PROJECT

PROPOSAL
PROJECT PROPOSAL
• A HIGHLY PERSUASIVE AND INFORMATIVE DOCUMENT THAT AIMS TO
ADDRESS A PARTICULAR PROBLEM OR ISSUE
•  A DOCUMENT THAT OUTLINES EVERYTHING THE STAKEHOLDERS
NEED TO KNOW TO INITIATE A PROJECT. A FIRST STEP TOWARDS
GETTING A PROJECT OFF THE GROUND
•  A DETAILED DESCRIPTION OF A SERIES OF ACTIVITIES AIMED AT
SOLVING A CERTAIN PROBLEM
•  IT IS A BID OR OFFER TO INITIATE A PROJECT FOR AN INDIVIDUAL OR
A GROUP. IT RANGES FROM 1,000 TO 2,000 WORDS DEPENDING ON THE
COMPLEXITY OF THE PROJECT BEING PROPOSED
PARTS OF A PROJECT PROPOSAL
1. COVER LETTER
• INTRODUCES THE PROPOSAL TO THE READER
• STATES THE PROJECT PROPOSAL TITLE, DATE THE
PROPOSAL WAS REQUESTED, GENERAL PURPOSE
AND SCOPE OF THE PROPOSAL, AND
ACKNOWLEDGMENT OF PEOPLE WHO HAVE
CONTRIBUTED TO THE COMPLETION OF THE
PROPOSAL.
PARTS OF A PROJECT PROPOSAL
2. TITLE PAGE
• INCLUDES THE PROJECT TITLE THAT IS CONCISE
AND INFORMATIVE
• INCLUDES THE LEAD ORGANIZATION, PLACE AND
DATE OF PROJECT, CLIENT’S OR DONOR’S NAME,
PROPONENT’S NAME AND THE DEPARTMENT OR
ORGANIZATION HE/SHE REPRESENTS AND DATE OF
SUBMISSION.
PARTS OF A PROJECT PROPOSAL
3. ABSTRACT OR EXECUTIVE SUMMARY
• INCLUDES THE OBJECTIVES, IMPLEMENTING
ORGANIZATION, MAJOR PROJECT ACTIVITIES, AND TOTAL
PROJECT COST
• USUALLY COMPOSED OF 200 TO 250 WORDS AND
HIGHLIGHTS ONLY THE MAJOR POINTS; SOME ABSTRACT
MAY BE LONGER DEPENDING ON THE CULTURE OF THE
FUNDING AGENCY
• USES A PARAGRAPH FORMAT
PARTS OF A PROJECT PROPOSAL
4. CONTEXT OF THE PROPOSAL
• DESCRIBES THE SOCIO-ECONOMIC,
CULTURAL AND POLITICAL BACKGROUND IN
WHICH THE PROPOSAL IS SITUATED
• PRESENTS DATA COLLECTED FROM OTHER
SOURCES THAT ARE RELEVANT TO THE
PLANNING STAGE
PARTS OF A PROJECT PROPOSAL
5. PROJECT JUSTIFICATION
• PROVIDES A RATIONALE FOR THE PROJECT
• INCLUDES A PROBLEM STATEMENT THAT SPECIFIED THE PROBLEM ADDRESSED BY
THE PROJECT
• POINTS OUT WHY THE PROBLEM IS AN ISSUE THAT REQUIRES IMMEDIATE ATTENTION
• SPECIFIES THE TARGET GROUP’S NEEDS THAT ARISE FROM THE ADVERSE EFFECT OF
THE DESCRIBED PROBLEM
• PRESENTS THE APPROACH OR STRATEGY THAT WILL BE USED TO ADDRESS THE
PROBLEM
• DESCRIBES THE CAPABILITY OF THE IMPLEMENTING ORGANIZATION OR GROUP BY
STATING ITS TRACK RECORD
PARTS OF A PROJECT PROPOSAL
6. PERSONS INVOLVED
• LISTS THE PEOPLE INVOLVED IN THE
PROJECT, THEIR CORRESPONDING ROLES,
AND THEIR SUMMARY OF QUALIFICATIONS
PARTS OF A PROJECT PROPOSAL
7. PROJECT IMPLEMENTATION
• IS DIVIDED INTO TWO: ACTIVITY PLAN-SCHEDULE
OF ACTIVITIES AND RESOURCE PLAN-SPECIFIES THE
ITEMS NEEDED TO IMPLEMENT THE PROJECT
• DESCRIBES THE ACTIVITIES AND RESOURCE
ALLOCATION IN DETAIL, AS WELL AS THE PERSON IN
CHARGE OF EXECUTING THE ACTIVITIES
• INDICATES THE TIME AND PLACE OF ACTIVITIES
PARTS OF A PROJECT PROPOSAL
8. BUDGET
• PRESENTS THE EXPECTED INCOME AND
EXPENSES OVER A SPECIFIED TIME PERIOD
• ITEMIZES THE BUDGET
PARTS OF A PROJECT PROPOSAL
9. MONITORING AND EVALUATION
• SPECIFIES WHEN AND HOW THE TEAM WILL
MONITOR THE PROGRESS OF THE PROJECT
• SPECIFIES THE METHOD FOR MONITORING AND
EVALUATION
• SPECIFIES THE PERSONNEL IN CHARGE OF
MONITORING AND EVALUATION
PARTS OF A PROJECT PROPOSAL

10. REPORTING SCHEME

• SPECIFIES THE SCHEDULE FOR REPORTING
THE FINANCES AND PROGRESS OF THE
PROJECT
PARTS OF A PROJECT PROPOSAL
11. CONCLUSION
• BRIEFLY DESCRIBES THE PROJECT, THE PROBLEM IT
ADDRESSES, AND ITS BENEFITS TO ALL STAKEHOLDERS
THROUGH A SUMMARY
• DIRECTS THE READERS BACK TO THE GOOD FEATURES
OF THE PROJECT
• URGES THE READERS TO CONTACT THE PROPONENT TO
WORK OUT THE DETAILS OF THE PROJECT PROPOSAL
PARTS OF A PROJECT PROPOSAL

12. REFERENCE
• LISTS ALL THE REFERENCES USED IN
DRAFTING THE PROJECT PROPOSAL USING
THE FORMAT REQUIRED BY THE FUNDING
AGENCY
GUIDELINES IN PREPARING A PROJECT PROPOSAL

1. DECIDE ON THE PROBLEM TO BE ADDRESSED.

2. ARRANGE IDEAS SYSTEMATICALLY.
3. IDENTIFY YOUR SPECIFIC ACTIVITIES,
OUTPUTS, RESOURCES AND METHODOLOGIES.
4. CREATE A TEAM FOR THE PROJECT AND ITS
DUTIES AND RESPONSIBILITIES.
5. IDENTIFY THE FUND SOURCES OF THE PROJECT.
GUIDELINES IN PREPARING A PROJECT PROPOSAL

6. TALK ABOUT THE PLANS FOR THE PROJECT.

7. HAVE SUFFICIENT TIME FOR PLANNING.
8. ORIENT TEAM MEMBERS ON THEIR TASKS AND
RESPONSIBILITIES.
9. ENSURE THAT OBJECTIVES AND ACTIVITIES
ARE WITHIN THE GIVEN TIME AND RESOURCES.
10. STUDY WELL THE PROJECT PROPOSAL.
 HOW TO WRITE A PROJECT PROPOSAL

STEP 1. DEFINE THE PROBLEM

• MAKE YOUR AUDIENCE SEE THE PROBLEM THE WAY
YOU SEE IT.
• MAKE SURE THAT THE MAIN POINT IS WELL
DESCRIBED AND IN A MANNER THAT RESONATES
WITH THEM.
• DON’T EXAGGERATE. INSTEAD, USE DATA FROM
YOUR RESEARCH TO BACK UP YOUR ASSERTIONS.
 HOW TO WRITE A PROJECT PROPOSAL

STEP 2. PRESENT YOUR SOLUTION

• DISCUSS WHY OTHER SOLUTIONS WON’T
WORK FOR THE SITUATION.
• BACK-UP THE PROPOSED SOLUTIONS.
• PRESENT THE IMPACT OF THE SOLUTION
• PROVIDE RESEARCH-BACKED EXAMPLES..
 HOW TO WRITE A PROJECT PROPOSAL

STEP 3. DEFINE YOUR DELIVERABLE AND

SUCCESS CRITERIA
• PROVIDE A PICTURE OF THE FUNCTIONS AND
ATTRIBUTES OF THE DELIVERABLE AND
INDICATORS OF THE SUCCESS OF THE
PROJECT
 HOW TO WRITE A PROJECT PROPOSAL

STEP 4. STATE YOUR PLAN OR APPROACH

• DISCUSS HOW TO ACHIEVE THE OBJECTIVES
OF THE PROJECT. EXPLAIN THE APPROACH,
IT’S RELEVANCE, EFFECTIVENESS, AND HOW
PROBLEMS WILL BE MANAGED
 HOW TO WRITE A PROJECT PROPOSAL

STEP 5.OUTLINE YOUR SCHEDULE AND

BUDGET
• BREAK DOWN PROJECT COSTS AND
DETAIL TO MEET THE DEADLINES
 HOW TO WRITE A PROJECT PROPOSAL

STEP 6. TIE IT ALL TOGETHER

• SUMMARIZE THE PROBLEM, SOLUTION AND
BENEFITS. EMPHASIZE THE SIGNIFICANT
PARTS, AND MAKE THE PROPOSAL STAND
OUT BY RESTATING IDEAS
 HOW TO WRITE A PROJECT PROPOSAL

STEP 7. EDIT OR PROOFREAD YOUR

PROPOSAL
• REWRITE TO MAKE IT INTERESTING,
HELPFUL, CLEAR, AND PERSUASIVE. ASK FOR
FEEDBACK.