TECHGAD SOLUTIONS: SMALL &

MEDIUM BUSINESS PROJECT

Establishing a Thriving Electronics Enterprise
 BUSINESS INTRODUCTION

Introducing TechGad Solutions: Our SME for electronic gadgets and tech
support.
Location: Situated for convenience with advanced tech facilities.
Product Lines: Smartphones and tech support services.
Targeting: Consumers, businesses, tech enthusiasts.
Industry Insights: Dynamic electronics sector, evolving global trends.
 BUSINESS PRODUCTS

Smartphone Lineup: Diverse models for various consumer needs.

Tech Support Services: Expert assistance for device
troubleshooting (Alwabel, Zairi, & Gunasekaran, 2006).
Customer-Centric Solutions: Tailored products and support.
Quality Gadgets: High-quality electronics built to last.
Innovation in Every Product: Advancing technology for customer
satisfaction.
 TA R G E T C U S TOM E R S

Consumer Segment: Individuals seeking affordable smartphones with

advanced features.
Small Businesses: Bulk smartphone purchases for employee use.
Tech Support Seekers: Individuals and businesses needing tech
assistance (Guo, & Li, 2014).
Cost-Conscious Shoppers: Budget-focused consumers looking for value.
Tech Enthusiasts: Customers interested in cutting-edge technology
products.
 INDUSTRY TRENDS

Smartphone Demand Soaring: High demand for affordable

smartphones.
Tech Support Growth: Rising need for tech support services.
Eco-Friendly Manufacturing: Shift towards sustainable practices.
Swift Technological Advances: Rapid tech evolution.
Shorter Product Lifecycles: Products evolving quickly.
 VISION & MISSION

Vision: Global tech leader through innovation.

Mission: Empower with cutting-edge tech.
Values: Innovation, service excellence, sustainability.
Purpose: Transforming lives with technology.
Commitment: Honesty, integrity, eco-conscious practices.
 CORE VALUES

Integrity: Honest and ethical in all business dealings.

Innovation: Embrace and drive forward-thinking solutions.
Customer-Centric: Prioritize exceptional customer experiences
(Buxey, 2005).
Sustainability: Commitment to eco-friendly practices.
Collaboration: Foster teamwork and open communication.
 SWOT ANALYSIS

Strengths: Internal advantages and capabilities.

Weaknesses: Internal limitations and challenges.
Opportunities: External growth prospects.
Threats: External risks and competition.
 STRATEGIC PLAN OVERVIEW

"Three-year growth roadmap."

"Market expansion and product diversification."
"Enhanced brand recognition."
"Efficiency through sustainable practices."
"Online tech support platform launch."
PRODUCTION PROCESS FLOWCHART
 CAPACITY & BREAK-EVEN POINT

Production capacity: 5,000 units/month for smartphones.

Tech support capacity: 100 requests/day.
Smartphone break-even: 2,000 units/month.
Service break-even: 30 requests/day.
Balancing capacity with demand (Gansterer, 2015). .
 PRODUCTION LINE BALANCING

Improve production times and output quality to

meet consumer demand.
Target popular smartphone models.
Appointment-based service for technical help.
Keep your output adaptable to meet the ever-
evolving demands of the market (Kärkkäinen,
Ala-Risku, & Främling, 2003).
Maintain a steady pace of work for optimal
efficiency.
INVENTORY CONTROL & SUPPLY
CHAIN

Efficient inventory management minimizes holding

costs.
Local and international sourcing for cost-
effectiveness.
Close supplier relationships ensure timely deliveries.
Safety stock buffers for demand fluctuations.
Lean supply chain enhances competitiveness.
 VENDOR EVALUATION

Assess vendor quality and reliability.

Monitor on-time delivery performance.
Evaluate responsiveness to supply chain issues (Mendoza,
& Ventura, 2010).
Ensure cost-effectiveness in supplier relationships.
Measure product quality and consistency.
 AGGREGATE PLANNING &
SCHEDULING

Production strategy for the next quarter.

Manufacturing Production Schedule (MPS) details.
Bill of Materials (BOM) for each product.
Scheduling approach for optimizing efficiency.
Focus on meeting tech support service demands.
 REFERENCE

 Alwabel, S. A., Zairi, M., & Gunasekaran, A. (2006). The Evolution of ERP and its Relationship with E-business. International Journal of
Enterprise Information Systems (IJEIS), 2(4), 58-76. https://www.igi-global.com/article/evolution-erp-its-relationship-business/2111
 Buxey, G. (2005). Aggregate planning for seasonal demand: reconciling theory with practice. International Journal of Operations &
Production Management, 25(11), 1083-1100.
https://www.emerald.com/insight/content/doi/10.1108/01443570510626907/full/html?mobileUi=0&fullSc=1&fullSc=1&fullSc=1&fullSc=
1&mbSc=1

 Gansterer, M. (2015). Aggregate planning and forecasting in make-to-order production systems. International journal of production
economics, 170, 521-528. https://www.sciencedirect.com/science/article/abs/pii/S0925527315002078
 Guo, C., & Li, X. (2014). A multi-echelon inventory system with supplier selection and order allocation under stochastic
demand. International Journal of Production Economics, 151, 37-47.
https://www.sciencedirect.com/science/article/abs/pii/S092552731400019X
 Kärkkäinen, M., Ala-Risku, T., & Främling, K. (2003). The product centric approach: a solution to supply network information
management problems?. Computers in industry, 52(2), 147-159.
https://www.sciencedirect.com/science/article/abs/pii/S0166361503000861
 Mendoza, A., & Ventura, J. A. (2010). A serial inventory system with supplier selection and order quantity allocation. European Journal of