PSYCHOLOGICAL

PERSPECTIVE
INDIVIDUALISM
VS.
COLLECTIVISM
 M
SEPTEMBER
21,2021
REPORTERS
GOOD DAY!
Our objective for today’s presentation are:
(1) Familiarizing ourselves with the concepts
of Individualism and Collectivism.
(2) Learn how this concept are applied in the
real world.
(3) To be able to distinguish the self ,others
and also learn to understand that we all have
different upbringing.

01. JOHN JERIC GACO 02. RICA MAYE FERNANDEZ

07
TOPIC OUTLINE

01 02 03
INDIVIDUALISM COLLECTIVISM INDIVIDUAL
IST

04 05 06
COLLECTIVI INDIVIDUALISTIC COLLECTIVIST
ST SOCIETIES SOCIETIES

03
INDIVIDUALISM
WHAT IS INDIVIDUALISM ?
Individualism as a social theory is one that favors
freedom of an individual’s action as opposed to
have collective or state control. Many people
would want to be granted maximum independence
and be allowed to think and act based on their own
conviction. It is in this regard that proponents of
individualism theory will therefore find no meaning
in communal rules and dictates as to the order of
doing things.

04
COLLECTIVISM
WHAT COLLECTIVISM ?
Collectivism focuses on group goals, what is best for
the collective group, and personal relationships.
Collectivism is the principal that that gives the group or
society priority over an individual. The needs and
perception of an individual may differ from the expectations
of the society in which case the individual under the
collectivism theory will be forced to give priority to the
society. The need for law and order is strongly manifest in
a collectivistic society since it is generally agreeable that
the individual differences and ambitions cannot allow
people to live and act harmoniously without set forms of
control.

04
Individualist Collectivis
An individualist is
motivated by personal
t
The collectivist is
motivated by group
rewards and benefits. goals. Long-term
Individualist persons set relationships are very
personal goals and
important. Collectivistic
objectives based on self.
persons easily sacrifice
Individualistic workers
are very comfortable individual benefit or
working with autonomy praise to recognize and
and not part of a team. honor the team’s
success. In fact, being
singled out and honored
as an individual from the
rest of the team may be
embarrassing to the
collectivistic person.

06
DIFFERENCE OF THE SELF
INDIVIDUALISTIC COLLECTIVISTIC
I am a part of my family
I am special

I am a part of my community
I am unique

I am me I am part of my country

I am an Individual The goodness of the whole is more important than the individual

I am who I am My actions directly impact my family and my community

I am responsible for my own action

10
INDIVIDUALISTIC SOCIETIES
WHAT IS INDIVIDUALISM SOCIETIES ?
Individualistic societies are those that prioritise the needs
of an individual over the needs of a group as a whole. In
this type of culture, people are viewed in an independent
way and social behaviour tends to be directed by the
attitudes and preferences of individuals. Relying or
depending on others is often deemed embarrassing or
shameful, especially in situations that can be dealt with as
an individual. The US, western Europe and Australia are
examples of individualistic societies.

04
CULTURE ILLUSTRATES PROVERB

‘The squeaky wheel gets the grease’

08
COLLECTIVIST SOCIETIES
WHAT IS COLLECTIVIST SOCIETIES ?
Collectivist societies place more importance on the group.
They’re called collectivist societies or we cultures. Many
Eastern cultures including those in China India and Japan
are considered we people. In a we culture prioritize strong
social ties and belonging to a larger group. These groups
might include classmates neighbors and extended families.
They strive for group harmony and believe the individual
should make the best decisions for the overall well-being of
their group if you take care of the group they'll take care of
you

04
CULTURE ILLUSTRATES PROVERB

‘The nail that stands out gets pounded down’

08
SUMMARY

 Individualism emphasizes individual goals and rights.

 Collectivism emphasizes group goals and personal
relationships.
 Individualistic societies are those that priorities the
needs of an individual over the needs of a group as a
whole
 Collectivist societies emphasize the needs, wants and
goals of a group over the needs and desires of each
individual.

11
REFERENCES
Links:
 https://www.yourdictionary.com/individualism
 https://www.futurelearn.com/info/courses/develop-cultural-intelligence/0/steps/49772
 https://www2.pacific.edu/sis/culture/pub/1.2.4-_activity_-_individual.htm
 https://www.scribd.com/document/432672882/UTS-pdf
 https://www.grin.com/document/377929

03
THANK
YOU!
BSCE-1B
S.Y.2021
ANTHROPOLOGICAL
PERSPECTIVE

SOCIAL CONSTRUCT OF
THE SELF IN WESTERN
THOUGHTS &
CONFUCIAN THOUGHTS
The Self in Confucian
Thought
 Introduction to
Confucius
Confucius (551—479 B.C.E.)
• Better known in China as “Master Kong”(Chinese: Kongzi)
Confucius was a fifth-century BCE Chinese thinker influence upon
East Asian intellectual and social history is immeasurable.

• He developed concept about education, government and society

and hoped it would help create order in China

• He also established ethical, moral, and social standards that formed

the basis of a way of life known as Confucianism.
 What is
Confucianism? “Confucianism is Humanism”

Confucianism is one of the most influential

religious philosophies in the history of China,
and it has existed for over 2,500 years. It is
concerned with inner virtue, morality, and Believes in ancestor worship and human
respect for the community and its values centered virtues for living a peaceful life

The golden rule:

It is the system of ethics, education, and statesmanship, “Do not do unto others what you
stressing love by humanity, ancestor worship, reverence for would not want others to do unto
parents, and harmony in thought and conduct. you.”
 "According to Confucian
thought”
• It not seen as inherently existing, but as something that is being
formed through upbringing and environment.
Personality
• Human being is seen as social being (social animal)

• Personality is an achieved state of moral excellence rather than a given

human condition. 

• Confucian concept of self also is deeply embedded within the family

and society, and it is only in that context that the self comes to be what
it is.

• Every Person is born with four beginnings, but saying that they
cannot develop them to destroy themselves.
 Four Beginnings
• Jen is a sense of dignity of human
Heart of Compassion lead life, a feeling of humanity towards
to Jen. others
and self-esteem for yourself.
Jen is the Vision of;
Heart of Righteousness Leads •Love, Goodness and Human-
to YI. heartedness

• It is the ability to recognize what is right and good; •Moral Achievement and excellence in
the ability to feel, under the circumstances the character
right thing to do.
•Loyalty to one's true nature
• The value is the act is the rightness of the action
regardless of the intention or the consequences of •Righteousness
the act.
•Filial Piety
 Four Beginnings
• It is a concrete guide to human relationships
Heart of Propriety Leads to LI or rules of proper action and it is the general
principle of social order or general ordering
of life.

• It means moral wisdom and the source Heart of Wisdom Leads to Chih
of this virtue is the knowledge of right
and wrong.
 Concept of Self
• To become a person of JEN (compassion), one aims to become a person of love.

• The "superior" person always follows the virtue of YI, which related to righteousness.

• He who follows the virtue of LI, he follows the rules and laws of the nation he lives in and
respects its customs.

• Finally, a true human being has developed his heart of wisdom. That is , he follows CHIH, which
refers to wisdom that has been developed through living a life according to the other virtues.

• "In Confucian then, the self can never be static.

The Five Relationships

• According to Confucius, the ruler of the society

is supposed to set a moral example for his
people.

• The subject should bow down and respect the

superior one, the ruler.
 The Five Relationships
• Confucius considered this to be the most
important of the five relationships
• The children in the family should respect
their parent their decision and take care
of them once they get old.
• Its is about the ideas of love , compassion and
respect are involved here.
• The wife is the less superior one and has to
respect and listen to her husband.
• The husband needs to become a good role
model to his wife , the husband has to respect
his wife's authority too.
 The Five Relationships
• The older sibling needs to be the role model of the
younger

• The younger sibling should respect his older sibling

by respecting his older sibling's decision.

• This is only relationship where both sides are equal

in status.

• Each has to respect one another and also to share

with one another, whether it is property, happiness
or even their troubles and pains
 Reference
• https://www.scribd.com/presentation

• https://www.slideshare.net/KyleHydenManalo/understanding-the-self-the-self-i
n-confucian-thought

• https://www.nationalgeographic.org/encyclopedia/confucianism/

• https://iep.utm.edu/confuciu/