ORATE

SEEING: Color, VISUAL ART: Painting,

EARS HEARING: Sound AUDITORY ART: Music, Drama

TONGUE TASTING: Taste CULINARY ART: Cooking

TOUCHING: Texture, TACTILE ART:

IMAGI- IMAGINING: Images IMAGINATIVE ART:

SEEING: Color, VISUAL ART: Painting,

EARS HEARING: Sound AUDITORY ART: Music, Drama

TONGUE TASTING: Taste CULINARY ART: Cooking

TOUCHING: Texture, TACTILE ART:

IMAGI- IMAGINING: Images IMAGINATIVE ART:

UE. DR. ALLAN C. ORATE

Pink Floyd, Brain Damage:

UE. DR. ALLAN C. ORATE

UE. DR. ALLAN C. ORATE

UE. DR. ALLAN C. ORATE

UE. DR. ALLAN C. St. Basil’s

UE. DR. ALLAN C. ORATE

UE. DR. ALLAN C. ORATE

UE. DR. ALLAN C. ORATE

UE. DR. ALLAN C. ORATE

UE. DR. ALLAN C. ORATE

UE. DR. ALLAN C. ORATE

UE. DR. ALLAN C. ORATE

UE. DR. ALLAN C. ORATE

UE. DR. ALLAN C. ORATE

UE. DR. ALLAN C. ORATE

UE. DR. ALLAN C. ORATE

UE. DR. ALLAN C. ORATE

UE. DR. ALLAN C. ORATE

UE. DR. ALLAN C. ORATE