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    The document discusses aligning values-driven PR and inclusive communications. It outlines the speaker's research agenda focusing on women of color navigating systems that affect their leadership, retention, identity, and well-being. It asks how attendees define inclusive communications and if their organizations have shared definitions for inclusivity and demonstrate core values like communication, integrity, respect and excellence publicly. The document provides resources on inclusive leadership and communication and advises continuous learning, self-awareness, and developing a values activation plan across all media.

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    The document discusses aligning values-driven PR and inclusive communications. It outlines the speaker's research agenda focusing on women of color navigating systems that affect their leadership, retention, identity, and well-being. It asks how attendees define inclusive communications and if their organizations have shared definitions for inclusivity and demonstrate core values like communication, integrity, respect and excellence publicly. The document provides resources on inclusive leadership and communication and advises continuous learning, self-awareness, and developing a values activation plan across all media.

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    55 views12 pages

    023 Prsa Charlotte More Than Words

    Uploaded by

    api-279219475
    The document discusses aligning values-driven PR and inclusive communications. It outlines the speaker's research agenda focusing on women of color navigating systems that affect their leadership, retention, identity, and well-being. It asks how attendees define inclusive communications and if their organizations have shared definitions for inclusivity and demonstrate core values like communication, integrity, respect and excellence publicly. The document provides resources on inclusive leadership and communication and advises continuous learning, self-awareness, and developing a values activation plan across all media.

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    of 12

    Aligning

    Values-Driven PR and Inclusive


    Communications
    PRSA Charlotte Chapter Luncheon
    June 2023
    My Research Agenda
    • WOC navigating socially
    constructed systems that affect
    leadership ascension, retention,
    identity, and well-being in the
    workplace

    • Qualitative, Social Science


    • Narratives from a voice-centered
    perspective
    • Multiple interviews
    • Emergent themes
    How do you
    personally define
    inclusive
    communications?
    2020-2022
    • Hired a Diversity VP
    • Organized ERGs
    • Conducted training
    • High visibility during
    “the months”
    • Fear of being cancelled
    • Politicized backlash
    • DEI fatigue
    Edelman Trust
    Barometer
    Business & Racial Justice Special Report
    2022
    Edelman Trust
    Barometer
    Business & Racial Justice Special Report
    2023
    Is there a shared definition for how inclusivity is
    defined or demonstrated within your
    organization?
    How are
    Core values?
    organizational core
    values demonstrated • Communication
    and publicly shared? • Integrity
    • Respect
    • Excellence
    Resources

    More than words  Institute for Public Relations Report: Top


    19 findings of 2022

     PR Week Spotify Podcast: The Marriage


    • Words matter along with of Influence and Inclusivity

    intentional actions  Three Ways Inclusive Leaders


    Communicate, Harvard Business
    Review, 2020

    • When should a C-suite  AP Inclusive Language Guide

    executive speak out on social  GLAAD Media Reference Guide

    justice issues?  NCDJ Disability Language Style Guide


    What’s a PR practitioner to do?
    • Continuous learning and self-
    awareness

    • Develop a values activation plan


    for paid, earned, owned and
    shared media and values
    modeling
    Let’s connect!

    Linkedin
    linkedin.com/in/klindz

    Twitter and IG
    @drklinzy

    Email
    klindsey2@elon.edu

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