AIM TO FEED MORE PROTEIN FOR

SOCIETY

ROOMUSH PVT
LTD
EXECUTIVE SUMMARY
• Mission Statement: Our mission is to provide high-
quality, locally grown mushrooms to the residents and
businesses of Pune district while promoting sustainable
and environmentally friendly farming practices.
• Business Concept: We plan to establish a mushroom
production facility in Pune district, leveraging its
favorable climate and growing demand for fresh,
organic produce. Our focus will be on cultivating
various mushroom varieties, including button
mushrooms, oyster mushrooms, and shiitake
mushrooms, to cater to both the consumer and
restaurant markets.
KEY OBJECTIVES
• To become a leading supplier of fresh
mushrooms in Pune district within three
years.
• To maintain a strong commitment to
environmental sustainability.
• To achieve profitability within the first 18
months of operation.
PROBLEM IDENTIFIED

• No Market Linkage for

Mushroom cultivation
• Lack of Training of Mushroom
Production
START UP IDEA

• Encourage Farmers for Mushroom

cultivation
• Provide them Proper Training
• Cost Benefit Ratio of Mushroom 1:4
• Company invest on Cost of cultivation
on behalf of farmer
• Farmer will get the share % of total net
Profit of sales.
TARGET
MARKET Local grocery stores and
markets
Restaurants and cafes
Individual consumers
Food distributors
University/Colleges Mess
MARKET
RESEARCH

Pune district's population Consumer preferences for Growth trends in the

and consumption patterns. locally sourced, organic mushroom market.
produce.
SWOT Strengths: Favorable climate for mushroom
ANALYSIS cultivation, increasing demand for organic
produce.
Weaknesses: Initial capital requirements,
competition.

Opportunities: Growing market, diversifying

product range.

Threats: Weather-related risks, market

fluctuations.
FINANCIAL ANALYSIS

• Competitor Analysis: Identify other mushroom producers

in Pune district and their market share. Assess their
strengths and weaknesses.
• 4. Financial Projection
• Startup Costs:
• Land acquisition and preparation.
• Construction of mushroom cultivation facilities.
• Purchase of equipment and supplies.
• Marketing and initial working capital.
• Revenue Projections:
• Projected mushroom production volumes and prices.
• Seasonal variations and demand fluctuations.
BOARD Ms. Shrutika Patil (Chief Executive Officer)
Ms. Reet Anand (Chief Financial Officer)
Mr. Onkar Shinde (Chief Technical Officer)
Ms. Manya Mehrotra (Chief Marketing Officer)
Ms. Mugdha Modak (Operational Manager)
Mr. Siddhant Choudhari (HR – Manager)
Ms. Aastha Singh (Data analyst)
Ms. Anumita Paul (Accountant)
Ms. Siddhi Kulkarni (Consultant)
Thank You