BY: MEGHANA PATNAIK

ROLL NO. : 2208034

PGDM- HRM
EMPLOYMENT BRANDING STRATEGY
• Airtel employee communication forum
• Every three to four months, employees from all over the circle
assemble and reward is given based on achievement.
• The efforts are acknowledged and appreciated
• They have a philosophy “ we don’t believe in employee satisfaction
alone, but we believe in employee engagement”
 IMPLICATIONS
• Stimulate employment for it’s continues reward system (star
performer)
• Attracts more applicants majorly for its work culture.
• Innovative management practices