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TRANSFORMATION PROCESS

MODEL

Production and Operation


Management

Dr. Shuchi Mehra


Outline
• What is Transformation process
• Understanding Transformation process model

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Learning Outcome
• Learner will be able to understand the
transformation of raw materials or information
into finished outcome.
• Learner will be able to apply the
transformation process in different application
areas.

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What is Transformation Process?
Any activity or group of activities that takes one or more inputs,
transforms and adds value to them, and provides outputs for customers
or clients.

Source: http://project-operationmanagement.blogspot.com/2014/06/production-and-operation-management.html

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Transformation Process Model

Source: http://www.opentextbooks.org.hk/ditatopic/7027

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Transformation Process Model
• “Transformation System” is the critical element
in the model that will determine how well the
organization produces goods and services that
meet customer needs. 
• all organizations must strive to maximize the
quality of their transformation processes to
meet customer needs.

Source: http://www.opentextbooks.org.hk/ditatopic/7027

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Transformation system in Transformation
process model
Transformation process includes:
• Changes in the physical characteristics of materials or customers
• Changes in the location of materials, information or customers
• Changes in the ownership of materials or information
• Storage or accommodation of materials, information or customers
• Changes in the purpose or form of information
• Changes in the physiological or psychological state of customers.

Type of transformation:
• Manufacture – the physical creation of products (for example cars)
• Transport – the movement of materials or customers (for example a taxi service)
• Supply – change in ownership of goods (for example in retailing)
• Service – the treatment of customers or the storage of materials (for example
hospital wards, warehouses).
Source: http://www.opentextbooks.org.hk/ditatopic/7027

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Types of inputs in Transformation process
model

• Materials
• Information (e.g. Consultancy firms and accountancy
firms)
• Customers (e.g. Hairdressing, Hospitals)

Source: http://www.opentextbooks.org.hk/ditatopic/7027

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Outputs in Transformation Process Model

Outputs are:
• Goods
• Services
Nature of outputs:
• Tangibility
• Transportability
• Storability (can be stored) 
• Customer contact
• Simultaneity
• Quality
Source: http://www.opentextbooks.org.hk/ditatopic/7027

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Monitoring and controlling in
Transformation Process model
Feedback 
• This used to control the operation system by
adjusting the input and transformation process
that are used to achieve desired output.

Source: http://www.opentextbooks.org.hk/ditatopic/7027

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Activity
Identify the principal resources (inputs), the type of transformation
process and the principal outputs (goods or services) in each of the
following operations.
Inputs Type of Outputs
transformation

Refining steel

Assembling cars

Delivering cars to Labour, cars, vehicle Supply cars


dealers
Repairing cars Damaged cars Service Repaired cars

Designing cars cars, idea, Design and blueprint


professionals, technology
skilled employee

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Summary
• Transformation process is any activity or group of
activities that takes one or more inputs,
transforms and adds value to them, and provides
outputs for customers or clients.
• Transformation process include three types of
inputs-materials, information and customers.
• Elements of Transformation Process model are
inputs, transformation system, output,
environment and monitoring and control.
Source: http://www.opentextbooks.org.hk/ditatopic/7027

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